科幻剧集《地球百子》The Hundred市场前景及投资研究报告-外文版培训课件

COMPANIES

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PRODUCTSTheHundredCHAPTER

01OverviewTheHundredmen'scricketcompetitionwinnersintheUnitedKingdomfrom2021to2023TheHundredmen'stitlewinners2021-2023Winning

teamSouthernBraveTrentRockets202120222023OvalInvincibles3Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWalesaimedatbringingcrickettoanewaudience.The2023men'stournamentwaswonbytheOvalInvincibles,whobeattheManchesterOriginals.

ReadmoreNote(s):UnitedKingdom;2021to2023Source(s):ESPNcricinfoTheHundredwomen'scricketcompetitionwinnersintheUnitedKingdomfrom2021to2023TheHundredwomen'stitlewinners2021-2023Winning

teamOvalInvinciblesOvalInvinciblesSouthernBrave2021202220234Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWalesaimedatbringingcrickettoanewaudience.The2023women'stournamentwaswonbytheSouthernBrave,dethroningthetwo-yearreigningchampionstheOvalInvincibles.ReadmoreNote(s):UnitedKingdom;2021to2023Source(s):ESPNcricinfoCapacityofTheHundredcricketstadiumsintheUnitedKingdomin2023TheHundredcricketstadiumcapacityintheUKin2023Capacity05,00010,00015,00020,00025,00030,00030,00035,000Lord's(LondonSpirit)TheOval(OvalInvicibles)27,50026,00025,00025,000OldTrafford(ManchesterOriginals)Edgbaston(BirminghamPhoenix)TheAgeasBowl(SouthernBrave)Headingley(NorthernSuperchargers)SophiaGardens(WelshFire)18,35015,64315,000TrentBridge(TrentRockets)5Description:Lord's,alsoreferredtoastheHomeofCricket,wasthelargestcapacitystadiumusedforTheHundredcricketcompetitionin2023.HometoLondonSpirit,Lord'shadacapacityof30,000.Meanwhile,TheOval,whichisalsobasedinLondonhadthesecondlargestcapacity,withspaceforover27thousandspectators.ReadmoreNote(s):UnitedKingdom;2023Source(s):Website()PrizepotforTheHundredcricketcompetitionintheUnitedKingdomin2022(inBritishpounds)TheHundredcricketcompetitionprizepotintheUK2022807570605040302010050105ChampionsRunner-upTournamentMVPPlayerwithmostruns/mostwickets6Description:ThecombinedprizepotforTheHundredcricketcompetitionin2022stoodat600thousandBritishpounds.Thewinningteamofboththemen'sandthewomen'scompetitionsearned75thousandBritishpoundseach,whiletherespectiveTournamentMVPsearned10thousandBritishpoundseach.ReadmoreNote(s):UnitedKingdom;2022Source(s):Website()SalarypotforTheHundredwomen'scricketcompetitionintheUnitedKingdomin2021and2022(inmillionBritishpounds)TheHundredwomen'scompetitionsalarypotintheUK2021-20222.52.021.511.00.50.0202120227Description:ThesalarypotforTheHundredwomen'scricketcompetitiondoubledbetweenitsinauguralyearin2021and2022.In2022,thecombinedsalarypotforthetournamentstoodattwomillionBritishpounds.ReadmoreNote(s):UnitedKingdom;2021and2022Source(s):EnglandandWalesCricketBoardPopularityofcricketintheUnitedKingdomasofthefirstquarterof2024CricketpopularityintheUKinQ12024Neutral25%Like32%Dislike43%8Description:AsurveyintheUnitedKingdominthefirstquarterof2024revealedmixedopinionsonthesportofcricket.While32percentofrespondentslikedcricket,43percentrevealedadislikeforthegame.

ReadmoreNote(s):UnitedKingdom;Q12024;18yearsandolderSource(s):YouGovCHAPTER

02PlayerrecordsLeadingmen'sall-timerun-scorersinTheHundredcricketcompetitionasofMay2024Leadingall-timemen'srun-scorersinTheHundred2024Numberofrunsscored300

4000100200500600700800PhilSaltWillJacks707634632JosButtlerBenDuckettLiamLivingstoneDawidMalanColinMunroJamesVinceAlexHales622621619592556532512HarryBrook10Description:AsofMay2024,PhilSaltwastheall-timeleadingrun-scorerinthemen'sHundredcrickettournament.TheEnglishbatsmanscored707runsin27inningsfortheManchesterOriginals,andhadahighscoreof86.ReadmoreNote(s):UnitedKingdom;asofMay2024Source(s):ESPNcricinfoLeadingall-timemen'swicket-takersinTheHundredcricketcompetitionasofMay2024Leadingmen'sall-timewicket-takersinTheHundred2024Numberofwicketstaken15051020253035AdilRashidBennyHowellTomHartleySunillNarineTymalMillsAdamMilneReeceTopleyTomCurranJoshLittle31272624242222222121PaulWalter11Description:AdilRashidoftheNorthernSuperchargerswastheleadingall-timewicket-takerinthemen'sHundredcrickettournamentasofMay2024.TheEnglishbowlerhadtaken31wicketsin23games.ReadmoreNote(s):UnitedKingdom;asofMay2024Source(s):ESPNcricinfoLeadingTheHundredwomen'scricketrun-scorersin2023LeadingTheHundredwomen'srun-scorers2023Numberofrunsscored050100150200250300295350DNWyattTTBeaumontPLitchfield290279MEBouchierSIRDunkleySMandhanaBFSmith268262238226NatSciver-BruntSFMDevineMKelly21619117612Description:DanielleNicoleWyattwastheleadingrun-scorerinthewomen'sHundredcrickettournamentin2023.TheEnglishbatterscored295runsinnineinningsfortheSouthernBrave,withahighscoreof67.ReadmoreNote(s):UnitedKingdom;2023Source(s):ESPNcricinfoLeadingTheHundredwomen'scricketwicket-takersin2023LeadingTheHundredwomen'swicket-takers2023Numberofwicketstaken02468101214161618GeorgiaAdamsSarahGlenn1111111111MarizanneKappKatieLevickShabnimIsmailGeorgiaWarehamAmeliaKerr10KirstieGordonAnyaShrubsoleAliceDavidson-RichardsKateCross10101010LucyHigham913Description:GeorgiaAdamsoftheSouthernBravewastheleadingwicket-takerinthewomen'sHundredcrickettournamentin2023.TheEnglishbowlertook16wicketsinninegamesfortheBrave.ReadmoreNote(s):UnitedKingdom;2023Source(s):ESPNcricinfoCHAPTER

03AttendanceAttendanceatTheHundredcricketmatchesintheUnitedKingdomfrom2021to2023(in1,000s)TheHundredcricketattendance2021-2023700600580510500500400300200100020212022202315/statistics/1331250/the-hundred-cricket-attendanceTheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Attendanceattournamentmatchespeakedin2023,with580thousandticketsbeingsold.Thisdenotedanincreaseof16percentfromthepreviousyear.

ReadmoreNote(s):UnitedKingdom;2021to2023Source(s):SkySportsTotalattendanceatTheHundredwomen'scricketmatchesintheUnitedKingdomfrom2021to2023TheHundredwomen'scricketattendance2021-2023350,000310,751300,000267,000271,000250,000200,000150,000100,00050,000020212022202316Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Attendanceatwomen'smatchespeakedin2023,attractingover310thousandspectators.Incomparison,thepreviousyearhadcrowdsizesnumbering271thousandattendees.ReadmoreNote(s):UnitedKingdom;2021to2023Source(s):EnglandandWalesCricketBoardAverageattendanceatTheHundredwomen'scricketmatchesintheUnitedKingdomin2021and2022TheHundredwomen'scricketaverageattendance2021-202212,00010,40010,0007,8528,0006,0004,0002,00002021202217Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Averageattendanceatwomen'smatchesgrewfromundereightthousandin2021toover10thousandin2022.

ReadmoreNote(s):UnitedKingdom;2021and2022Source(s):EnglandandWalesCricketBoard;SportsProShareofattendanceatTheHundredintheUnitedKingdomin2021and2022,bygenderTheHundredcricketattendancein2021-2022,bygenderFemaleMale120%100%80%72%60%40%20%0%79%28%21%2021202218Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Aimedatbringingcrickettoanewaudience,anestimated28percentofticketsforthe2022tournamentwereboughtbywomen.

ReadmoreNote(s):UnitedKingdom;2021and2022Source(s):EnglandandWalesCricketBoardShareofattendanceatTheHundredintheUnitedKingdomin2021and2022,byageTheHundredcricketattendancein2021-2022,byageChildrenAdults120%100%80%78%60%40%20%0%81%22%19%2021202219Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Aimedatbringingcrickettoanewaudience,anestimated22percentofticketsforthe2022tournamentwenttochildren.ReadmoreNote(s):UnitedKingdom;2021and2022Source(s):EnglandandWalesCricketBoardCHAPTER

04ViewershipAverageTVaudienceforTheHundredintheUnitedKingdomin2022and2023,bycompetition(in1,000s)Cricket:averageTVaudienceforTheMen'sandWomen'sHundredintheUK202320222023*450400350300250200150100504003701321100TheMen'sHundredTheWomen'sHundred21Description:Duringthe2023editionofTheHundred,theaveragenumberofTVviewersintheUnitedKingdomwatchingthemen'scompetitionrosetoapproximately400thousand.TheaverageTVaudiencesizeforthewomen'scompetitionalsoincreasedfromthepreviousyear,risingfrom110thousandto132thousand.ReadmoreNote(s):UnitedKingdom;2022to2023Source(s):SkySportsNumberofTVviewersofTheHundredintheUnitedKingdomin2021and2022(inmillions)TheHundredtotalviewers2021-20221816141210816.114.164202021202222Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Acombined14.1milliontelevisionviewerswatchedmatchesacrossthe2022editionofthetournament,downfromthe16.1millionviewerswhotunedintotheinaugural2021tournament.ReadmoreNote(s):UnitedKingdom;2021and2022Source(s):BARB;BBC;Nielsen;Website(broadcastnow.co.uk)NumberofTVviewersofTheHundredontheBBCintheUnitedKingdomin2021and2022(in1,000s)TheHundredcricketviewersontheBBC2021-202270061560050050040030020010002021202223Description:TheHundredisa100-ballcricketfranchisetournamentplayedacrossEnglandandWales.Inthefirstyearofthetournamentin2021,anaverageof615thousandviewerswatchedgamesontheBBC.However,averageviewershipfellto500