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外文文献翻译(含:英文原文及中文译文)英文原文THEIMPORTANCEOFTHEUSEOFCOLORINARTDESIGNClaireCampbelPimaCommunityCollege,ClaireCampbell,"Appropriation,TransformationandContemporaryFiberArt:.TextileSocietyofAmericaSymposiumProceedings.Inartanddesign"theuseofcolorisveryimportant".Atthesametime,theperformanceofcolorisinfinite,ithasthemeaningofexistence,atthesametime,amysterioushiddencharm,howtousecolorexpressiveforce,tocreatenewworks,toattractthemasses.Colorbecauseofitsphysicalproperties,namely,differentcolorshavedifferentwavelengths,therefore,willdirectlyorindirectlyaffectpeople'semotional,mentalandpsychologicalactivities.Differentcolorthroughthereflectionofpeople'svisiontothebrain,butcancausepeopletofeelthedark,cold,weight,distance,cangenerateexcitement,depression,tension,irritability,stability,easethepsychologicaleffect.Suchascreammakespeoplefeellovable,naive,simple;yellow,orange,redandrelaxing;exciting,giveapersonwithbold,strongfeeling;pinkromanticbreathisgrumous;rose,lavenderisfullofelegant,mysterious,beautifulmood;green,vibrant,moralofyouthandhope,thesymbolofnewlifeinthespring;thedeepcolor,Coffeeolivesteady,calm;bluecanplayrelaxed,cooleffect;whiteisasolemn,stately,pureartisticconception.Artdesignisacreativeactivity--perceptualartdesigncombinedwithrationalisanartandscienceandtechnology,technology,science,aesthetics,style,color,designsolutions.Isthedesignofacomprehensive,suchastheactivitiesofdailylivingappearancedesign,withwaterasanexample,exceptthedesignofpurebeauty,butalsomeetthefitnessofhumanbodyengineering,tostudywhatkindofgriphandleiscomfortable,whatkindofthecupisconvenientforpeopledrinkingproblems,andsoartdesignisnotjustsentimental,stillneedtoanalyzetheargument,doalotofexperiments.Inaddition,artdesignandsimpleartisticcreationisdifferent,weshouldconsidernotonlythecreator'spreferences,butalsotoconsidertheneedsofconsumersandthecostofproduction,creationfaster.Atthesametime,needtolearnalotofknowledgescience.Throughtheaboveanalysiswecanseethatthescopeofthedesignartdesignisverywide,buttheuseofcolorisalsoveryimportant,butplayingeachuniversity,professionalopencoursecurriculumdesigndirectionhavecolor.Thenwecanthroughthefollowingexamplestoillustratetheimportanceofcolorinartdesign.AcaseGraphicdesignisanartanddesigndirection,howevercleveruseofaplaneadvertisementdesignissuccessfulornotisoneofthefactorsofcolor,thecolorfortheplaneadvertisementdesignwork,anditsimportanceisobviously."Color"andadvertisingdesigners,likePunchline,isaimportantstrengthofadvertisingworkswonderful,movingandnot.Thereiscolorisnotisolated,toembodythetextureofproducts,features,andcanbeautifytheadvertisingspace;atthesametimetoadaptwiththeenvironment,climate,appreciationandsoon,butalsoconsiderthefarandnear,big,small,visualchanges,maketheadvertisementmoreaesthetic.Aphysiologicalfunction,colorHumanswillhavedifferentphysiologicalresponsestodifferentcolor,whichhasbeenprovedbyscience.Red,orange,yellowandothercolorstogivepeoplethefeelingoffire,wecallitwarm;blue,greenanothercolorswillbereminiscentofthesea,theskyandtheriver,whichwecallcool.Weareinthecolordesign,colorhue,lightness,purityisnotthesameinthemutualcollocationuseshouldpayattentiontothefollowingpoints:theintensityofthecolorsense.Generallyspeaking,morewarmcolorvisualeffectandhighcolorpurityandbrightnessislowerthancoolcolorandbrightness.Inaddition,hue,lightnessandpurityismorebig,thecolorcontrastisstronger.colorsoftheadvanceandretreat.Warmcolorandhighercolorpurityandbrightnessisforward,coolandlowpurityandgreencolorsgivepeopleretreatfeeling.colorsensetheseverityof.Highbrightnesscolorthanlowlightnessfeelslighter,moredeepcolortofeelmoreheavy.Theaboveexampleissomephysiologicalfunctionsofcolor,inthepackagingdesign,flexibleuseofthesewillgetbeatallthemagicaleffect.Forexample,largeareaasabackgroundcolorshouldtrytoavoidmovingandstrongsenseofcolor,youavoidtherelationshipbetweenprimaryandsecondarydisorders,preventconsumerstoquicklyunderstandthecommodityinformation.Two,colorandpsychologyPsychologicalfunctionofcolorsisduetophysiologicalfunctioninthebrainareformed,itwasaffectedbyage,gender,nationality,environment,educationandotherfactors.Suchasgreysystemmostolderpeoplelikelightnessandpurityarerelativelylow,butchildrenarelikebrightandvibrantcolors.Colordesigninpackagingneedstoconsiderthecolortotheviewer'sphysiologicalandpsychologicalfactors,butalsoconsiderthenatureandcharacteristicsoftheproductpackaging.AsmentionedaboveCoffeeandchocolatepackagingaremostlybrown.Packagingthecolorasfaraspossibletobeabletoproperlyreflecttheproduct'spersonality.Colorinfluenceonpeople'spsychology,itcanproducedifferentfeeling,itcanleadtomood,imagination.Thisisbecausepeoplefeelaboutthingsoftenhavetheassociation,thecoloralsoinitiatestheemotion.Designisveryimportantinadvertisingcolorthisassociationandemotionaleffect.Effectsofadvertisingcolorsonpeople'spsychological,asaresultofpeople'slifeexperience,personality,age,gender,occupation,hobbies,habitsandcustoms,religiousbeliefs,socialconsciousnessandsoonarenotthesameandtheformationof.Differentpsychologicalfeelingsalsoraisesdifferentassociationofemotion.Colormatchingrulesthree,advertisementdesignIdentify1MainColorHowtoexpressthespecificthemeinadvertising,youneedthroughthetext,images,colorandotherfactorstotheperformanceof.Forthecolor,wanttoaproperextentoffoilingthethemeandthetheme,theemotionalassociationandsymbolism,thecentralideaconformstotheadvertisementsubject.Forexample:cosmeticsadvertising,thiskindofproductonskincarebeauty,sofreshandbeautiful,safeandreliable.Inthecolorchooseneutralcolorsandelegantcolors,suchaspink,lightgreen,milkwhitecolor,giveapersonwithhealth,elegant,freshandtenderfeeling.Applicationof2advertisingcoloraffectionlawIntheaspectofcolorpreferenceandadvertisingdesign,colorcanhavetheassociationandemotional,whichultimatelyaffectpeople'schoice.(1)theage,genderandexperiencedifferentpreferencesforcoloralsohasagreatinfluence.Itispurebrightchildren,thisisbecausethiskindofcolorareveryattractivetothem,withtheirlivelycharacter.Womenmorethanmenlovewhite,becausewhiteisasymbolofpurity,whilemenlikeblue,becausebluesymbolizesthestraightforward,calm,matureandopenminded.Thevillagepeoplearefavoritecolorispurecolor,butinthecitypeoplelovethepurityisrelativelylow,therelativelyrich,softcolorandlightcolor.(2)thenationalcustomsandpreferencesforcolortrendsinfluenceisalsoveryobvious,makepeoplereflectonthecoloralsoeacharenotidentical.SuchastheEuropeanmultiuseblacktoexpresssorrow,butIhavemorewhite.Thewesternwhitedresstoshowthebride'spureandnoble,butourcountryisindicatedinredfestive.Butastheinternationalexchangesbecomemorefrequent,thecustomhasalsograduallyassimilation.Attention3colorinadvertisingTheadvertisementcolortips,induction,canarousepeopletoproductsofinterest.Peopletodayhavebeensurroundedbythemultitude,amultitudeofnamescolormedia,fashiontrendofcolorchangesinthemoment,theeyeshavebecomeinuredtotheunusual,almostcanacceptanyofthecoloroftheprocessingmode.CasetwoColorisveryimportantininteriordecoration,itisthemostpowerfullanguageofhumanvisualsymbols.Onholidays,friendsandcoworkersmutualfriends,aslongasyoupayattentionwillfind,somepeopleeventhoughthedecorationisveryluxurious,spentalotofmoney,butalwaysfeeltothevisualfeeluncomfortable,oneveryimportantreasonistheinteriorcolorisnotuniform.DifferencesincolorUniformcolordesignplaysintheinteriordecorationtocreatesomekindofchangeortheroleofstyle,willbringsomevisualdifferencesandtheenjoymentofart,letapersonshineatthemoment"".Accordingtothesurvey,aspacetoenterthefirstfewsecondstogettheimpression,seventy-fivepercentisthefeelingofcolor,andthenonlytounderstandthephysical.Therefore,thecolorisanimportantfactorininteriordesigncannotbeignored,theimportantroleofdifferentfunctionsandpeopleunderstandthedifferentcolourgenerateditsrequestforcolorisself-evident.One,unifiedrulesIninteriordesign,theuseofcolorisrichandvaried,thecoloritselfisnotbeautifulornotbeautiful,thekeyistolookathowtomix,howtomatch,butmustbeconsistentwiththeoverallstyleinteriorinteriordesignintheprocessofcombining,otherwiseitwillappearanduncoordinated,likeatraditionalChinesestyle,withcolortrendofEuropeanfashionseriesofgaudy,thattheproper.Colorcoordinationmeansthatthethreeelementsofcolor:hue,harmoniousapplicationbetweenlightnessandpurity,theformationofaunityconsciousness,buttoavoidtoomonotonous,boringandtoodull.Therefore,colorharmonyshouldshowaharmoniouscontrast,fromthebackground(includingthermalcontrast,contrast,brightness,purity.)So,tocreateagoodindoorenvironment,colorcannotbeignored,wehaveaharmoniousrelationshipbetweenseriousanalysisandcontrast,theinteriorcolorwithgoodcollocation,theatmospherewillbemoregood.Two,peopleofcolorfeelingrulesDifferentcolormakespeoplefeeleffectsonmental,emotional,psychologicalorbigorsmall.Therefore,indeterminingthecolorandtheuseofinteriordesign.中文译文在艺术设计中色彩运用的重要性克莱尔•坎贝尔
皮马社区学院在艺术和设计中“颜色的使用非常重要”。同时,色彩的表现是无限的,它具有存在的意义,同时又具有神秘的隐藏魅力,如何运用色彩表现力,创作新作品,吸引群众。颜色因其物理性质而异,即不同的颜色具有不同的波长,因此,会直接或间接地影响人们的情绪,心理和心理活动。不同的颜色通过人们对大脑的视觉反射,但可以引起人们感受到黑暗,黄色,橙色,红色和放松;激动人心,给人一种大胆,强烈的感觉;粉红色的浪漫气息浓厚;玫瑰,薰衣草充满了优雅,神秘,美丽的心情;绿色,充满活力,道德和希望,是春天新生活的象征;咖啡色深沉,咖啡色稳重,冷静;蓝色可以起到放松,凉爽的效果;白色是庄重,庄重,纯粹的意境。是否设计了一个综合的,如日常生活外观设计的活动,以水为例,除了纯美的设计,还要满足人体工程学的适应性,研究什么样的握柄舒适,什么是什么这种杯子是方便人们饮酒的问题,所以艺术设计不仅仅是多愁善感,还需要分析论证,做很多实验。另外,艺术设计和简单的艺术创作不同,我们不仅要考虑创作者的喜好,还要考虑消费者的需求和生产成本,创作速度更快。同时,需要学习很多知识科学。通过以上分析我们可以看出设计艺术设计的范围很广,但色彩的运用也很重要,但是玩起各个大学,专业开放课程的设计方向都有颜色。然后我们可以通过以下例子来了解颜色在艺术设计中的重要性。一个案例“[色彩]和广告设计师一样:平面设计是一个艺术和设计的方向,平面广告设计的巧妙运用成功与否是颜色的因素之一,平面广告设计的颜色,其重要性在于显然,冲床线,是广告作品的重要实力,精彩,动人而不是孤立,体现出产品的质感,特色,可以美化广告空间;同时与环境相适应,欣赏等等,还要考虑远近,大小,视觉上的变化,使广告更加美观。生理功能,颜色人类对不同的颜色会有不同的生理反应,这已被科学证明。红,橙,黄等颜色给人以火的感觉,我们称之为温暖;蓝色,绿色的另一种颜色会让人想起大海,天空和河流,我们称之为酷。我们在色彩设计上,颜色色调,亮度,纯度在相互搭配中是不一样的,应该注意以下几点:1色感的强度。一般来说,较温暖的色彩视觉效果和较高的色彩纯度和亮度低于冷色和亮度。此外,色调,亮度和纯度更大,色彩对比度更强。前进和后退2种颜色。温暖的色彩和更高的色彩纯度和亮度是向前的,凉爽和低纯度和绿色给人退缩的感觉。3色感的严重性。高亮度颜色比低亮度感觉更轻,颜色更浓,感觉更重。上面的例子是一些生理功能的颜色,在包装设计中,灵活运用这些将会击败所有的神奇效果。例如,大面积作为背景色应该尽量避免移动和强烈的色彩感,避免了原发性和继发性疾病之间的关系,防止消费者快速了解商品信息。二,色彩和心理颜色的心理功能是由于大脑中的生理功能形成的,它受年龄,性别,民族,环境,教育等因素的影响。比如灰色系统,大多数老人喜欢轻盈和纯洁度都比较低,但是孩子们喜欢明亮而鲜艳的色彩。包装中的色彩设计需要根据观众的生理和心理因素来考虑色彩,还要考虑产品包装的性质和特点。如上所述,咖啡和巧克力包装大多为棕色。尽可能地包装颜色以能够正确反映产品的个性。色彩对人们心理的影响,可以产生不同的感觉,它可以导致情绪,想象力。这是因为人们对事物的感受往往具有联想,颜色也会启发情感。设计在宣传这种关联和情感效果方面非常重要。广告色彩对人们心理的影响,由于人们的生活经历,人格,年龄,性别,职业,爱好,习惯习惯,宗教信仰,社会意识等方面的不同而形成的。不同的心理感受也会引发不同的情感关联。配色规则三,广告设计识别1个主要颜色如何表达广告中的具体主题,需要通
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