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新境界职业英语综合教程2精华版unit5ApproachingWorkplaceWorkplaceCommunicationMiniTextTextGrammarReviewAppliedWritingSyndicateActivities新境界职业英语综合教程2精华版unit5Workinpairs.Talkaboutthefollowingpicturesandtellwhatyouknowaboutthem.ApproachingWorkplaceBack新境界职业英语综合教程2精华版unit5ApproachingWorkplaceBackThehotelBurjAlArab(迪拜帆船酒店)istheonlyseven-starandmostluxurioushotelintheworld.Itbegantoconstructin1994,andcompletedandopenedtothepublicin1999.Thehotelisbuiltonaman-madeislandonthebeach.Itisasail-shapedtowerbuildingwith56floors,321metershigh,designedbyafamousBritishdesigner.新境界职业英语综合教程2精华版unit5ApproachingWorkplaceBackTheAirbusA380isadouble-deck,wide-body,four-enginejetairliner.Itistheworld’slargestpassengerairlinerwhichcanseat853passengers.TheA380madeitsfirstflighton27thApril2005andbegancommercialserviceinOctober2007withSingaporeAirlines.新境界职业英语综合教程2精华版unit5ApproachingWorkplaceBackShanghaiMaglevtopsinthelistoftheworldfastesttrainswithitsmaximumoperationalspeedof430km/h.TheMaglevstartedcommercialoperationsinApril2004.ItrunsontheShanghaiMaglevLine,whichisthefirstcommerciallyoperatedhigh-speedmagneticlevitationline,extendingfromLongyangRoadStationofMetroLine2andendingatShanghaiPudongInternationalAirport.新境界职业英语综合教程2精华版unit5ApproachingWorkplaceBackThismostluxurious,modernizedmotor-coachnamedeleMMentPalazzowasmadebyanAustriancompanyMarchiMobile.Itcomeswithaconvenientliftladderentry,alivingroom,amasterbedroom,akitchenandtwobathrooms,makingitthemostexpensivemotor-homeonwheels!Itsellsatthepriceof$1.9millionpoundsor$2.9million.新境界职业英语综合教程2精华版unit5Nowdiscussthequestionsbelowandthenreporttoyourclass.1.Haveyoueverexperiencedalong-distancetravel?2.Whatshouldwedofirstifwemakeabusinesstravel?3.Whenwehavedecidedonourtravelplan,whatshouldwedonext?BackFreeanswers.Weshouldmakeatravelplanfirst.Weshouldbooktheairticketortrainticketandmakeanappointmentwithcustomersorbusinesspartnerswearegoingtovisit.新境界职业英语综合教程2精华版unit54.Howdowechooseourtransportationmeans,byplane,bytrainorbycoach?5.Howdowevisitourcustomersorbusinesspartnersonabusinesstravel?BackForalonger-distancetravelwechoosetheplaneortrain.Forashort-distancetravelwemaytakeacoach.Wevisitthembyappointment.Normallywevisitthemintheircompanyorinvitethemtothehotelwherewestay,orwecanmeetthemattheconferenceorinotheractivities.新境界职业英语综合教程2精华版unit5WorkplaceCommunicationBackd新境界职业英语综合教程2精华版unit5Youwillhearfivestatements.Listentothemcarefullyandmatcheachstatementwiththecorrespondingpicture.cebadBack新境界职业英语综合教程2精华版unit5Listentothestatementsagainanddecidewhetherthesesentencesare“Right”or“Wrong”.Ifthereisnotenoughinformationtochoose“Right”or“Wrong”,choose“Notmentioned”.1.JaneisbookingaflighttoNewJerseyonSeptember15.
a.Right. b.Wrong. c.Notmentioned.2.Mikeischeckinginatthehotelforathree-daybusinessmeeting.a.Right.b.Wrong.c.Notmentioned.Back新境界职业英语综合教程2精华版unit53.Jackisreportingtohismanagerabouthisbusinessplan.
a.Right. b.Wrong. c.Notmentioned.4.BettyisthinkingabouthertraveltoAustraliaforaninternationalcarexhibition.
a.Right. b.Wrong.c.Notmentioned.5.Annielikestomakeatravelplanwhenevershegoesonabusinesstravel.
a.Right. b.Wrong.c.Notmentioned.ScriptsBack新境界职业英语综合教程2精华版unit5UsetheRightWordHerearetwogroupsofwordsfrequentlyusedinconnectionwithbusinesstravel.Ineachgroup,deleteonewordwhichdoesnotgowiththeoneinthecircle.aticketreservebookorderbuyBackselldrive新境界职业英语综合教程2精华版unit5UsetheRightWordBackahotelcheckintostayatcheckoutofliveinaccommodatebook新境界职业英语综合教程2精华版unit51.JaneisbookingaflighttoNewYorkonSeptember15.2.Mikeischeckinginatthehotelforathree-daybusinessmeeting.3.Jackisreportingtohismanagerabouthisbusinesstravel.4.BettyisthinkingabouthertraveltoAmericaforaninternationalcarexhibition.5.Annielikestomakeatravelplanwhenevershegoesonabusinesstravel.ScriptsBack新境界职业英语综合教程2精华版unit5ListeningInSituation:PeterisgoingtoLondonforabusinesstravel.Heismakingaphonecalltobookahotel.Listentothemodeldialogueandfillintheblankswithwhatyouhear.Back新境界职业英语综合教程2精华版unit5ModelDialoguePeter:Goodmorning.IsthatStarsHotel?I’dliketo_______________.Receptionist:Yes,sir.Whatroomwouldyou___________________?Peter:IwouldliketobookthreesingleroomswithWi-Fi.AndIwouldalsoliketobookaconferenceroomfor200people.Receptionist:Noproblem,sir.Whendoyou__________________?Peter:Wewillusethemforthreedays,18th--20ththismonth.Receptionist:Letmesee.Yes,___________________.Peter:Good.___________________?Receptionist:Thesingleroomis£120adayandtheconferenceroomis£650aday.Peter:OK.Let’sconfirmit.ListeningInmakeareservationliketobooktheyareavailableWhat’sthepriceneedtheseroomsBack新境界职业英语综合教程2精华版unit5Listentothemodeldialogueagainandcheckyouranswers.Thenpracticethedialogueandtrytorole-playitwithyourpartner.Whenyourole-playit,youareexpectedtousetheMindMapbelow,butdoNOTlookatthemodeldialogue.SpeakingOutScriptsBack新境界职业英语综合教程2精华版unit5Back新境界职业英语综合教程2精华版unit5Peter:Goodmorning.IsthatStarsHotel?I’dliketomakeareservation.Receptionist:Yes,sir.Whatroomwouldyouliketobook?Peter:IwouldliketobookthreesingleroomswithWi-Fi.AndIwould
alsoliketobookaconferenceroomfor200people.Receptionist:Noproblem,sir.Whendoyouneedtheserooms?Peter:Wewillusethemforthreedays,fromthe18thto20ththismonth.Receptionist:Letmesee.Yes,theyareavailable.Peter:Good.What’stheprice?Receptionist:Thesingleroomis£120adayandtheconferenceroomis
£650aday.Peter:OK.Let’sconfirmit.ScriptsBack新境界职业英语综合教程2精华版unit5ListentothedialogueandfillinthemissinginformationonthefollowingMindMap.Situation:DanielistalkingtohissecretarySerenaabouthisbusinesstraveltoCalifornianextweek.ListeningInBack新境界职业英语综合教程2精华版unit5somesamplespricelistsourkeyaccount’sGMMr.SnowaconferenceTuesdayafternoonBack新境界职业英语综合教程2精华版unit5Listentothedialogueagainandcheckyouranswers.Thenrole-playitwithyourpartnerbyusingtheaboveMindMap.BackScripts新境界职业英语综合教程2精华版unit5Daniel:Goodmorning,Serena.NextMonday,I’mgoingtoCalifornia
forathree-daybusinesstravel.Couldyoumakeatravelplanfor
me?Serena:Goodmorning,Daniel.What’sthemissionofthistrip?Daniel:
I’mgoingtomeetourkeyaccount’sGMMr.Snowandattenda
conferencethere.Serena:
OK!Howdoyouwantyourscheduletobemade?Daniel:
TheconferenceisonWednesdaymorning.I’dliketomeetMr.
SnowonTuesdayafternoon.Serena:
Ok.Sowhatwouldyouliketotakewithyou?Daniel:
Somesamplesofournewproducts,pricelistsandbrochures.Daniel:
Ok,gotit!Iwillprepareallthesethingsforyou.Daniel:
Thankyou.ScriptsBack新境界职业英语综合教程2精华版unit5ReadthefollowingMiniTextandfindthewordorexpressionthatmatchesthecontextmeaninggiven.a)______________:tomakesomethingnecessary b)______________:asmallframeforhangingclothestokeeptheirshape c)______________:difficulttodealwithandembarrassingd)______________:inthestateofsittingdown e)______________:notcoveredbyanyclothes f)______________:tomakealoudhighcrybecauseyouare
frightenednecessitatehangerawkwardseatedbarescreamMiniTextBack新境界职业英语综合教程2精华版unit5APantlessBusinessTripIliveinNewJersey.MyjobrequiredmetotakeseveraltripsannuallytoourcustomersinVirginia.Thetripswereformal,alwaysnecessitatingasuitandtie.Sincethetriptherewasalmostfourhours,inthehotsummermonthsIwouldleaveveryearly,drivecomfortablyinshortsandaT-shirt,andbringmysuitonahanger.Whenarrivingatmyhotel,Iwouldshower,changetomysuit,andthenleaveformymeeting.FollowingmyplanforanAugusttrip,IreachedformysuitanddiscoveredmypantswerebackinNewJersey.Thiswasanawkwardsituationforme,asIwasrequiredtomakeapresentationatthemeeting.BackWordTipsNotes新境界职业英语综合教程2精华版unit5Departmentstoreswerenotopenatthishour,soIdecidedtogotothemeetinginmyshorts,onlybringingwithmemysuitjacket.Iplannedtogotothemeetingroombeforeanyoneelsearrived,putonmytieandsuitjacket,putmylegsunderthetable,stayseatedthroughouttheentiremeetingandleavetheroomaftereveryoneelsehadleft.Astheparticipantsarrived,noonehaddiscoveredmybarelegs.Whenthemeetingwasabouttobegin,asecretaryenteredtheroomandhappenedtolookdirectlyunderthetable.Notseeingmyshorts,shescreamed,“He’snotwearinganypants!”Everyonelookedandalegendwasborn.Back新境界职业英语综合教程2精华版unit5WordTipsnecessitatev.使…必需
hangern.衣架awkwardadj.尴尬的seatedadj.就座的bareadj.赤裸的
screamv.尖叫suitjacket西服外套BackNotesNewJersey美国新泽西州Virginia美国弗吉尼亚州新境界职业英语综合教程2精华版unit5TranslationofMiniText我家住在新泽西州。由于工作,我每年需要到弗吉尼亚州出差几次,会见客户。会面较为正式,因此需要正装出席。两地大概得花将近四个小时的车程,而且还在这炎炎烈日的月份,所以我通常会早早出门,舒舒服服地穿着T-恤短裤,用衣架挂着西服套装开车过去。我一到达酒店,便会先洗个澡,换上西服,再去开会。按照行程安排,我八月份又来到弗吉尼亚州出差。当我准备换西服时,竟发现我把西裤落在新泽西州的家里了。对于我来说,这是个尴尬的局面,因为我还得在即将参加的会议上作报告呢!Back没穿裤子的商务旅行新境界职业英语综合教程2精华版unit5TranslationofMiniText
此时百货店还未营业,于是,我决定穿着短裤走进会议室,手里仅提着我的西装外套。我计划赶在大家到会前到达会议室,然后换上自己的西装外套,打上领带,然后把腿放在桌子底下,整场会议坐在那儿不动,等到所有的人都离开之后再走。当与会人员到达会议室时,没人发现我那光着的腿。正当会议即将开始,一位秘书走进来了,碰巧正好看到了桌子底下。由于只看到我的双腿,没看到我穿着短裤,她不禁尖叫:“啊,他竟然没穿裤子!”于是,每个人都看着我,从此,一个传奇便诞生了。Back新境界职业英语综合教程2精华版unit5WorkwithyourpartnerandanswerthefollowingquestionsaccordingtotheMiniText.PairWork1.Whatwasthejobrequirementofthestoryteller?2.Whydidthestorytellerbringhissuitonahangerinsteadof
wearingit?HisjobrequiredhimtotakeseveraltripsannuallytotheircustomersinVirginia.Becausethetriptherewasalmostfourhours,anditwasinthehotsummermonths.Back新境界职业英语综合教程2精华版unit5PairWork3.Whatdidthestorytellerdiscoverwhenreachingforhissuit?4.Whatclothesdidthestorytellerdecidetoweartothemeeting?5.Whathappenedasthemeetingwasabouttobegin?HediscoveredhispantswerebackinNewJersey(notinhiscar).Hedecidedtogotothemeetinginhisshorts,onlybringingwithhistieandsuitjacketwithhim.Notseeingtheshorts,thesecretaryscreamed,“He’snotwearinganypants!”andtheneveryonelookedathimandalegendwasborn.Back新境界职业英语综合教程2精华版unit5ReadingTextReadytoGo!ComprehensionTask1Task2TranslationTask1Task2VocabularyTask1Task2TextBack新境界职业英语综合教程2精华版unit5NewWordsassessv.评价,评估cost-effectiveadj.有成本效益的;划算的prospectiveadj.潜在的;未来的accommodationn.住处;膳宿itineraryn.行程安排reservationn.预约;预订regulationn.规章,规则nurturev.培养,培育PhrasesandExpressionsinperson亲自,本人keeptheballrolling使继续不断地进行下去新境界职业英语综合教程2精华版unit5BusinessTravelPlanningIntroduction_________________①isthesingleeffectivemethodtoassessitspotentialifthevisitisproperlyplanned.Stepsforplanninganeffectivebusinesstravel1.ClarifyYourObjectivesTravelingto___________________②isthebestwayto
achieveyourobjectives.Skimthetextforthekeypointsandfillintheoutlinewithnecessaryinformation.VisitingthemarketthetargetmarketReadingTextBackWhatisthesingleeffectivemethodtoassessthepotentialofamarket?What’sthebestwaytoachievealltheobjectivesyouclarified?新境界职业英语综合教程2精华版unit52.PrepareforYourTravelCheckthe______________________③beforebookingyourtravel
andaccommodation.3.CreateYourListofTasksfortheTrip__________________________④isthekeytoaproductiveand
cost-effectivebusinesstravel.4.FollowupWhenYouGetHomeStrengthen__________________________⑤youhavenurtured.TravelInformationGettingyourselfwellorganizedthebusinessrelationshipsReadingTextBackWhatdoyouneedtocheckbeforebookingyourtravelandaccommodation?Whatisthekeytoaproductiveandcost-effectivebusinesstravel?Whatshouldyoudoaftercomingbackfromasuccessfulbusinesstravel?新境界职业英语综合教程2精华版unit5
BusinessTravelPlanningWanttodevelopanewmarket?Trysellingyourgoodsandservices?Visitingthetargetmarketisthesingleeffectivemethodtoassessitspotentialifthevisitisproperlyplanned.Andmuchofthevisitisconductedinperson.11BackFollowingthesestepswillhelpcreateaproductiveandcost-effectivebusinesstrip.新境界职业英语综合教程2精华版unit5
1.ClarifyYourObjectivesTherewillalwaysbetimetovisitBigBenorStonehengeonavacation.IfyouaregoingtoEnglandtoanalyzethedemandforyourproduct,allofyourdestinationsandyourmeetingsshouldbescheduledaroundthistask.Ifyourobjectiveistosecuresomecontracts,yourtriptoEnglandislikelytomeetwithprospectiveclientsyouhavealreadycontacted.Perhapsyouwanttoevaluatethecompetitionandexaminewhetheryourproductissuitableforlocalconsumers.Thereisnobettermeanstoachievetheseobjectivesthantravelingtothetargetmarket.2Back2新境界职业英语综合教程2精华版unit5
2.PrepareforYourTravel
Beforeyoubookyourtravelandyouraccommodation,makesurethatyouchecktheTravelInformation.Thisisanexcellentfirststepbeforeyouplanyouritinerary.Thewisetraveleralsoconfirmsanymeetingsandreservationsandlearnsaboutthelocalcultureandcustomsbeforehestartsonhistravel.3.CreateYourListofTasksfortheTrip
Gettingyourselfwellorganizedisthekeytoaproductiveandcost-effectivebusinesstravel.Yourtasklistisaclear,concisesummaryofallthatyouhopetoaccomplishinthetargetmarket.Thismayincludemeetingprospectivecustomers,identifyingpotentialpartners,suchasagentsordistributors,obtaininginformationoncompetitors,regulations,legalissuesandmarketingandpromotionstrategiessuitableforthelocalaudiences.34Back34567新境界职业英语综合教程2精华版unit5
4.FollowupWhenYouGetHome
Whileitismoreenjoyabletoputyourfeetupandcelebratethesuccessesofyourbusinesstravel,itismorevaluabletotakethenextstepstostrengthenthebusinessrelationshipsthatyouhavenurturedonyourtrip.Sendthank-youletterstotheindividualsyoumet.Providetheadditionalinformationpeoplerequestedandaskforfurtherinformationyouneed.Inotherwords,keeptheballrollingasyourbusinessgrows,andyouprepareforyournexttrip.5Back89新境界职业英语综合教程2精华版unit51.(Para.1)Visitingthemarketisthesingleeffectivemethodtoassessitspotentialifthevisitisproperlyplanned.Paraphrase:Ifyoucanplanyourvisittothemarketproperly,itwillbetheonlymosteffectivewaytoevaluatethemarketpotential.assess:tojudgesomeone/somethingorformanopinionaboutsomeone/somethingafterlookingcarefullyatalltheinformation评价;评估e.g.Thetechniqueisbeingtriedinclassroomstoassesswhateffectsitmayhave.这一教学方法在课堂试用以评估可能产生的效果。Back(Tobecontinued)新境界职业英语综合教程2精华版unit5StructureAnalysis:“ifthevisitisproperlyplanned”isanadverbialclauseofcondition.Translation:如果安排得当,前往目标市场考察是评估市场潜力唯一有效的方法。(Theend)Back新境界职业英语综合教程2精华版unit52.(Para.2)Thereisnobettermeanstoachievetheseobjectivesthantravelingtothetargetmarket.Paraphrase:Travelingtothetargetmarketisthebestwaytoachievethesepurposes.means:amethodfordoingorachievingsomething方法;手段e.g.aneffectivemeansforfindingqualifiedjobapplicants寻找合格求职者的有效方式StructureAnalysis:“nobettermeans…than”isequalto“thebestmeans”.Translation:没有什么比去目标市场考察更好的方法来达到这些目的。(Theend)Back新境界职业英语综合教程2精华版unit53.(Para.3)Beforeyoubookyourtravelandyouraccommodation,makesurethatyouchecktheTravelInformation.Paraphrase:Beforeyoumakereservationforyourtravelticketandyourhotel,makesurethatyoucangetTravelInformation.makesure:tochecksomethingsothatyoucanbesureaboutit查明;弄清楚e.g.Ijustwantedtomakesureyouknewwheretogo.我只想确认一下你知道怎么走。(Tobecontinued)Back新境界职业英语综合教程2精华版unit5StructureAnalysis:“Beforeyoubookyourtravelandyouraccommodation”isanadverbialclauseoftime.Translation:在预订机票和住宿之前,你一定要查明出行信息。(Theend)Back新境界职业英语综合教程2精华版unit54.(Para.3)Thisisanexcellentfirststepbeforeyouplanyouritinerary.Paraphrase:Thisfirststepisverygood.Andyoumusttakeitbeforeyoumakeyourtravelplan.itinerary:aplanorlistoftheplacesyouwillvisitonajourney旅行计划,行程安排e.g.Ifollowedlocaladviceformyitinerary.我根据当地人的建议来安排自己的行程。StructureAnalysis:“beforeyouplanyouritinerary”isanadverbialclauseoftime.Translation:安排行程表,最好先做好这第一步。(Theend)Back新境界职业英语综合教程2精华版unit55.(Para.3)Thewisetraveleralsoconfirmsanymeetingsandreservations...Paraphrase:Ifthetraveleriswiseenough,hewillconfirmallthemeetingsandbookings...reservation:anarrangementforaseatonaplaneortrain,aroominahotel,etc.tobekeptforyou预约,预订e.g.Customersareadvisedtomakeseatreservationswellinadvance.建议顾客提前预订好位置。Translation:聪明的旅行者还会提前确认要参加的所有会议及预约…(Theend)Back新境界职业英语综合教程2精华版unit56.(Para.4)Gettingyourselfwellorganizedisthekeytoaproductiveandcost-effectivebusinesstravel.Paraphrase:Makingyourselfwellorganizedisthemostimportantpartofafruitfulandefficientbusinesstravel.cost-effective:bringingthebestpossibleprofitsoradvantagesforthelowestpossiblecosts低成本高利润的;有成本效益的e.g.Theprocedureisquick,easytouseandcost-effective.这种方法方便快捷,而且划算。(Tobecontinued)Back新境界职业英语综合教程2精华版unit5StructureAnalysis:“Gettingyourselfwellorganized”isagerundphraseusedasthesubject.Translation:安排好自己的行程是高效的商务旅行的关键。(Theend)Back新境界职业英语综合教程2精华版unit57.(Para.4)Thismayincludemeetingprospectivecustomers,identifyingpotentialpartners...Paraphrase:Thismayincludemeetingpotentialcustomers,seekingpossiblepartners...prospective:likelytobeorbecomeaparticularthing可能的,潜在的e.g.Trytocollectinformationofasmanyprospectiveclientsaspossible.尽可能多地收集有关潜在客户的信息。(Tobecontinued)Back新境界职业英语综合教程2精华版unit5StructureAnalysis:“meeting…”,“identifying…”arecoordinatingobjects.Translation:这可能包括会见潜在客户,寻找(诸如代理商和分销商之类的)潜在合作伙伴…(Theend)Back新境界职业英语综合教程2精华版unit58.(Para.5)Whileitismoreenjoyabletoputyourfeetupandcelebratethesuccessesofyourbusinesstravel,itismorevaluabletotakethenextstepstostrengthenthebusinessrelationshipsthatyouhavenurturedonyourtrip.Paraphrase:Itismaybeenjoyabletorestandcelebratethesuccessesofyourbusinesstravel,buttakingthefollowingstepstostrengthenthebusinessrelationshipsthatyouhavebuiltonyourtripshouldbemorevaluable.(Tobecontinued)Back新境界职业英语综合教程2精华版unit5putyourfeetup:tositdownandrelax,especiallywithyourfeetraisedofftheground(尤指把脚抬离地面)放松休息e.g.I’mgoingtomakemyselfacupofcoffeeandputmyfeetupforhalfanhour.我要给自己泡杯咖啡,休息半小时。nurture:tohelpaplan,idea,feelingetc.todevelop发展(计划、想法等);培养(感情等)e.g.EuropeanUnionisanidealthathasbeennurturedsincethepost-waryears.建立欧盟是战后多年来酝酿的想法。(Tobecontinued)Back新境界职业英语综合教程2精华版unit5StructureAnalysis:“While….travel”isanadverbialclauseofconcession.Translation:翘起双脚休息并庆祝差旅成功确是件乐事,但采取下一步行动来巩固通过商务旅行建立起来的业务关系更有价值。(Theend)Back新境界职业英语综合教程2精华版unit59.(Para.5)Inotherwords,keeptheballrollingasyourbusinessgrows…Paraphrase:Toputitanotherway,keepyourworkgoingonwiththegrowthofyourbusiness…inotherwords:saidinadifferent,clearerway换言之,换句话说e.g.Doesshehavetherightworkexperienceandskills-inotherwords,canshedothejob?她有相关的工作经验和技能吗?换句话说,她能胜任这份工作吗?(Tobecontinued)Back新境界职业英语综合教程2精华版unit5keeptheballrolling:tocausesomethingthatisinprogresstocontinue使进展中的事继续进行e.g.Tomstartedtheproject,andwekepttheballrolling.汤姆启动了这个项目,我们让它持续开展下去。
Whowillkeeptheballrollingnowthatsheisgone?既然她已经走了,现在由谁来继续进行这项工作?Translation:换句话说,随着你业务的增长,你要不断地推进你的工作…(Theend)Back新境界职业英语综合教程2精华版unit5制定商务旅行计划Para.1你想要开发一个新的市场吗?你想出售产品或服务吗?如果考察安排得当,那么前往目标市场考察是评估市场潜力唯一有效的方法。这种考察在很大程度上都需亲自完成。遵循下面的这些步骤将有助于创造高效的商务旅行。Back新境界职业英语综合教程2精华版unit5
1.明确目标
Para.2
将来度假的时候会有时间参观大本钟和巨石阵的。倘若你去英国的目的是分析你们产品的市场需求的话,你必须围绕着这个任务来安排所有的目的地和参加的会议。倘若你的目的是拿到一些合同,你在英国的旅程则多半是会见已联系的客户。或许你也想评估一下产品竞争力并调查产品是否适合当地的消费者。没有什么比去目标市场考察更好的方法来达到这些目的。Back新境界职业英语综合教程2精华版unit5
2.做好准备
Para.3
在预订机票和住宿之前,你一定要确保查到出行信息。在安排行程表之前,最好先做好这是第一步。聪明的旅行者还会提前确认要参加的所有会议以及预约,了解当地的文化习俗。3.安排行程
Para.4安排好自己的行程是高效的商务旅行的关键。行程单必须清晰而精确地概述你希望在目标市场完成的所有任务。这可能包括会见潜在客户,寻找诸如代理商和分销商之类的潜在合作伙伴,获取竞争对手的信息、当地规章制度、法律条文和市场营销方面的消息,以及适合当地受众的促销策略。Back新境界职业英语综合教程2精华版unit54.继续跟进
Para.5翘起双脚休息庆祝差旅成功确是件乐事,但采取下一步行动来巩固通过商务旅行建立起来的业务关系更有价值。给你会见过的客户发去感谢信;提供人们需求的更多信息,并询问你想了解的更多信息。换句话说,随着你业务的增长,你要继续不断地推进你的工作,并且为你下一次的商务旅行做准备。Back新境界职业英语综合教程2精华版unit51.Whatisthesingleeffectivemethodtoassessthepotentialofamarket?
2.What’sthebestwaytoachievealltheobjectivesyouclarified?ComprehensionWorkinpairsandanswerthefollowingquestionsabouttheText.Visitingthetargetmarketisthesingleeffectivemethodtoassessthepotentialofamarket.Travelingtothetargetmarketisthebestwaytoachievealltheobjectivesyouclarified.Back新境界职业英语综合教程2精华版unit53.Whatdoyouneedtocheckbeforebookingyourtravelandaccommodation?
4.Whatisthekeytoaproductiveandcost-effectivebusinesstravel?5.Whatshouldyoudoaftercomingbackfromasuccessfulbusinesstravel?ComprehensionThetravelerneedstochecktheTravelInformationbeforebookinghis/hertravelandaccommodation.Gettingyourselfwellorganizedisthekeytoaproductiveandcost-effectivebusinesstravel.BackYoushouldstrengthenthebusinessrelationshipsthatyouhavenurturedonthetrip.新境界职业英语综合教程2精华版unit51.Accordingtothetext,whatcanbethepurposeofyourbusinesstravel?a.Developinganewmarket. b.Sellinggoods.c.Sellingservice. d.Alloftheabove. 2.WhichofthefollowingactionsisNOTmentionedforanobjectiveofabusinesstravel?a.Meetingwithprospectiveclients.b.Evaluatingthecompetition.c.Meetinggovernmentofficials.d.Examiningyourproduct’ssuitabilityforlocalconsumers.ComprehensionChoosethebestanswertothefollowingquestions.Back新境界职业英语综合教程2精华版unit53.Whichofthefollowingispreparationforyourbusinesstrip?a.Confirmingmeetingsandreservations.b.Learningaboutthelocalcultureandcustoms.c.CheckingtheTravelInformation.d.Alloftheabove.4.WhatisNOTincludedinthetasklistofabusinesstravel?a.Visitingthefamouslocalscenicspots.b.Meetingprospects.c.Identifyingpotentialpartners.d.Obtaininginformationonlocallegalissues.BackComprehension新境界职业英语综合教程2精华版unit55.Whatkindofinformationshouldyouobtainduringyourbusinesstrip?a.Informationoncompetitors.b.Informationonlegalissues.c.Informationonpromotionstrategies.d.Alloftheabove.6.Whatdoyouneedtodoafteryougetbackfromyourbusinesstravel?a.Sendthank-youletterstoindividualsyoumet.b.Providetheadditionalinformationpeoplerequested.c.Askforfurtherinformationyouneed.d.Alloftheabove.BackComprehension新境界职业英语综合教程2精华版unit5SyndicateActivitiesBackMakingYourTravelPlanSupposeyouaregoingtoLijiang,Yunnantomakea10-dayjourneytoexploreNaxiculturewithabudgetof3,000RMB.ReadthefollowingListofTravelMissionsandtheflightandtrainschedulesandmakeaneffectivetravelplanwithinthebudgetbyusingthegiveninformation.新境界职业英语综合教程2精华版unit5BackListofTravelMissions1.Visitvillagers(awholeday);2.Visitschools(awholeday);3.VisitLijiangArtShow(2hours);4.AttendNaxiMusicConcert(2hours);5.Interview2Naximusicians(2hours);6.Interview2Naxicraftsmen(2hours);7.WorkinalocalCraftsWorkshop(工艺坊)(awholeday);8.Sightseeing(4days,includingYulongSnowMountain,LijiangAncientTownandothersceneryspotsinYunnan);9.WorkouttheTravelReport.SyndicateActivities新境界职业英语综合教程2精华版unit5BackSyndicateActivitiesFlightSchedule新境界职业英语综合教程2精华版unit5BackSyndicateActivitiesFlightSchedule新境界职业英语综合教程2精华版unit5BackSyndicateActivities新境界职业英语综合教程2精华版unit5BackSyndicateActivities新境界职业英语综合教程2精华版unit5BackActionOneWorkingroupsanddevelopaneffectivetravelplan.Yourplanmustcoverallthetravelmissionsgivenabove,andtakeplacewithinthegiventimeandbudget.新境界职业英语综合教程2精华版unit5BackActionOneDaysTimeActivitiesDay1Day2Day3Day411:45 TakeCZ3487flightatGuangzhouBaiyunAirport16:00 ArriveatLijiang16:30 Checkinatafamilyinn17:00 VisitLijiangArtShow20:00 VisitBarStreet08:30-Visitvillagersandobservetheirlifestyle17:3008:30-Visitlocalschools17:3008:30-WorkinalocalCraftsWorkshop(awholeday)17:3020:00AttendNaxiMusicConcert新境界职业英语综合教程2精华
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