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Unit1Advertising

Task

WritinganadvertisementSkillsbuilding1:

listeningforstatisticsanddescriptionsHowtoreadthesestatistics:*fractions(分数):1/2(a/onehalf)2/3(twothirds)¾(threequarters)21/3

(twoandathird)Howtoread:2/5_________4¾____________________twofifthsfourandthreequartersHowtoreadthesestatistics:

*decimals(小数):0.3(zero/noughtpointthree)6.79(sixpointsevennine)Howtoread:0.9____________________2.15____________________*percentages

63%(sixty-threepercent)45.72%(forty-fivepointseventwopercent)Howtoread27.35%______________________________zero/noughtpointninetwopointonefivetwenty-sevenpointthreefivepercentWhenlistening,weshouldcareabout:Anincreaseanincreaseofgoupbyincrease/risebytwotimesasmanyAdecreaseadecreaseofdecrease/fallbynochangenochangeremain/staythesameWhenlistening,

weshouldalsopayattentionto:trenddownward/upwardtrendasteadyincrease/decreasestartoffat/endupatrise/fallslowly/sharply/smoothly/graduallyarange:varybetween*and*/from*to*Whenlistening,don’tforget:anaverage:averageprice/number…alimitmaximumpeakedatfalltolowestleveldroptolowestpointListeningpractice:Page12Possibleanswers:11,2001,400285%65%350%-60%75.5%423.4%11.5%24.5%13.6%59,0003,000Step1:

completingabarchartB:RepackagingoftheChocoLocobarA:Skillsbuilding2:

expressingopinionsandgivinggivingreasonsHowtostateopinions?I(don’t)think/believe…

Itseemstome(that)…Inmyopinion/Tome,…Howtogivereasons?as/because/since/for…First,…Second,…Then…(Next,…Finally,…)Pair-work1.Workinpairsandtalkaboutyouropinionsonads.2.Trytousedifferentstructurestostateopinionsandgivereasons.3.Youcanrefertothedialogueonpage14asamodel.Step2:

talkingaboutadvertisementsA:ConductasurveyB:Role-playC:WriteareportSkillsbuilding3:

usingdifferentsentencetypescorrectlyTypeExampleStructureandmainusePositivestatementsNowadays,wecanfindAdsalmosteverywheresubject+verbgiveinformationNegativestatementsSomeadsdon’taltogetherinnocent.never/nowhere…TypeExampleStructureandmainuseQuestionsAreyouoptimisticaboutouradcampaign?auxiliary+subjectaskforinformationCommandsDon’thesitate.giveordersExclam-ationsHowamazingitlooks!how/whatexpressfeelings/opinionsPractice:

Labelthesentencetypes(page16)Possibleanswers:2negativestatement3command4positivestatement5positivestatement6positivestatement7Exclamation8positivestatementStep3:

writinganadvertisementPartBWritingWriteanadforyourcompany’sChocoLocobar.Youmaywanttomention:1taste/look/ingredients2commentsfromconsumers3whatisuniqueabouttheproduct4price/discounts5benefits6whereitisavailableYoucanneverimaginehowdeliciouschocolatebarsbeifyouhaveneverhadaChocoLocoBar.onlythebestqualitycocoabeansfromGhanaandthefreshestmilkfromChinaareusedtomakethedeliciousChocoLocoBars.Becausetheyarelowinfat,theyarealsoagoodchoiceforanyonetryingtoloseweight.Almosteveryonewhohastriedthemlovesthem!TheChocoLocoBarhasahighqualityandareasonableprice.ItisavailableinallsupermarketsaroundChinanow.LanguagepointsWhenlisteningforstatistics,youmayhear…whenlistening…=whenyoulisten…Itshamesmetosayit,butItoldaliewhen________atthemeetingbymyboss.(2010)questioningB.beingquestionedC.questionedD.tobequestioned高考链接—It’salongtimesinceIsawmysister.—_____herthisweekend?(2010)A.WhynotvisitB.whynottovisitC.WhynotvisitingD.Whydon’tvisitTheflowershisfriendgavehimwilldieunless_____everyday.(2009)A.wateredB.wateringC.waterD.towater高考链接introduceintroduce:提出;采用,引进;介绍

1)introduceaquestionfordebate

提出一个问题供讨论

2)introducenewtechniques

采用新技术

Tobaccowas~dintoEuropefromAmerica.

烟草是由美洲传入欧洲的。

3)作自我介绍

introduceoneself

主席把讲演者介绍给听众。

Thechairmanintroducedthespeakertotheaudience.

introductionn.aletterofintroduction介绍信makeintroductions作介绍introductory:adj.介绍的;导引的afewintroductoryremarksbythechairman主席的简短介绍词anintroductorychapter序篇

Whenfirst________tothemarket,theseproductsenjoyedgreatsuccess.(2009)A.introducingB.introducedC.introduceD.beingintroduced高考链接consider1)v.认为;以为considersb.(sth.)+adj./n.considersb.(sth.)+tobe…considersb.(sth.)+as=thinkof…as…=lookon/upon…as…=take…as…=regard…as…=treat…as…considerthat-clause2)v.考虑consider+n./doingsth.consider+疑问词+todosth.他被认为是做这份工作的最佳人选。Heisconsideredtobethebestpersonforthejob.我正在考虑出国深造。

Iamconsideringgoingabroadforfurtherstudying.

我认为这是极大的荣幸。Iconsideritagreathonor.

我们认为这不是司机的过错。Weconsiderthatthedriverisnottoblame.我们认为这是真实的。Weconsiderit(tobe)true.你有没有考虑过如何处理这个问题?Haveyouconsideredhowtosolvethisproblem?Thestudents________Mr.Yang________thebestoneinteaching.A.consider;asB.consider;beingC.considers;/D.considering;tobeItisgenerallyconsideredunwisetogiveachild________heorshe

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