00837旅游英语选读2010年10月试卷

浙00837#旅游英语选读试卷第8页（共8页）全国2010年10月高等教育自学考试旅游英语选读试题课程代码：00837请将答案填在答题纸相应位置上I.Multiplechoice:(1×15=15)Directions:Beneatheachofthefollowingsentences,therearefourchoicesmarkedA,B,CandD.Choosetheonethatbestcompletesthesentence.1.Businesspeopleseetourismasanopportunitytomake____bysupplyingthegoodsandservices.A.apromise B.anadvanceC.aprofit D.afriend2.Touristexpenditureshavedirect,indirectandinducedeffectsona/an____economy.A.accommodation B.destinationC.transportation D.national3.TheWTOhassuggestedseveral______fordomestictourismdefinitions.A.guidelines B.principlesC.policies D.facilities4.OneoftheobjectivesofWTOistoraisestandardsoflivinginthelessdevelopedareasoftheworldbyhelpingtoprovide_____forforeigntourism.A.education B.policiesC.facilities D.markets5.Thetouroperator'sbrochureisa/an_____tool,beingthemaininfluenceonthecustomer'sdecisiontobuy.A.informing B.communicatingC.managing D.marketing6.Theremovalofcoral,eitherforsouvenirscollectedbythepublicorforcommercialsalebytouristenterprises,______somecoastalregionsofAustraliaandelsewhere.A.develops B.threatensC.promotes D.improves7.Charterservicesdonotoperateaccordingto_____.A.middleman'sorders B.chartedroutesC.agreedpractices D.publishedtimetables8.Withtheinventionof_____in1853,hotelsbegantoexpandupward.A.telephone B.electricityC.elevators D.cars9.Asinanybusiness,theremustbeonepersonresponsibleforthe_____.Thatpersonisthegeneralmanager.A.managingdirection B.overalloperationC.marketingoperation D.hoteldirection10.Theresortor_____chosenwilldependontheformofrelaxationrequired.A.destination B.scenicspotC.hotel D.transportation11.Theentiretourismindustryrestsonabaseof_______.A.nationaleconomy B.naturalresourcesC.hotelandtransportation D.governmentpolicy12.Tourismhasthe_____tohelpbridgethepsychologicalandculturaldistancesthatseparatepeople.A.potential B.profitC.benefit D.energy13.Standardizationandrigidityareveryclearcharacteristicsof____toursofferedonalargescale.A.international B.in-boundC.package D.business14.Therealizationofone'sdesiretotraveldependsonmanycomplexsocialandpoliticalfactors,includingthesocial_____ofthedestination.A.change B.awarenessC.policy D.stability15.ThereisgreatpotentialinChinaforspecializedtourism,focusingonethnicroupsand_______adventure.A.environmental B.minorityC.mountain D.ruralⅡ.Readingcomprehension:(2×10=20)Directions:Readthefollowingpassagesandmakeyourproperchoices.(1)Somesevenoreighthundredyearsago,Hangzhou,knownasLing'anthen,wasthecapitaloftheSouthernSongDynasty.Atthattime,watchingthetidalborewasalreadyagrandoccasionintownwhenthewholepopulationwouldturnoutforthespectacle.Thebesttimetodothiswasfromthe15thtothe18thoftheeighthmonthofeachyear.Butbeginningfromaboutthetenthdayofthemonth,thatpartoftheriverbankthatofferedthebestvantagepointforridewatchingwouldalreadybeabusygatheringplaceforlittleopen-airboothsandstallswherevendorspiledcolourfulwaresontheircartsorboxes.Therewouldbeallkindsofsnacksandcookedmeatsinshiningpotsandpans.Thetavernsandrestaurantswouldputupmulfi-colouredlanternsandflagsorpennants,displayingmeanwhileanattractivearrayofmeatandvegetabledisheswithalotmoreexoticdelicaciesonthemenu.Inthetea-houseswouldbehungpaintingscrollsandcalligraphyscrollsbyfamousartistswhiletheantiquevaseswouldbefilledwithfleshflowers.Inaddition,therewouldbevendorsdisplayingplastersandmedicinalherbsforsaleontheground,rovingartistswiththeirmonkeysforvariety,showsorfolkartistsreadytoentertainthecrowds.Evenbeforethedaysofthetidalbore,thesepeoplewouldbegatheredontheriverbankdoingwhatevertheycouldtoattractpleasure-seekers.Meanwhile,tensofthousandsofpeople,visitorsfromothertownsaswellaslocalresidentsofLing'an,wouldbehustlingandbustlingabout,cloggingupthewayandmakingtrafficimpossible.Inthelargeriversidemansionsthatlinedthebanks,therewouldbeopulentlydressedmenandwomen,someleaningagainstthewindowsorthebalconieslookingintothedistanceandsomelookingdowngazingfixedlyatsomethinggoingondownbelow.16.IntheSouthernSongDynasty,people______towatchthetidalbore.A.wereused B.usedC.wereanxious D.wereextremelyeager17.Atthattimepeoplecametowatchthetidalbore_____oftheeighthmonthofeachyear.A.from15thtothe18th B.startingaround10thC.from15thtotheend D.atthemiddle18.Thevendorsweresellingtheirwares_____.A.alongthebank B.atthebestvantagepointC.inpiles D.usingpotsandpans19.Thecrowdscomingtowatchthetidalborewerealsoentertainedby____.A.paintingscrolls B.displayingplastersC.folkartists D.pleasure-seekers20.Thebestvantagepointfortidewatchingwas_____.A.largeriversidemansions B.distantbalconiesC.tavernsandrestaurants D.theteahouses(2)Vacationtravel,apleasanttravel,isoneofthefaster-growingsegmentsofthetourismindustry.Thesetravelersseekenjoymentandpleasurefortheirtravel.Vacationtravelistypicallyprice-sensitiveandoftenconcernedwiththeparticulartimeofdayordayofweekschedules.VacationtravelhasbeenheavilypromotedbytheairlinesforSaturdayandSundaytravelwhentheirtransportcapacityisnotheavilyusedbybusinesstravelers.Further,thevacationtravelmarketiswheretheairlinesoftenofferlowerfares.Theseticketsoftenhavemanyrestrictionsdesignedtopreventregularbusinesstravelersfromswitchingtothelowerfares.Forexample,thesuper-saverfarerequiresthepassengertostayatthedestinationoveraSaturdaynight.SuchfaresarenotgoodduringcertainheavyholidayperiodsorMondaytoFridayflights,ortheyconstituteonlyasmallnumberofseatsonflightsthatnormallywouldnotbefilledbyfull-farebusinesspassengers.ThevacationmarketisanimportantonetoFlorida,theCaribbean,Colorado,andVermontduringthewintermonthsforsunandskivacations.TheUnitedStatestoEuropeandtheUnitedStatescoasttocoastarestrongvacationmarketsinthesummer.Travelagentsandtouroperatorsareheavilyinvolvedinthevacationmarket.Charterbustripsandtoursarealsomajorpartsofthevacationmarket.Thevacationtravelmarketisalsosplinteringinto“boutique”travelnichesaswell.Thesearespecialtyvacationsinwhichrecreationand/orrestatahoteloronacruiseshiparenotthemajorelementsofthetrip.TripsinthiscategorythathavebecomeincreasinglypopularinrecentyearsincludeviewingrareanimallifeattheGalapagosislands,whalewatchinginBajaCalifornia,hikinginNepal,photographicexpeditionsinthewildsofAlaskaortheNorthwestTerritories,safarisinAfrica,andnaturecruisesuptheAmazonRiver.Thesetripstypicallyareeducational;theyoftenemploynaturalistswhogivespeechesandshowfilmsrelatingtothesiteonthetrip21.Businesstravelersusuallytake______airplanes.A.weekend B.weekdayC.holiday D.particulartime22.Vacationtravelersalwaysseek_____offerings.A.restricted B.meal-includedC.weekend D.low-price23.“Boutique”travelnichesinthispassagemeans______.A.specializedpurposetravel B.photographicexpeditionsC.travelingforshoppingpurpose D.naturelovingexperience24.Vacationtravelisaveryimportantsegmentin_____.A.vacationmarket B.chartertourismC.tourismmarket D.specializedmarket25.Duringeducationaltravelthetouristsusuallysee______andwildlife.A.rareanimals B.safarisC.AmazonRiver D.naturalistsⅢ.Cloze:(1×15=15)Directions:ChoosetheonefromthegivenA,B,CandDtocompletethepassageproperly.Goodenvironmentstartswithlocation.Wehaveheardsomeofthemostsuccessfuloperatorssay26isprobably50%ofthereasonforsuccess.Location27thatanestablishmenthastobeeasily28.Ithastobelocatedinornearacommunity29nearimportantintersections.Environmentalsoreferstothe30oftherestaurant.Manysuccessfuloperatorsbelievethatthe31environmentalthememustbecomplete32theguestwillperceiveatotalexperienceaspartofthemeal.Thiscompleteness33toacoordinationofthedecorations,the34andmenucovers,foodserveruniforms,silver,china,glassware,linens,andthe35offoodandservicethatis36.Studiesconsistentlyshowthatguestsarevery37aboutthecleanlinessoftherestaurant,therestrooms,andtheoutsideenvirons(附近的地方)oftheproperty.Theseareimportant38thathelpcreaterepeatbusiness39thefoodandbeverageoperationandforthehotel40.26.A.position B.location C.place D.status27.A.means B.is C.has D.hints28.A.acceptable B.reliable C.accessible D.available29.A.also B.but C.or D.still30.A.purpose B.slogan C.title D.theme31.A.entire B.all C.whole D.same32.A.lest B.sothat C.that D.otherwise33.A.amounts B.debates C.contributes D.relates34.A.menus B.dishes C.food D.furniture35.A.rest B.season C.type D.appearance36.A.given B.give C.gave D.giving37.A.anxious B.nervous C.worried D.concerned38.A.reasons B.factors C.ways D.facts39.A.on B.to C.for D.with40.A.either B.aswell C.yet D.elseⅣ.Phrasalverbs:(1×10=10)Directions:Fillintheblankswiththeproperphraslverbsgivenbelow.Makesomechangesifnecessary.accountfor linkwithdependon remove...fromdispensewith stemfrominterestin transfertoinvestin viewas41.Thisiseasilyaccomplishedby________thebanquetsection______thecontrolofthefoodandbeveragedepartment.42.Thatentrepreneur________alargeamountofmoney__________aluxurioushotellastyear.43.Mostnations_________further________developingtourismasanexportindustry.44.Thelocalgovernment________tourism__________awealthfactorintheeconomyofitsjurisdictions.45.He_______thehousekeepingdepartment.46.Thewell-knownSilkRoad__________China________thecentralandwesternAsiaandtheancientGreekandRomancivilizations.47.Thetourismproducts___________thechoiceofmarketsortypesofpotentialcustomers.48.Thesocialsignificance___________thegreaterappreciationofothercultures.49.Somepeopleseeadvancesintechnology_________theneedformuchoftoday'sbusinesstravel.50.In2005,anearningintourismturnovers__________________5%ofthecountry'stotalexportrevenueoftheyear.V.Phrasetranslation:(1×20=20)PartOneDirections:TranslatethefollowingintoCangibletourismproducts52.ambitiousplan53.thevisitor'sinitialexpenditure54.shorttake-offandlandingaircraft55.withlotsoflocalcolor56.inaccordancewithinternationalobligations57.encouragewordofmouthrecommendation58.improvededucationalstandards59.aninternationalexcursionist60.spreadmessagesofhopeforapeacefulworldPartTwoDirections:TranslatethefollowingintoEnglish.61.平均工资水平62.包机服务63.在不同的停靠港64.四分之三的人口65.饭店特许经营的概念66.心理承受力67.美食68.在世界范围内69.可随意支配的净收入70.与旅游业有关VI.Passagetranslation:(10×2=20)Directions:TranslatethefollowingpassagesintoChinese.71.Chinaistrulyoneofthefewcountriesintheworldwithsuchavastterritory,hugepopulation,long-standinghistory,brilliantancientcivilization,stunningnaturalbeauty,andmultiethnicculture.ThisuniquelycombinednaturalandculturalresourcebasehasbecomeamajorassetforChinainitsefforttodeveloptourism.