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商务英语语言综合实训1-Week1学习通超星期末考试章节答案2024年SectionTwoTranslation(15%)Directions:TranslatethefollowingChinesepassageintoEnglish.本公司成立于1998年,是目前中国领先的互联网增值服务提供商之一。公司成立以来,始终处于稳健发展的状态。通过互联网服务提升人类生活品质是本公司的使命.公司的发展深刻地影响和改变了数以亿计网民的沟通方式和生活习惯,并为中国互联网行业开创了更加广阔的应用前景。
答案:(referencekey)Foundedin1998,ourcompanyisaleadingproviderofInternetvalueaddedservicesinChina.Sinceitsestablishment,thecompanyhasmaintainedsteadygrowth.Itisthecompany’smissiontoenhancethequalityofhumanlifethroughInternetservices.ThedevelopmentofthecompanyhasprofoundlyinfluencedthewayhundredsofmillionsofInternetuserscommunicatewithoneanotheraswellastheirlifestyles.ItalsobringspossibilitiesofawiderrangeofapplicationstotheChina’sInternetindustry.5.ThesuccessfulofferingmarksareopeningoftheIPOmarketaftershuttingdownlastweekamidmarketturbulence.Translation:____________________________________________________________________________________________________________________________Definition:
答案:5.首次公开发行股票IPOisanacronymforanInitialPublicOffering,whichreferstowhenacompanyraisesmoneybyofferingstocktothepublicforthefirsttime4.DisneyemployeesoftengetdiscountedorfreeentrytoDisneylandasaperk.Translation:____________________________________________________________________________________________________________________________Definition:___
答案:4.额外待遇/津贴Aperkisanextrabenefitthatyougetfromworkingforacompanyasidefromyoursalary.3.ThetargetmarketforRolexwatchesiswealthymalesabovetheageof35.Translation:____________________________________________________________________________________________________________________________Definition:
答案:3.目标市场3Thetargetmarketforaproductisthegroupofpeoplewhotheproductisaimedat.Theinterestsandcharacteristicsofthesepeoplehelpthecompanysellingtheproducttomarketit2.Manystart-upsfailintheirfirstyearbecausethereislittleornomarketfortheirproduct.Translation:____________________________________________________________________________________________________________________________Definition:____
答案:2.初创公司Start-upsareusedtodescribebrandnewbusinesses,typicallyintheirfirstfewmonthsoryearsoftradingPARTIIIBusinessKnowledgeandTranslation(30Minutes)SectionOneBusinessKnowledge(15%)Directions:TranslatethefollowingunderlinedbusinesstermsintoChineseandbrieflydefinetheminEnglish.1.Businessplansareessentialforthosesettingupordevelopingabusiness,andwillbeneededinordertosecurefundingfrombanks,theGovernmentorinvestors.Translation:____________________________________________________________________________________________________________________________Definition:_____________________________________________________________________________________________________________________________
答案:1.商业计划书Businessplansaredocumentsusedtooutlineplansforabusiness,settingoutgrowthgoalsforthenextthreetofiveyears,andidentifyinginformationneededtoachievethosegoals.SectionFourWriting(15%)Directions:Writeanemailof100–120wordsinEnglishaccordingtothesituationbelow.Itshouldstartandfinishwiththeappropriatesalutations.YouworkforapaintmanufacturerColourColour.Thecompanyhasnotyetreceivedpaymentfromaretailcustomerfortheinvoicebelow.WritealettertoMr.Peterson,themanageroftheretailbusinessandincludethefollowingpoints.RemindthecustomerwhattheorderwasExplaintoMr.PetersonthatthepaymentisoverdueExplainthatifpaymentisnotreceivedwithinsevendays,thecompanywilltakefurtheractionGivedetailsofhowyoucanbecontacted
答案:referencekey)DearMr.Peterson,Re:OverduepaymentIamwritingwithregardtoinvoicenumber20220616,whichisoverdueforpayment.Yourorderwasfor100five-litretinsofmagnoliawallpaint,whichweredeliveredtoyoufromourwarehousetwodaysafteryouplacedyourorder,asagreed.Ms.Speers,whoisthefinancemanagerhereatColourColour,wouldliketoremindyouthatourpaymenttermsare30days.Thismeansthatthefullbalanceof£1,825wasdueby16July.Ifyoufailtomakefullpaymentwithinsevendays,wewillhavenoalternativebuttotakefurtheraction.PleasecontacteitherMs.Speersormyselfinthefinancedepartmenton021448449122ifyouwouldliketodiscussthesituationinmoredetail.Yourssincerely,20.WhateffectcouldNike’sactionhaveonitscontractmanufacturers?A.Theyarelikelytobeinspectedmoreoften.B.TheywillgetagoodreputationasNikesuppliers.C.Campaignersmaydemonstrateoutsidetheirfactories.D.Theywillfindithardertogetbusinessfromotherbrands.
答案:B.B18.Monitoringemploymentpracticeatcontractmanufacturersisdifficultbecause______.A.therearenocommonstandardsB.thereisashortageofpeoplewillingtodothejobC.thereisnoofficialbodyauthorizedtocarryoutinspectionsD.contractmanufacturersoftendon’tgrantaccesstotheirfactories
答案:A.A17.Whatkindsofactionsaredescribedas‘thesecondageofcorporateresponsibility’?A.Offeringmoneytocommunitygroups.B.Changingthefocusofpublicitycampaigns.C.Offeringshareholdersthechancetovoteoncharitydonations.D.Communicatingwiththepublicandtakingstepstoavoidcriticism.
答案:D.D16.Nikemovescorporateresponsibilityintoits‘thirdage’by______.A.makinglargedonationstocharitiesB.settingnewstandardsforcontractmanufacturersC.publishedafulllistofitscontractmanufacturersontheInternetD.ensuringthatallworkersincontractmanufacturersreceivebenefits
答案:C.C15.Theauthor’sopinionofemployeeshareownershipisthat______.A.itistoocomplicatedtobesureB.theproblemsoutweighthebenefitsC.itisundoubtedlythebestwayforwardD.therearewaystoovercometheproblems
答案:D.D14.Whatisonedisadvantageofemployeeshareownership?A.Workersdon’tlikeowningshares.B.Itdoesn’tworkifpeoplechangejobsfrequently.C.Itisdifficulttodecidehowtoallocatesharesfairly.D.Employeesprefernottobetiedtoocloselytothecompany
答案:C.C13.Onereasonforofferingworkersastakeinthebusinessisthat______.A.workerswouldbelesslikelytostrikeB.experiencehasprovedthatitiseffectiveC.itisfairtocompensateforanyreductioninbenefitsD.itwouldattracthigh-qualitypeopletoworkinthecompan
答案:C.C12.Whatisthenegotiatingstylemanagementteamsoftenusewiththeirworkerswhentimesarebad?A.creativeB.coerciveC.sympatheticD.collaborative
答案:B.B11.Whenfacedwitheconomicproblems,manycompanies______.A.findotherwaystomakesavingsB.raisemorecapitalfrominvestorsC.cutbackseniormanagers’benefitsD.forceworkerstoacceptlowersalaries
答案:D.D10.Theabovegraphindicatesthat______.A.foodhasbeenthelargestexpensesinraisingchildrenB.housinghasbeentheleastexpensesinraisingchildrenC.parentsspendmoreoneducationoftheirchildrenthesedaysD.thetotalexpensesofraisingchildrenhasbeenkeptunchanged
答案:C.C9.Whichofthefollowingexpenditureshasthegreatestincreasefrom1960to2009?A.Housing.B.Clothing.C.Healthcare.D.Childcareandeducation.
答案:D.D8.Mostsmallbusinessesusesocialmediafor______.A.lobbyingthegovernmentB.buildingbusinessnetworksC.keepingintouchwithfriendsD.sharingbusinessinformation
答案:B.B7.Theleastpopularsocialmediathatsmallbusinessesuseis______.A.Twitter.B.YouTube.C.Instagram.D.LinkedIn.
答案:C.CSectionOnePassageReading(5%)Directions:ReadthefollowingpassageandfillinBlanks1-5withthebestanswerfromthefourchoicesmarkedA,B,CandD.It’snevereasytogivegoldenrulesforprojectmanagement,andthat’sbecausethenatureofallprojectsisthatthey’refluid–thingschange,problemsappearandyoujustcan’tpredictexactlywhatwillhappen.But,ofcourse,thereare1)______thatprojectmanagershavetofollowandthereareanumberoftoolstohelpthem.Ialwayssaythatallthephasesofaprojectarecriticalbutthatsomearemorecriticalthanothers.Andforme,thetwomost2)______onesareinitiatingandplanning.Initiatingiscriticalbecauseiftheprojectdoesn’thavesolidfoundations,thenitjustshouldn’thappen.Soyouhavetolookattheprojectasawholeandaskyourself:Istheprojectfeasible?Willitaddvalue?Onewaytogettheanswersisbypreparingaprojectoverview,orprojectcharter,
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答案:C.C;B.B;A.A;B.B;C.CTask2EssayWritingDirections:Inthistask,youarerequiredtowriteanEnglishessayof250-280words.Youwillbegiven40minutestowritetheessayentitledHowDoesNewTranslationTechnologyInflunceOurDailyLIfe?
Intheessay,youshoulddescribethebackground,analyzethesituationandcommentonthimpactoftranslationtechnology.Youressayistobebasedonthesourcematerialsgivenbelow,butyoushouldnotsimplycopyandtranslatethesourcematerials.Youressaywillbeassessedaccordingtothedevelopmentofyourideasandthecoherenceofyouressay.SOURCEMATERIALS:国内相关报道:在华盛顿斯诺霍米什县社区,出现了一位新伙伴。一个身上印着大大的“Prime”与微笑logo,通体蓝色,科技感十足的机器人。伴随着仓门缓缓打开,露出里面的包裹——社区居民们很快意识到,在亚马逊下单的产品,开始以无人交付的全新方式配送了。是的,这只看起来极具未来感的机器人,正是来自亚马逊的智能物流配送机器人——AmazonScout。(选自:新浪新闻)亚马逊近日宣布,正在开发全电动的自主送货机器人,目前正在美国进行测试。亚马逊表示,将开发3D软件以便模拟现实生活的复杂性,进而使得送货机器人能够在送货时进行安全导航。送货机器人的定位是满足最后一英里送货需求,外形为一个小型冷藏箱大小的车辆,其通道设置为人行道,因此速度设置为步行速度,主要用来运送小型包裹。亚马逊计划在芬兰的赫尔辛基为其自主送货车辆开发这项新技术。在赫尔辛基启动新的开发中心的半年前,亚马逊据说收购了当地的3D建模公司Umbra。为此,亚马逊开始在芬兰布局新的部门开发新业务。亚马逊表示,赫尔辛基的开发中心将与亚马逊在西雅图的AmazonScout研发实验室的工作人员以及在德国图宾根和剑桥的团队一起
答案:SamplewritingTherapidadvancementoftechnologyhasledtotheemergenceofAmazonScout,anautonomousdeliveryrobotdesignedtorevolutionizethelast-miledeliveryprocess.AmazonScout,afullyelectricrobotaboutthesizeofasmallcooler,operatesonsidewalksatwalkingspeedandaimstoefficientlytransportsmallpackagestocustomers.OneoftheprimaryadvantagesofAmazonScoutisitspotentialtoincreaseefficiencyandreducecostsinthedeliveryprocess.Byautomatingthelastmileofdelivery,Amazoncansignificantlycutdownonlaborcosts,asScoutoperateswithouttheneedforhumanintervention.Thiscontinuousoperationwithoutbreaksensurestimelydeliveries,enhancingoverallefficiency.Additionally,theuseofanelectricvehiclealignswithglobaleffortstoreducecarbonemissions,makingAmazonScoutanenvironmentallyfriendlyalternativetotraditionaldeliverytrucks.Asconcernsaboutclimatechangegrow,suchsustainablepracticesareincreasinglyvaluedinthelogisticsindustry.However,thedeploymentofAmazonScoutalsopresentsseveralchallenges.Amajorconcernisthepotentialdisplacementofjobs.Asautonomousdeliveryrobotsbecomemorewidespread,manydeliverydriversmayfaceunemployment,leadingtosignificantsocialandeconomicimplications.Thistransitioncoulddisruptthelivelihoodsofcountlessindividualswhorelyondeliveryjobs,sparkingindustry-wideupheaval.Moreover,whileAmazonisdevelopingsophisticated3DsoftwaretoenableScouttonavigatecomplexenvironments,technologicalchallengesremain.Ensuringthattherobotcansafelyandreliablydeliverpackagesindiversesettingsrequirescontinuousresearchanddevelopment.Issuessuchasbatterylife,maintenance,andtheabilitytohandleunexpectedobstaclesneedtobeaddressedtoguaranteethereliabilityofautonomousdelivery.Inconclusion,AmazonScoutrepresentsasignificanttechnologicalinnovationwiththepotentialtoenhancedeliveryefficiencyandreduceenvironmentalimpact.However,italsobringschallenges,particularlyregardingjobdisplacementandtechnologicalhurdles.Asthistechnologyevolves,itisessentialforstakeholderstoaddresstheseissuesandfindabalancedapproachthatmaximizesbenefitswhilemitigatingnegativeimpacts.PARTIIITranslation(10%)(30minutes)Directions:Inthistask,youarerequiredtoreadthesourcetextprovidedbelowandtranslatetheunderlinedparagraphintoEnglish.Yourtranslationwillbeassessedaccordingtohowaccuratelyyoutransferthemeaningofthesourcetextandhowcoherentandappropriatethetranslationis.Thetaskistobecompletedin30minutesonAnswerSheet2.2020年9月,腾讯启动“美好指数”生态体系的建设,助力提升用户内容体验。该体系覆盖“创造美好、传播美好、守护美好、感受美好”四个方面,希望通过有针对性生态建设,生产优质内容、传播正确价值、保障生态健康。2021年初,腾讯平台及内容事业群明确了全新目标——让内容创造美好,致力于在内容产业变局中担当生态共建者的责任与使命,促进网民心声、政府关切、平台责任和社会参与同频共振,培育向善的网络文化,塑造良性的内容传播。让内容创造美好,源自腾讯对数字时代科技与内容关系的洞察与反思:工业化的生产提升了内容供给的丰富程度,但也一定程度上降低了内容的质量;技术显著地提升了内容的传播效率,但精准度和友好度仍不够。在腾讯看来,随着5G网络、人工智能、大数据等数字技术与内容产业的深度结合,“人机协同”将成为内容共生的进化方式。腾讯新闻是践行腾讯美好内容战略的先锋队之一。近年,腾讯新闻树立“打开眼界”的品牌理念,在内容资讯的聚合与分发层面采用“人机协同”技术方案,并在原创内容的生产层面推出ConTech合作伙伴计划,以连接和激发更多优秀内容创作者,促进专业人才与平台科技协同进化。
答案:Reference
Atthebeginningof2021,Tencent'sPlatformandContentGroupdefinedanewgoal—creatinggoodnessthroughcontent.Itiscommittedtotakingontheresponsibilityandmissionofbeinganecosystemco-builderamidthechangesinthecontentindustry.Thisinvolvespromotingresonancebetweenthevoicesofnetizens,governmentconcerns,platformresponsibilities,andsocialparticipation,fosteringabenevolentinternetculture,andshapingpositivecontentdissemination.ThegoalofcreatinggoodnessthroughcontentstemsfromTencent'sinsightsandreflectionsontherelationshipbetweentechnologyandcontentinthedigitalage.Industrializedproductionhasincreasedtherichnessofcontentsupplybuthasalsosomewhatreduceditsquality.Technologyhassignificantlyimprovedcontentdisseminationefficiency,butaccuracyanduser-friendlinessarestilllacking.InTencent'sview,withthedeepintegrationofdigitaltechnologiessuchas5Gnetworks,artificialintelligence,andbigdatawiththecontentindustry,"human-machinecollaboration"willbecometheevolutionarymethodforcontentco-existence.8-5.(填大写字母)
答案:F8-4.(填大写字母)
答案:A8-3(填大写字母)
答案:B8-2.(填大写字母)
答案:D7-7.Apple’spushingforat-officeworkhasbroughtabout________.
答案:D.
D.healthandenvironmentalissues7-6.WhatdoweknowaboutApple?
答案:B.B.Ittriestoprotectitscultureofsecrecybyencouragingat-officework.7-5.________believesthatlessrigidpoliciesmayalsograduallydrivepeoplebacktotheoffice.
答案:B.B.LaszloBock7-4.Unlikesomeofitsbiggestrivals,Apple________.
答案:A.A.hasalessflexibleremoteworkpolicy7-3.Applewantsitsownstafftocomebacktoofficebecause________.
答案:C.C.workinginofficefostersin-personcollaboration7-2.WhatdoesTimCookthinkoftheimpactofpandemic?
答案:B.B.Workingremotelymaybecomeanirreversibletrendinthefuture.7-1.BypublishingEscapefromtheOffice,Appleis________.
答案:C.C.persuadingpeopletobuyitsproducts6-7.WhatdoweknowaboutTesla?
答案:B.B.ItbuiltagigafactorynearGrünheide.6-6.AccordingtoDiess,thegreatestthreattoVolkswagenisthecompany’s________.
答案:D.D.self-assurance6-5.WhatdoweknowaboutDiess?
答案:B.B.HealmostlosthispositionatVolkswagenin2021.6-4.WhatshouldVolkswagendotoshiftitsfocusfrominternalcombustiontoEV?
答案:C.C.Itshouldbuildnewproductionworkflow.6-3.W
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