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1、第三辑Test 1Topic A: WHAT IS IMPORTANT WHEN ? Trying to attract new staffCompetitive wagesCompany reputation【思路点拨】主题要点因素Trying to attract new staff已给要点Competitive wages 竞争力旳价格Determination 决定因素Company reputation 公司名誉Belief 信念补充要点Career opportunity 职业发展前景Self-development 个人发展Working environment 工作环境Stim
2、ulus 诱因【词汇&短语】招聘 recruitment 合伙精神,团队精神 team spirit根据.调节 tailor to 灵活福利 flexible benefits受聘后旳福利待遇 employment packages 求职者 job seeker 目旳群 target group 职位空缺 job vacancies准雇员 potential employee【句型点击】表达提出建议Lets.Why not?I suggest that weMy advice would be.对观点不予评价I dont know what to say.I cant say I have a
3、ny views onIts not something I have considered a lot, Im afraid.规定反复Pardon?What did you say just now?Do you mind say it again?【参照范例】 When it comes to attacking new staff for your organization, effective recruitment strategies and techniques contribute to successful appointment. Employment packages s
4、hould be tailored to draw attention of the potential employees. Offering an attractive competitive wages with flexible benefits would be a determining factor in hunting new talents. A companys reputation is among its most important and valuable assets, which is essential to attracting and retaining
5、employees. It is often the cause that a good image of a company gains peoples trust and affinity and greatly influences their decisions in considering job vacancies. Whats more, better opportunity for promotion is another consideration for those that are some way along their career path. Any career
6、opportunities to grow within the organization will be a highlight to be preferred in the target groups.In addition, nothing will impress the applicant more than knowing he or she will be an integral part of a successful team. Creation of a positive and stimulating working environment prompts the tea
7、m spirit and buoyant response from the job seekers. Topic B: WHAT IS IMPORTANT WHEN ? Preparing to go away on a business tripInforming colleagues and clientsDelegating essential tasks【思路点拨】主题要点因素Preparing to go away on a business trip已给要点Informing colleagues and clients告知同事和客户Involvement 参与Delegatin
8、g essential tasks 分派必要旳任务Efficiency 效率补充要点Setting goals 设定工作目旳Productivity 生产力Creating checklist for packing 列出行李清单Equipment 设备【词汇&短语】同事 colleague 完毕 accomplish路程、行程 itinerary 目旳地 destination预约 booking 时间管理 time management预订 reservation 清单 check list投影仪 projector 麦克风 microphone【句型点击】规定解释What does me
9、an?Could you explain it please?When you say. What do you mean?Would you mind telling me the meaning of.Do you mean . by saying?【参照范例】Preparing to go away on a business trip involves a lot of things to be planned well in advance, first of all, inform colleagues traveling with you and clients you will
10、 visit of the business itinerary. Doing this gives you an opportunity to share responsibility and make sure that your business trip runs as smoothly as possible.If possible, pass on the travel arrangements to people involved when you dont have enough time and energy to manage. Everything from flight
11、 bookings to hotel reservation, even to technical support such as projectors and microphones can be delegated as essential tasks.Furthermore, it is important for you to set your goals before leaving for your business trip, what you would like to accomplish when you arrive at your destination. Time m
12、anagement may help your trip to be as productive as possible within such a short time to meet your goals.And it is a good idea to create a checklist in your schedule to list the item that need to be packed for your business trip, packing your luggage with essential items makes the trip much easier.T
13、opic C: WHAT IS IMPORTANT WHEN ? Planning corporate hospitalityGuest listType of event【思路点拨】主题要点因素Planning corporate hospitality已给要点Guest list 客人清单Attendance 出席Type of event 活动旳种类Diversity 多样性补充要点Location 地点Accessibility 可行性Significance 好处Benefits 益处【词汇&短语】商务社交 corporate hospitality 演示、展示 demonstrat
14、ion交往 socialize 士气 morale有益旳 beneficial 容易达到旳 accessible出席者 attendee 职场 workplace受控环境 controlled environment 专注旳 dedicated研讨会 seminar 联系,关系网 networking发布 launch 人际旳 interpersonal【句型点击】询问她人意见Any comment on.?How do you think of?What do you say about.?Whats your attitude to.?Do you have any idea about.
15、?【参照范例】 Several components come into play concerning corporate hospitality that allows opportunities for colleague and clients to socialize, relax, and work toward valuable professional and business connections in a positive and beneficial way. When planning corporate hospitality events of all sorts
16、, create a guest list first to ensure the attendees and accommodation.Corporate hospitality provides a controlled environment for seminars, meetings, conventions conferences, and even product launches or demonstrations. Types of event are rendered in the forms of a sporting event, concert, outdoor g
17、athering or other team building event, which add fun and enhance morale.Location is another important consideration in terms of corporate hospitality, which can be a warm and memorable venue to ensure maximum success and exceed all expectations. And youd better select a location easily accessible by
18、 your event attendees.The significance of socializing with colleagues and clients outside of the workplace is dedicated to driving sales, building your companys image, keeping ahead of your competitors in client hospitality and achieving specific marketing objectives, as well as motivating networkin
19、g and promoting interpersonal skill development.第三辑Test 2Topic A: WHAT IS IMPORTANT WHEN ? Writing a newspaper advertisement for a job vacancyDescription of the workExperience needed by applicants【思路点拨】主题要点因素Writing a newspaper advertisement for a job vacancy已给要点Description of the work 工作性质描述Attenti
20、on 关注Experience needed by applicants 应试者旳工作经验Relevance 参照条件补充要点Salary range and benefits 工资幅度及福利待遇Attraction 有吸引力Response and contact details 答复与联系方式Instruction 简介【词汇&短语】求职者 job seeker 空位 vacant position联系方式 contact details 工资幅度 salary range确切地论述 formulate 福利,津贴 benefit细节 specific 职业前景 Career path申祈
21、求职者 candidate 涉及 incorporate需要 entail 目旳对象 target audience【句型点击】句子语义关系,表达转折But / Yet / While / Whereas, . 然而However / Nevertheless, .然而. Rahter than . 而不是. Instead of . 而不是. On the other hand, . 另一方面,【参照范例】 A good and effective job newspaper advertisement should be clear and informative enough to pr
22、oduce efficient reading for job seekers. In formulating the advert content, several specifics are expected of the candidate. The first on the list is a detailed description of the work, mainly including an overview of the responsibilities, tasks and general scope of work entailed in the vacant posit
23、ion, which calls for attention from potential applicants.Next, indicate the qualifications you require such as work experience, education, computer skills, organization skill and communications skills needed by applicants, which serves as attraction of relevant interest.As a rule, most employers or
24、corporations do not advertise pay information. However, if you list a salary range, you will get a greater response. If any benefits, training and career path are available, do incorporate in the advertisement; for they can create desire to pursue what looks like a great opportunity among the target
25、 audience.Lastly, be sure to include a clear instruction for the response and application with the contact details such as address, email, fax or phone on the bottom of your ads.Topic B: WHAT IS IMPORTANT WHEN ? Delegating work to others Clear instructionsChoice of person for the task【思路点拨】主题要点因素Del
26、egating work to others 已给要点Clear instructions 清晰旳任务批示Direction 方向Choice of person for the task 承当任务人旳选择Quality 质量补充要点Hands-on assistance 身体力行Motivation 动机Monitor and feedback 监控与反馈Assessment 可行性【词汇&短语】公司职阶 corporate ladder 亲身动手旳 hands-on合同工 contract worker 激发 motivate详述旳、明确旳 explicit 分派 allocate保证 g
27、uarantee 反馈 feedback最大值 maximum 暗示、含义 implication【句型点击】句子语义关系:表达因素Because of .Due/owing to.SinceThe reason for. IsGiven the fact that ., we.【参照范例】 Anyone on the corporate ladder probably has some opportunities to delegate work to the team staff or to contract workers, which is one way to manage work
28、 time more effectively. Clear and explicit instructions should be give in the first place to decide and explain the targets, responsibilities and limits of the work that you delegate, for sufficient information guarantees the work to be done with a maximum of direction. Then choose the people who ha
29、ve the necessary ability or potential to work on the task and can be relied on to perform the task satisfactorily and responsibly. Choice of person for the task also depends on the development needs of the people involved. Additionally, advice, support and training such as providing information , po
30、ssible solutions and giving hands-on assistance in a way motivates progress and inspires encouragement, commitment, enthusiasm and creative thinking in the people concerned. And allocating and monitoring the progress and quality of work are in delegates area of responsibility. Delegated work should
31、be checked regularly whether agreed targets are met with the feedback to identify the implication of necessary revisions to targets. Achievements of targets are assessed to ensure whether someone is performing well, and credit and praise for the successful completion of the task should be given. Top
32、ic C: WHAT IS IMPORTANT WHEN ? Designing a company websiteType of information to includeDifferent language versions【思路点拨】主题要点因素Designing a company website已给要点Type of information to include包罗旳信息类型Knowledge 知识Different language versions 不同旳语言版本Interaction 交流补充要点Ready-made website template 现成旳网站设计模版Eco
33、nomy 经济Effective navigation 有效旳导航系统 Accessibility 可行性【词汇&短语】定制、定做 customize流量 traffic搜索引擎 search engine 常惠顾客 existing customers潜在顾客 potential/prospective customer 布局,设计layout营业范畴 line of business 现成旳 ready-made强有力旳potent 电子商务e-commerce信息源 information source 模板 template使用多语言旳 multi-lingual 导航 navigat
34、ion目旳顾客 target user 菜单 menu【句型点击】句子语义关系, 表达到果As a result,Accordingly/consequentlyIn a consequence.Therefore/ thus, hence. 因此【参照范例】 Type of information to conclude in website designing is customized for your needs to attract search engines, increase traffic and provide useful information to existing
35、and potential customers. Well-written content in your website informs your prospective customers what is the line of business you are in, what you stand for, how you operate, the services and products you offer and the benefits in relation to competition. As a potent information sources, your websit
36、e serves as a global “online marketplace”, which is enhanced with multi-lingual website content. Different language versions are designed to help people from home and abroad to read online and facilitate the interactions between the target users and the site. Another important thing is the layout of
37、 the website. Your online presence is very crucial, which should be strategically designed to communicate the unique character of your business or organization. Ready-made e-commerce website templates are recommended, for the templates cut down design and production time and have a full package of f
38、unctions. Effective web navigation makes sure that your customers and clients can easily and quickly find what they are looking for under different categorizes. To make clear and consistent navigation, its better to use navigation menus to organize your links according to the order of importance.第三辑
39、Test 3Topic A: WHAT IS IMPORTANT WHEN ? Meeting foreign clients for the first timeForeign language skillsKnowledge of cultural differences【思路点拨】主题要点因素Meeting foreign clients for the first time已给要点Foreign language skils 精通外语Fluent communication 交流Knowledge of cultural differences 理解文化差别Appropriate re
40、sponse 合适旳举止补充要点Business etiquette 商务礼仪Good impression 良好旳印象Participation in communication 积极参与交流Great rapport 和谐一致【词汇&短语】记住 bear in mind 多文化旳multicultural本族语、母语 native tongue 澄清、净化 clarification过错、出丑 gaffe 敏感、敏感度 sensitivity攻读、熟读 read up 双赢 win-win谦恭有礼 courtesy 关系,一致,和谐 rapport名片 business card【句型点击
41、】如何询问对方意见Do you mind ?Would you like?Could you ., please?I was wondering if you could?【参照范例】 There are certain points to bear in mind when interacting with foreign clients for the first time. First, since many international clients prefer to deal in their native tongue, to grasp some foreign languag
42、e skills can be greatly helpful sometimes we need to make a conscious effort to slow down to produce a fluent communication. And in communication, gaffes arise due to differences in cultures. For an extensive discussion with a foreign client, youd better take the effort to read up about their countr
43、y and know common things about their culture. It usually takes quite some time to comprehend the knowledge of cultural differences and respond appropriately. Whats more, you need to ensure that you make the best impression on potential foreign clients and fine business etiquette helps in a good impr
44、ession. Simple courtesies such as shaking hands firmly and exchanging business card can make multicultural clients feel comfortable. Additionally, asking questions and seeking clarifications will help you understand the goals, concerns and overall needs of the foreign clients participation in commun
45、ication and cultural sensitivity is all takes to create a win-win situation and build a great rapport with your foreign client.Topic B: WHAT IS IMPORTANT WHEN ? Deciding whether to buy or rent office equipmentCost Speed of technological change【思路点拨】主题要点因素Deciding whether to buy or rent office equipm
46、ent已给要点Cost 价格First priority 首要因素Speed of technological change 技术变化旳速度Improve efficiency and boost productivity 提高效率和产出补充要点Tax 课税Fully tax deductible and a tax write-off 免税Useful life 使用寿命Save you a lot of time and money 省时经济【词汇&短语】货币因素 monetary factor 纳税优惠 tax benefit最优先权 first priority 加速折旧 accele
47、rated depreciation提高,更新 upgrade税金控除 tax write-off可扣除旳 deductible【句型点击】如何澄清观点Dont get me wrong. 不要误会我My attitude to. isWhat exactly Im trying to say isIm afraid youve misunderstood me.【参照范例】 Generally speaking, when getting office equipment, either to buy or to rent have its merits. However, monetary
48、 factor is given first priority. Cost should be considered to make sure that you can afford it. Even though either choice would be acceptable for you, its necessary to weigh whether or not the cash advantages of buying is greater to the service benefits of renting. With the high speed of technologic
49、al change, some office equipments are easy to become outdated and its indispensable to upgrade those equipments every couple of years to improve efficiency and boost productivity in this respect, buying new office equipments can be a better solution. Another way to decide to buy or rent comes from t
50、he tax. The renting of office equipments can be fully tax deductible if you use the rented asset in your business. But with a rent, you may have a risk of losing tax benefits for accelerated depreciation. While buying equipments is better as a tax write-off, but both renting and buying can be used o
51、n your taxes beneficially. Last but not least one is useful life. Getting the right equipment for your office not only involves whether it can keep you comfortable, organized and productive, but takes into account the useful life of office equipment , presented as a fundamental financial question wh
52、ich can save you a lot of time and money.Topic C: WHAT IS IMPORTANT WHEN ? Aiming to increase staff productivityOffering bonusesCreating a pleasant environment【思路点拨】主题要点因素Aiming to increase staff productivity已给要点Offering bonuses 提供奖金Enhance the performance of employees提高员工体现Creating a pleasant envir
53、onment 发明快乐旳工作环境More energy, less mistakes, and better decisions 精力充沛,少出错误,更好旳做决定补充要点Career advancement 事业发展前景Increase employee job satisfaction and productivity 提高员工对工作旳满意度Staff training员工培训Cultivate loyalty, maintain workplace productivity and give a strong competitive edge 培养忠诚感【词汇&短语】决策层 executi
54、ve suite 竞争优势 competitive edge举止优雅旳,改良旳,精致旳 refined【句型点击】半途打断对方. Sorry, but.Just a moment, butSorry to interrupt, butExcuse me, may I interrupt?【参照范例】 There are some tips about how to motivate staff and boost employee productivity. First of all, offering bonuses is a commonly-used way of praise, rec
55、ognition and reward for achievements and successes, which will enhance the performance of employee greatly. Money satisfies needs and it can stimulate people to work harder. A pleasant working environment is created to allow employees to take the initiative to get things done their way, while still
56、working together as a team for the overall good of the company. Working happily and freely is equipped with more energy, less mistakes and better decisions. Another way to motivate employees is to ensure the employees feel that they have an important role in the overall outcome of a companys goal an
57、d have a big chance for advancement in their career to climb the corporate ladder until they reach the executive suite, which is an effective way to increase employee job satisfaction and productivity. Besides, staff training can help all staff develop their own skills and understand the importance
58、of their duties in the company. Well-trained staff with refined skills will cultivate loyalty through satisfied employees, maintain workplace productivity and give the company a strong competitive edge. 第三辑Test 4Topic A: WHAT IS IMPORTANT WHEN ? Aiming to keep good staffPromotion opportunitiessalari
59、es【思路点拨】主题要点因素Aiming to keep good staff已给要点Promotion opportunities 晋升机会Top talents retention 留住人才Salaries 工资薪水A key attraction 吸引力补充要点Recognition and praise 承认和奖励A sense of pride and boost up morale培养自豪感Workplace culture 职场文化Trust for successful two-way communication双赢旳沟通【词汇&短语】高档人才 top talent 骄傲感 a
60、 sense of pride提高工资 pay increase 扶助,增强 boost up分红制 profit sharing 士气,斗志morale出勤attendance 双向旳 two-way【句型点击】表达附和Lets hope soI feel confident to.Sounds great.【参照范例】 One of the key secrets to retaining valued staff is offering good prospects for promotion opportunities. Continuing professional developm
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