日本旅游行业市场前景及投资研究报告-培训课件外文版2024.5富士山

INDUSTRIES

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MARKETSTravelandtourisminJapanCHAPTER

01OverviewTotalvalueoftourismexpenditureinJapanfrom2013to2022(intrillionJapaneseyen)TourismexpenditureinJapan2013-2022302527.926.726.125.824.822.821.6201510518.7119.4020132014201520162017201820192020202120224Description:ThetotaltourismexpenditureoftravelersinJapanamountedto18.7trillionJapaneseyenin2022.Thiswasaconsiderableincreasecomparedtothepreviousyearbutstillsignificantlybelowpre-COVID-19pandemicfigures.WiththeadventoftheCOVID-19pandemic,inboundtravelwasvirtuallyhalted,whiledomestictravelguidelinesandindicationsshiftedduringthisperiodseveraltimes.WhiledomestictravelersaccountedforthemajorityoftouristspendinginJapanevenpriortothe[...]

ReadmoreNote(s):Japan;2013to2022Source(s):JTA;MLIT(Japan)EconomicimpactoftourismonoutputinJapanfrom2012to2021(intrillionJapaneseyen)EconomicimpactoftourismonoutputinJapan2012-20216055.853.452.5525248.75040302010046.746.222.118.820122013201420152016201720182019202020215Description:In2021,theestimatedimpactoftourismonoutputinJapanamountedto18.8trillionJapaneseyen.Thefigurehadbeenrisingsince2014andhadsurpassed50trillionJapaneseyenforthepastyearsuntiltheadventoftheCOVID-19pandemicsetanendtothattrend.ReadmoreNote(s):Japan;2012to2021Source(s):JTAImpactoftourismonemploymentinJapanfrom2012to2021(inmillionjobs)ImpactoftourismonemploymentinJapan2012-20215.04.54.554.44.264.214.174.173.993.884.03.53.02.52.01.51.00.50.01.831.5620122013201420152016201720182019202020216Description:In2021,theimpactoftourismonemploymentinJapanamountedto1.56millionjobs.Thisfigurecomprisedapproximately2.3percentofthetotaljobsavailableinthecountry,highlightingtheimportanceofthetourismsectortotheworkforcemarketinJapan.ReadmoreNote(s):Japan;2012to2021Source(s):JTADomestictourismexpenditureinJapanfrom2013to2022(intrillionJapaneseyen)TourismexpenditurebydomestictravelersinJapan2013-20222521.92121.120.420.520.2201510518.417.2109.2020132014201520162017201820192020202120227Description:In2022,expenditureasaresultofdomestictourisminJapanamountedtoapproximately17.2trillionJapaneseyen.Thiswasaconsiderableincreasecomparedtothepreviousyearbutstillsignificantlybelow2019figures.DomestictourismaccountsformostoftheexpenditureinthetourismsectorinJapan.AftertheadventoftheCOVID-19pandemic,domestictourismgeneratedalmostallofthetourismexpenditureinJapan,asfollowingthepandemic,inboundtravelwasheavilyrestricted.[...]

ReadmoreNote(s):Japan;2013to2022Source(s):JTA;MLIT(Japan)TourismexpenditurebyinboundvisitorstoJapanfrom2013to2022(intrillionJapaneseyen)TourismexpenditureofinternationalvisitorsinJapan2013-20226.05.04.814.524.424.03.02.01.00.03.753.482.281.420.90.740.1220132014201520162017201820192020202120228Description:In2022,thevalueoftourismexpenditurebyinternationalvisitorsinJapanamountedtoaround0.9trillionJapaneseyen,anincreasecomparedtothepreviousyear.TourismconsumptiongeneratedbyforeigntravelersnearlydisappearedaftertheadventoftheCOVID-19pandemicastherewerenoinboundtravelerstospendanymoneybutrecoveredslightlyin2022.ReadmoreNote(s):Japan;2013to2022Source(s):JTA;MLIT(Japan)InternationaltourismbalanceofpaymentsinJapanfrom2005to2022(intrillionJapaneseyen)InternationaltourismbalanceofpaymentsinJapan2005-20222.73.02.01.00.02.421.781.331.090.730.550.22-0.04-0.65-1.06-1.292010-1.3-1.0-2.0-3.0-4.0-1.392009-1.762008-2.022007-2.142006-2.7720052011201220132014201520162017201820192020202120229Description:In2022,theinternationaltourismbalanceofpaymentsofJapanamountedtoaround0.73trillionJapaneseyen,increasingbyroughlyhalfatrillionyencomparedtothepreviousyear.2014wasthelastyearinwhichJapanhadanegativeinternationaltourismbalance.ReadmoreNote(s):Japan;2005to2022Source(s):MinistryofFinanceJapan;MLIT(Japan)CHAPTER

02DomestictourismTotalnumberofdomestictripsundertakeninJapanfrom2013to2022(inmillions)NumberofdomestictravelsinJapan2013-2022700647.51641.08630.95604.72595.22587.16005004003002001000561.78417.85293.41268.21201320142015201620172018201920202021202211Description:In2022,thenumberofdomestictripsundertakeninJapanamountedtoapproximately417.85million,increasingconsiderablycomparedtotheprevioustwoyears.However,thevaluewasstillsignificantlybelowpre-COVID-19pandemiclevels.

ReadmoreNote(s):Japan;2013to2022Source(s):JTA;MLIT(Japan)DistributionofdomestictripsinJapanin2021,bytypeoftravelDistributionofdomestictravelsinJapan2021,bytypeGrouptravelorganizedbyone'sworkplace2.3%Othertypeoftravel3.7%Travelinginorganizedgrouptours2.8%Businesstrips10.1%Homecomingtrip;triptodealwithfamilyaffairs12.8%Personaltripfortouristicpurposes68.3%12Description:In2021,themostcommontypeofdomestictravelinJapanwasthepersonaltripfortouristicpurposeswith68.4percent.Thepersonaltripfortouristicpurposeswasbyfarthemostprevalenttypeoftravel,followedbyhomecomingtrips.

ReadmoreNote(s):Japan;2021Source(s):JapanTravelBureauFoundation;JATANumberofdomestictripsinJapanin2022,bytravelpurposeandtypeoftrip(inmillions)NumberofdomestictravelsinJapan2022,bypurposeandtypeoftripNumberofdomestictripsinmillionsOvernighttrip30Same-daytrip40

500102060708090100Sightseeing/recreationTravelhome/visittoacquaintancesBusinesstravel53.4738.6223.4812.657.155.0213Description:SightseeingandrecreationalactivitieswerethepurposesofthemajorityoftripsundertakenbydomestictravelersinJapanin2022,witharound53.5millionovernighttripsand38.6millionsame-daytripsrecorded.EvenbeforetheCOVID-19pandemic,andthestrongregulationofinboundandoutboundtravel,domestictourismconstitutedthelion`sshareofthetourismindustryinJapanintermsoftravelvolumeandrevenue.ReadmoreNote(s):Japan;2022Source(s):JTA;MLIT(Japan)NumberofdomestictripsundertakeninJapanin2022,byagegroupoftraveler(inmillions)NumberofdomestictripsinJapan2022,byageoftraveler8068.1167.8570605040302010066.4454.6749.5437.3333.4126.8413.680to9years10to19years20to29years30to39years40to49years50to59years60to69years70to79years80yearsandolder14Description:In2022,theagegroupinJapanembarkingonthemostdomestictripswerecitizensaged40to49,withmorethan68milliontripsrecorded.Ataround13.7milliontrips,seniorcitizensabovetheageof80yearswerethedemographicthattravelledtheleast.Thatyear,atotalofapproximately417.9milliondomestictripswasrecordedinJapan.ReadmoreNote(s):Japan;2022;includingovernightanddaytripsSource(s):JTA;MLIT(Japan)MostpopulardomestictouristicdestinationsforovernighttravelinJapanin2022MostdesireddestinationsfordomesticovernighttravelinJapan2022Numberofpoints80002004006001,0001,2001,4001,3651,6001,8001,697HokkaidoOkinawaPrefectureKyotoPrefecture527OsakaPrefecture344TokyoMetropolitanAreaKyushuregion289229225IshikawaPrefectureNagasakiPrefectureChibaPrefecture195193182KagoshimaPrefecture15Description:Inasurveyconductedin2022,HokkaidowasthemostpopulardomestictouristicdestinationinJapan.Hokkaido,whichisJapan'snorthernmostprefecture,andOkinawa,Japan'ssouthernmostprefecture,consistentlyrankamongthemostdesireddomestictouristlocations.ReadmoreNote(s):Japan;2022;leadingdestinationsSource(s):JapanTravelBureauFoundation;JATALeadingsaleschannelsforpurchasingdomesticovernighttripsinJapanin2022LeadingsaleschannelsforbookingdomesticovernighttravelinJapan2022Shareoftravelers20%0%10%30%40%50%60%Online-specializedtravelbookingsiteWebsiteofaccommodationfacilityTravelagencywebsite52.9%30.7%30.2%Travelagencystore23.4%22.9%PhonecalltoaccommodationfacilityPhonecalltotravelagency12.8%11.5%TransportationcompanywebsiteTransportationcompanysalescounterPhonecalltotransportcompanyOthers8.8%1.7%1.1%Idonottravel/Idonotbookbymyself10.1%16Description:In2022,themostcommonlyusedsaleschannelforpurchasingdomesticovernighttravelsinJapanwereonline-specializedtravelbookingsites,with52.9percent.Purchasesoftravelproductsthroughtransportationcompanieswereamongtheleastcommonlyusedbookingchannels,withaccommodationfacilitiesandtravelagenciesbeingmorepreferred.ReadmoreNote(s):Japan;2022;multipleanswerspossibleSource(s):JapanTravelBureauFoundation;JATACHAPTER

03OutboundtourismNumberofJapaneseoverseastravelersfrom2013to2022(inmillions)NumberofJapaneseoverseastravelers2013-20222520.01201510518.9517.8917.4717.1216.916.123.172.770.510201320142015201620172018201920202021202218Description:In2022,thenumberofJapanesetravellingoverseasamountedtoapproximately2.8millionafractionofwhatitwasin2019.WiththeadventoftheCOVID-19pandemic,Japan'sinboundandoutboundtravelshrankdramatically.Inpre-COVID-19times,populardestinationsofJapanesetouristsincludedtheUnitedStates(esp.Hawaii)andregionsincloseproximitytotheJapanesearchipelagosuchasSouthKoreaandTaiwan.ReadmoreNote(s):Japan;2013to2022Source(s):JapanNationalTourismOrganization;JTA;MLIT(Japan)MonthlynumberofoutboundtravelersinJapanfromJanuary2019toDecember2022(in1,000s)NumberofmonthlyJapaneseoutboundtravelers2019-202220192020202120222,5002,1101,9302,0001,5001,0005001,7511,7121,6671,6591,6631,6421,5351,3171,5211,4521,3811,438432.14

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4319.17273277.95171.53129.17134.0174.9870.6866.0548.6946.9324.8135.9143.18203752.373228.930.1230.6746110JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptember

OctoberNovember

December19Description:InDecember2022,approximately432thousandJapanesenationalstraveledoverseas,markingthelargestoutboundtravelernumbersincetheonsetoftheCOVID-19pandemic.However,figureswerestillatafractionofpre-pandemiclevels.

ReadmoreNote(s):Japan;January2019toDecember2022Source(s):JapanNationalTourismOrganizationLeadingoutboundtouristdestinationsofJapanesetravelersin2022(in1,000visitors)LeadingoverseastraveldestinationsofJapanesetourists2022Numberofvisitorsinthousands300

4000100200500600700U.S.A.SouthKorea*Thailand*Hawaii597.33296.87290.15199.76SingaporeGermanySpain132.08131.1117.42Taiwan87.4AustraliaCanadaSwitzerlandTurkiye79.4453.1936.3630.5929.73Cambodia*20Description:In2022,about597thousandJapanesetouriststraveledtotheUnitedStatesofAmerica.TheU.S.A.wastheleadingdestinationforoverseastravelers,followedbySouthKoreaandThailand.

ReadmoreNote(s):Japan;2022;datareflectscountriesthathavereportedtravelerfiguresonly;*Frontierarrivalsreportedbynationality.Countriesnototherwisespecifiedarebasedonfrontierarrivalsreportedbyresidence.Thestatisticisbaseduponthe[...]

ReadmoreSource(s):JTBTourismResearch&ConsultingCo.;Varioussources(KoreaNationalTourismorganization,ChinaNationalTourism,TouristBureauM.O.T.C.Taiwan,HongKongTourismBoard,MacaoTourismBoard,ThailandTourismBoard,TourismMalaysia,[...]ShareofJapaneseoverseastravelersasof2022,byagegroupandgenderShareofJapaneseoutboundtravelers2022,byagegroupandgenderMenWomen6.0%5.0%4.0%3.0%2.0%1.0%0.0%4.8%4.1%4.1%4.1%3.2%3.1%2.5%2.3%2.1%2%1.8%1.8%1.6%1.2%0.6%0.3%0-9years10-19years20-29years30-39years40-49years50-59years60-69years70yearsandolder21Description:In2022inJapan,4.8percentofwomenintheirtwentiesand4.1percentofmenintheirthirtieswentonatripabroad.Theseweretheagecohortswiththehighestshareofoutboundtravelamongbothgendersandallagegroupsduringthatyear.Comparedtopreviousyears,figuresdeclinedsignificantlyasoutboundtravelalmoststoppedentirelywiththeadventoftheCOVID-19pandemic.ReadmoreNote(s):Japan;2022Source(s):JATA;MinistryofJustice(Japan)GenderratioofJapaneseoverseastravelersfrom2013to2022GenderratioofJapaneseoverseastravelers2013-2022MaleFemale120%100%80%60%40%20%0%39.9%43.6%42.8%43.7%44.4%42%44.5%45.6%47.1%47.3%60.1%202156.4%201457.2%201556.3%201655.6%201758%55.5%201354.4%201852.9%201952.7%2020202222Description:In2022,around58percentofJapaneseoverseastravelersweremen,whileabout42percentwerewomen.Duringthepastfewyears,theratiochangedtobecomemorebalanced,aswomenintheirtwentiesandthirtiesincreasinglystartedtotravelabroad,butwasreversedwiththeadventoftheCOVID-19pandemic.ReadmoreNote(s):Japan;2013to2022Source(s):JATA;MinistryofJustice(Japan)DistributionofoutboundtravelreservationsinJapanin2022,bysaleschannelInternationaltravelbookingdistributioninJapan2022,bysaleschannelShareofrespondents15%

20%0%5%10%25%30%27.1%35%40%45%50%55%TravelagencystoreTravelagencywebsite17%16.6%Online-specializedtravelbookingsitePhonecalltotravelagency;fax7.1%WebsiteofaccommodationfacilityTransportationcompanywebsiteTransportationcompanysalescounterPhonecalltoaccommodationfacility;faxPhonecalltotransportcompany5%3.1%1.8%1.5%0.4%Others

0.2%Idonottravel/Idonotbookbymyself48.7%23Description:ThemostcommonlyusedsaleschannelforpurchasingoutboundtravelreservationsinJapanweretravelagencystores,utilizedbyapproximately27.1percentofrespondents.Online-specializedtravelbookingsitesandtravelagencywebsiteswerethenextmostcommonsaleschannels.ReadmoreNote(s):Japan;2022;multipleanswerspossibleSource(s):JapanTravelBureauFoundation;JATACHAPTER

04InboundtourismNumberofinternationalvisitorarrivalstoJapanfrom2005to2022(inmillions)NumberofinboundvisitorstoJapan2005-2022353025201531.8831.1928.6924.0419.7413.4110.3620131058.618.358.358.367.336.736.796.224.123.830.2502005200620072008200920102011201220142015201620172018201920202021202225Description:In2022,thenumberofinboundvisitorstravelingtoJapanamountedtoapproximately3.83million,downfromalmost32millionin2019.ThemajorityofinternationalvisitorsarrivefromEastAsiancountries.ReadmoreNote(s):Japan;2005to2022Source(s):JapanNationalTourismOrganization;MinistryofJustice(Japan)MonthlynumberofinternationalvisitorstoJapanfromJanuary2019toAugust2023(in1,000s)MonthlynumberofforeignvisitorstoJapan2019-2023201920202021202220233,5002,991.192,926.692,880.043,0002,5002,0001,5001,0005002,760.141,817.622,773.092,689.342,661.022,604.322,520.132,156.92,526.391,370.112,496.572,441.27934.62,320.62,272.882,073.441,949.241,899.181,497.471,475.461,085.15498.652227.

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41193.66206.64173.7628169.9139.55147.05120.43144.5846.5217.7766.1251.0656.720.6858.6712.08176.

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76212.2810.852.9210.041.669.253.78285.

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9620JanuaryFebrauryMarchAprilMayJuneJuly*August*September

OctoberNovember

December26Description:InJune2023,thenumberofforeignvisitorsenteringJapanamountedtoroughly2.07millionpeople.ThiswasthehighestfiguresincetheonsetoftheCOVID-19pandemic,surpassingthetwomillionlandmarkforthefirsttime.ReadmoreNote(s):Japan;2019to2023;*JulyandAugust2023valuesarepreliminary.Figureshavebeenrounded.ReadmoreSource(s):JapanNationalTourismOrganization;MinistryofJustice(Japan)NumberofinternationalvisitorstoJapanin2022,byregionoforigin(in1,000s)NumberofforeignvisitorsinJapan2022,byregionNumberofforeignvisitorsinthousands400

60002008001,0001,200SouthKoreaTaiwanUnitedStatesofAmericaVietnam1,013331324284269HongKongThailand198189ChinaSingaporePhilippinesIndonesia132127120AustraliaMalaysiaGreatBritain89745727Description:In2022,Japanwelcomedapproximately1.01millionvisitorsfromSouthKorea.Intermsofvisitordistributionbynationality,SouthKoreanandTaiwanesevisitorsweremostprevalent.Inthatyear,inboundtravelerfigureswerestilllowduetotheinfluenceoftheCOVID-19pandemic.ReadmoreNote(s):Japan;2022;*"Others"isAsian,Europeanorothercountries/regionsnototherwiseshown.ReadmoreSource(s):JTA;MLIT(Japan)NumberofinternationaltouristsvisitingJapanforholiday,leisureandrecreationalpurposesfrom2013to2022(inmillions)NumberofforeigntouristsforholidayandrecreationalreasonsinJapan2013-20223028.2627.7725.4425201510521.0516.9710.8820147.963.312.490.07020132015201620172018201920202021202228Description:In2022,thenumberofinternationalvisitorsarrivingtoJapanforholiday,leisureorrecreationalpurposesamountedtoaround2.5million.AftertheadventoftheCOVID-19pandemicduringtheearlymonthsof2020,internationalvisitortravelbanswereissued,keepinginboundvisitortrafficinJapanataminimum.ReadmoreNote(s):Japan;2013to2022Source(s):JapanNationalTourismOrganization;JATANumberofinternationaltravelerscomingforbusinesstoJapanfrom2013to2022(inmillions)NumberofinboundtravelersforbusinesspurposestoJapan2013-20222.01.81.781.761.81.61.41.21.00.80.60.40.20.01.71.641.541.460.420.220.02201320142015201620172018201920202021202229Description:In2022,thenumberofinternationalvisitorsarrivingtoJapanforbusinesspurposesamountedtoaround0.42million.AftertheadventoftheCOVID-19pandemicduringtheearlymonthsof2020,internationalvisitortravelbanswereissued,keepinginboundvisitortrafficinJapanataminimum.Thisalsoincludedbusinessrelatedtravel.ReadmoreNote(s):Japan;2013to2022Source(s):JapanNationalTourismOrganization;JATANumberofinboundtouriststoTokyo,Japanfrom2013to2022(inmillions)NumberofoverseastouristsinTokyo2013-2022161415.1814.2413.813.111.9121088.96.8643.312.5220.130201320142015201620172018201920202021*202230Description:In2022,thenumberofinternationaltouristsvisitingTokyoinJapanamountedtoaround3.3millionwhichwasconsiderablybelowthevalueachievedin2019.WiththeonsetoftheCOVID-19pandemic,restrictionsandbanswereplacedoninternationaltravel,resultinginalownumberofinboundtravelerstoJapan.ReadmoreNote(s):Japan;2013to2022;*OctobertoDecember2021.Valueshavebeenrounded.Figurespriorto2022comefrompreviousreporting.

ReadmoreSource(s):TokyoMetropolitanGovernmentCHAPTER

05HotelindustryNumberoflodgingfacilitiesinJapanfromfiscalyear2005to2021(in1,000s)NumberofhotelsandinnsinJapanFY2005-2021918989.7289.1688.9887.9386.828785838179777585.5785.6284.4182.9582.1581.481.0980.41201279.84201679.52201378.978.522015200520062007200820092010201120142017201820192020202132Description:Inthefiscalyear2021,closeto90thousandhotelsandinnswereregisteredinJapan,furtherincreasingcomparedtothepreviousyear.AccommodationestablishmentsinJapanaremostcommonlyseparatedintooccidental-stylehotelsandtraditionalJapanese-styleinns(ryokan)featuringroomsfurnishedwithtatamimats.ReadmoreNote(s):Japan;fiscalyear2005to2021;thefiscalyearstartsonApril1ofthestatedyearandendsonMarch31ofthefollowingyear;asoftheendofthefiscalyearSource(s):MHLW(Japan)MonthlyoccupancyrateofaccommodationsinJapanfromJanuarytoDecember2022,bytypeoffacilityMonthlyoccupancyrateofaccommodationsinJapan2022,bytypeBusinesshotelCityhotelResorthotelRyokanSimplelodging80%70%60%50%40%30%20%10%JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovember

December33Description:InNovember2022,cityhotelsinJapanhadanoccupancyrateof68.2percent,thehighestamongalltypesofaccommodationsinthatmonth.ReadmoreNote(s):Japan;JanuarytoDecember2022Source(s):JTA;MLIT(Japan)NumberofovernightstaysbyJapanesetravelersatlodgingfacilitiesinJapanfrom2013to2022(inmillions)NumberofovernightstaysbyJapaneseataccommodationsinJapan2013-2022600500480.27443.73438.46432.4429.91433.96428.68423.14003002001000311.31313.46201320142015201620172018201920202021202234Description:In2022,thecumulativenumberofovernightstaysbyJapaneseatlodgingfacilitiesinJapanamountedtoapproximately434million.Thefigurewaslowerbymorethan40millionwhencomparedto2019,showingtheeffectsoftheCOVID-19pandemiconthelodgingindustry.ReadmoreNote(s):Japan;2013to2022Source(s):JTA;MLIT(Japan)NumberofovernightstaysatlodgingfacilitiesbyinternationalvisitorsinJapanfrom2013to2022(inmillions)NumberofstaysataccommodationsbyforeignersinJapan2013-2022140120115.6610094.2879.6980604020069.3465.6144.82201433.520.35202016.54.322013201520162017201820192021202235Description:In2022,thenumberofovernightstaysatlodgingfacilitiesbyinternationalvisitorsinJapanamountedtoabout16.5million.Thefigurewasontheriseduringmostofthesurveyedperiod,until2020whenthefiguredroppedsignificantlyduetotheadventoftheCOVID-19pandemic.Thenumberofovernightstaysisdirectlyrelatedtothenumberofinboundtourists.Duetothepandemic,theinfluxofinboundtravelerswasreducedtoclosetozeroforaperiodoftime,resultinginaverylow[...]

ReadmoreNote(s):Japan;2013to2022Source(s):JTA;MLIT(Japan)NumberofovernightstaysbyinternationalguestsinJapanin2022,byprefecture(in1,000s)NumberofovernightstaysbyoverseasguestsinJapan2022,byprefectureNumberofcumulativeovernightstays3,000

4,00001,0002,0005,0006,0007,0008,000TokyoOsaka6,775.592,129.68Kyoto1,413.31NagasakiHokkaidoChiba953.3857.17851.64FukuokaOkinawaKanagawaAichi606.42582.9509.1342.47204.9SagaNaganoShizuoka179.91170.9636/statistics/759434/japan-international-hotel-guests-number-by-prefectureIn2022,thenumberofovernightstaysbyinternationalguestsinTokyo,Japanamountedtoaround6.8million,makingtheJapanesecapitalthemostvisitedprefecturebyforeignvisitors.OsakaPrefecturewasthesecondmostvisitedprefecture.

ReadmoreNote(s):Japan;2022;onlinesurveySource(s):JTA;MLIT(Japan)OccupancyrateoflodgingfacilitiesinJapanin2022,byprefectureOccupancyrateofaccommodationsinJapan2022,byprefectureRoomoccupancyrate0%10%20%30%40%50%60%YamaguchiSaitamaAomoriShimaneTokyo56.5%54.5%53.7%53.1%52.8%52.7%ChibaTochigiMiyagiHiroshimaKanagawaMiyazakiMie51.5%51.2%50.9%50.8%50.1%49.9%49.6%Aichi37Description:In2022,theroomoccupancyrateofaccommodationfacilitiesinYamaguchiPrefectureinJapanamountedto56.5percent.TheCOVID-19pandemicnegativelyinfluencedthetourismindustryinJapan.Lodgingestablishmentsinmetropolitanareasinparticularweredamagedbythepandemic.ReadmoreNote(s):Japan;2022Source(s):JTA;MLIT(Japan)CHAPTER

06TourismconsumptionValueoftourismexpenditureinJapanin2022,bytypeoftravel(intrillionJapaneseyen)TourismspendinginJapan2022,bytraveltypeTourismexpenditureintrillionJapaneseyen0246810121416DomesticovernighttravelDomesticdaytravel13.83.4Foreigninboundtravel*Outboundtravel*0.90.639Description:In2022,domesticovernighttravelgeneratedaround13.8trillionJapaneseyenworthoftourismexpenditureinJapan.DomesticovernighttravelwasthemostimportantcategoryandconsequentlythemainpillarofJapan'stourismindustry,comprisingover70percentoftotalexpenditure.ReadmoreNote(s):Japan;2022;*Preliminaryfigures.Figuresarebasedontheresultsofquarterlysurveys.100Japaneseyenequal0.73U.S.dollarsor0.66eurosasofMay2023.Figureshavebeenrounded.

ReadmoreSource(s):JTA;MLIT(Japan)Domestictourismexpenditureonsame-daytravelinJapanin2022,bytravelpurpose(intrillionJapaneseyen)Domesticday-triptravelexpenditureinJapan2022,bytravelpurposeExpenditureintrillionJapaneseyen1.0

1.50.00.52.02.53.0Sightseeing/recreationTravelhome/visittoacquaintancesBusinesstravel2.570.510.3640Description:Domestictravelersonsightseeingandrecreationaltripsaccountedforthehighesttourismexpenditureofsame-daytravelinJapanin2022,withapproximately2.6trillionJapaneseyen.Thatyear,leisuretravelwasthetravelpurposeofthemajorityofdomestictravelersundertakingdaytrips.ReadmoreNote(s):Japan;2022Source(s):JTA;MLIT(Japan)DomestictourismexpenditureonovernighttravelinJapanin2022,bytravelpurpose(intrillionJapaneseyen)DomesticovernighttravelexpenditureinJapan2022,bytravelpurposeExpenditureintrillionJapaneseyen012345678910Sightseeing/recreationTravelhome/visitingacquaintancesBusinesstravel9.272.51.9941Description:In2022,domestictravelersonsightseeingandrecreationaltripsaccountedforabout9.3trillionJapaneseyenexpenditureinthetourismindustryinJapan.Leisuretravelexpenditureconstitutedthelion`sshareoftheexpensesrecordedindomestictourism.Thetourismindustry`smarketsizeingeneralcontractedsignificantlyaftertheadventoftheCOVID-19pandemic,asdepictedbythedecliningvalueoftourismexpenditureinJapan.Readmor