西藏旅游宣传课件

西藏印象目录一、简介二、礼仪介绍三、饮食文化四、节庆风情五、建筑六、旅游资源藏族简介一藏族简介素有“世界屋脊”之称的西藏，美丽神奇，是藏族的主要聚居地。藏族是中国古老的民族之一，由于草原辽阔，水草肥美，生产多以牧业为主，农业多以种植青稞为主。礼仪介绍二献哈达是藏族最普遍的一种礼节。哈达是一种生丝制品，长短不一，献哈达是对人表示纯洁、诚心、忠诚的意思。自古一来，藏族认为白色象征纯洁、吉利。献哈达磕长头磕长头：磕长头是在藏传佛教盛行的地区，信徒们一种虔诚的拜佛仪式敬酒茶敬酒茶：到藏族人家做客，主人便会敬酒，一般是青稞酒。一般采用银制的酒壶、酒杯，此外会在壶嘴和杯口边上粘一小点酥油，这就“嘎尔坚”，意思是洁白的装饰。饮食文化三糌粑是藏族特有的一种食品，它用青稞或豌豆等炒熟后磨成的面粉。食用时用少量的酥油茶、奶渣、糖或青稞酒等搅拌均匀，再用手捏成团，即可食用。在牧区，除糌粑外，很少食用其它粮食制品。糌粑还便于携带和储藏。酥油茶酥油茶：是藏族的一种饮料。多作为主食与糌粑一起食用。此种饮料用酥油和浓茶加工而成。青稞酒青稞酒是不经蒸馏、近似黄酒的水酒，度数十五度至二十度。青稞酒色微黄，酸中带甜，有“藏式啤酒”之称，是藏事胞生活中不可缺少的饮料，也是欢度节日和招待客人的上品。吐巴吐巴可谓藏族的团圆饭，一般在腊月二十九享用，类似于内地的饺子。有些面团吐巴里会包有石子、辣椒、木炭、毛线等。每一样都有特定的含义，石子表示在新的一年里心肠硬，毛线表示心肠软，木炭表示心肠黑，辣椒表示嘴如刀。这是一种饮食娱乐，无论谁吃到什么，都必须即席吐出，于是在哄堂大笑中，节日的气氛也就愈热闹起来。藏历年雪顿节望果节节气风情四酥油花灯节沐浴节赛马节藏历年藏族最隆重的节日。古时没有藏历，人们认为桃花一开就算新的一年的开始。现在的藏历起源于公元1027年，藏历的第一天固定为藏历年，类似汉族的春节。藏历正月初一男女老少见面便互道一声“扎西德勒”（吉祥如意）和“洛萨尔桑”（新年好），孩子们燃放烟花爆竹，大人们喝青稞酒喝油酥茶，互相祝福。雪顿节意为“吃酸奶的节日”时间：藏历7月1日开始，历时4-5天；来源于活动有名“藏戏节”望果节望果节距今1500年历史，秋收前择吉日举行，历时1-3天。男女老幼身着节日盛装，或手持青稞穗，或背负经书打着彩旗，抬着由青稞穗、麦穗扎成的系着洁白哈达的丰收塔，敲锣打鼓，唱着颂歌，绕行于田间地头，以祈求丰收。之后集会于河坝间举行各种庆祝活动。酥油花灯节藏历元月15日，为庆祝释迦牟尼与其他教派辩论的胜利，人们集合于拉萨八角街，白天朝佛、转经，入夜满街搭起各种花架，放上用彩色酥油捏成的神仙、人物、花木、鸟兽等进行祝福。老百姓们围着酥油灯载歌载舞。沐浴节藏语叫“嘎玛日吉”（洗澡）。每年藏历7月6日至12日举行，又名“沐浴周”。相传，很早以前青藏高原发生了罕见的瘟疫，人畜大量死亡。观音菩萨派七仙女从玉液池取来七瓶仙水，倒在西藏所有的河流里，人们跳进河水沐浴后，病态全无。从此，每年夏末初秋，金星出现的七天里，男女老少便尽情欢度这一年一度的传统节日。赛马节同世界众多游牧民族一样，藏族和马情深意长。传说中马是天上的神鸟与地上的猴子结合而生。在藏北，牧人们深知拥有一匹好马的具体意味，和人一样，马需要荣耀。所以，赛马节可以说是马的节日。建筑五建筑农区：刑如碉房，坚实稳固，结构严密，御敌防盗；牧区：帐篷，冬暖夏凉，移动方便。普遍藏传佛教，少数信仰原始苯教。旅游资源六布达拉宫拉萨圣湖.羊卓雍措扎什伦布寺布达拉宫布达拉宫最初为吐蕃王朝松赞干布为迎娶尺尊公主和文成公主而兴建。布达拉宫依山垒砌，群楼重叠，殿宇嵯峨，气势宏伟，是藏式古建筑的杰出代表，中华民族古建筑的精华之作。拉萨拉萨的藏语意为圣地，即是藏传佛教的发祥地，又是信徒们的朝圣之地，所以人们称为圣地拉萨。虔诚的信教徒一生的愿望就是能带上自己家里最值钱的东西，三步一跪，去朝圣，献给。圣湖羊卓雍措羊卓雍措被誉为世界上最美丽的水。羊卓雍措，“羊”：上面，“卓”牧场，“雍”，碧玉，“措”：湖。连起来就是“上面牧场的碧玉之湖”。这是字面上对羊湖的解释，而羊湖在藏人心目当中被看做是“神女散落的绿松石耳坠”。扎什伦布寺扎什伦布寺意为“吉祥须弥寺”，全名为“扎什伦布白吉德钦曲唐结勒南巴杰瓦林”，意为“吉祥须弥聚福殊胜诸方州”。位于西藏日喀则的尼色日山下。是该地区最大的寺庙。感谢

聆听西藏旅游文化简洁实用·适用于旅游介绍/企业宣传等印象Aboutour关于颜色：如需更换色彩，使用时将粉红色换一个跟本医院或者主题相关的颜色，则有了跟自己相关的个性的感觉。关于内容：模版虽删除了具体的内容，但具备基本构架，合理美观的编排好了现成的图文位置，结合本企业的具体情况更换即可，方便实用。版块结构可根据具体实用情况将前后秩序重新排列使用，同一版面形式可以复制重复使用以增加相关性内容。关于图片：图片添加有两种方式，一使用右键/更改图片（不带框的图片），其二在形状填充下选择“图片”形式进行填充（带白框的图片）。图片如变形或更改尺寸，需用剪裁工具进行调整。用您的公司简介替换此段文字，字号大小根据内容多少做相应调整。关于我们（模板使用指南）在这里输入公司的口号History目录点击输入这一年的大记事点击输入所需文字和这一年的记事点击输入所需文字点击输入这一年的大记事点击输入所需文字和这一年的记事2008201120152018202001点击输入标题名称ANNUALWORKSUMMARY添加相关标题文字添加相关标题文字添加相关标题文字添加相关标题文字EntrepreneurialactivitiesdiffersubstantiallydependingonthetypeofJOHNDOECEO&FOUNDER35Toffeecaramelscandycanesbonbonbonbonsoufflébonbonwafer.ToppingIlovehalvahIlovelemoncake.Gummiesjelly-ofruitcake.Pastrycandycaneschocolatecakesesamesnapschocolatecakelollipopsweet.Tiramisupieliquoricemarshmallowgingerbreadicingjellysesamesnaps.Uchocolatedonutcaramelschupachupsbearclaw.Piejujubespieicecreamsesamesnapscottoncandy.Dragéeicingcheesecakeicing.Thisisasampleletterthathasbeenplacedtodemonstratethetypingformatontheletterheaddesign.Whenpositionedproperly.Thisisasampleletterthathasbeenplacedtodemonstratethetypingformatontheletterheaddesign.Whenpositionedproperlytextandallhere.Thisisasampleletterthathasbeenplacedtodemonstrate.AboutUsThisisasampleletterthathasbeenplaced.Thisisasampleletterthathasbeenplacedtodemonstratethetypingformatonletter.Thisisasampleletterthathasbeentexthereothers.Thisisasampleletterthathasbeenplaced.OurBusinessServices38Toffeecaramelscandycanesbonbonbonbonsoufflébonbonwafer.ToppingIlovehalvahIlove.CakeicecreamIlovecake.ProjectDetailLemondropsoatcakeoatcakesugarplumsweetgingerbreadchocolatecakegingerbread.LemondropsoatcakeoatcakesugarplumsweetDesktopApplicationLemondropsoatcakeoatcakesugarplumsweetgingerbreadchocolatecakegingerbread.LemondropsoatcakeoatcakesugarplumsweetCreativeStrategy

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