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1、Section 31 道歉慰问 Apology and Sympathy I. 要点概述要点概述Main Points 1. How to make an apology?1. How to make an apology? Apologizing is not so easy a thing for most people. But despite the difficulty, its important to let the person whom youve hurt or offended know that you are sorry. To say sorry, you have
2、 to be real and honest and at the same time, stay calm. Then, try to offer up reconciliation by suggesting putt the situation behind and move forward as friends. Finally, ask forgiveness and get over it. If the other person doesnt want to accept your apology, it doesnt matter. Youve done your part.
3、Never use the apology as an opportunity to point out what the other person did wrong. If you go about it that way, it will just make the other person even more angry. 2. How do you write a letter of apology?Few people likes to admit when theyve made a mistake but if you never admit when you are wron
4、g and apologize, you do not seem sincere and you will not keep friends. How do you go about writing an apology letter? Address the person you are writing the letter to by the name they are most commonly called and mention the event surrounding the mishap. Then, tell the person that you are sorry and
5、 directly say you are sorry about, explaining why you did what you seemed right at the time and what you intended to say that came out wrong. Finally, write how much the persons friendship or love means to you and that you dont want to lose that. You have to be honest and complete your letter by say
6、ing that you will do whatever it takes to make it up to them or from now on you will do things differently, signing your name.3. How to write a sympathy letter? Sometimes people feel it really hard to think of what to say to people when they are going through a hard time or any loss but it is import
7、ant to show our loved ones support when they have experienced a loss. A simple way to do this is with a thoughtful sympathy or condolence letter. When writing such a letter, you have to focus on supporting the people who need you. Pay attention to the salutation and be thoughtful and address the los
8、s the person has experienced. If you have an appropriate memory or thought to share, be thoughtful and include it. Sharing a childhood memory or remembering a favorite memory helps the bereaved person know that their loved one will be remembered. End your letter by saying “sincerely”, “love”, and be
9、st wishes. Something sincere and simple is always best. II. 商界名言商界名言 Business Sayings 1. To err is human. 人非圣贤,孰能无过。 2. There is kindness to be found everywhere. 人间处处有真情。 3. A constant guest is never welcome. 久住非佳宾,常来不欢迎。 4. As distance tests a horses strength, so time reveals a persons hearts. 路遥知马
10、力,日久见人心。 5. If a man once falls, all will tread on him. 人倒众人踩,墙倒众人推。 6. Fortune often rewards with interest those that have patience to wait for her. 只要有耐心,总会走好运。 III. 核心词语核心词语Core Words and Phrases (omitted) 要求课前背诵重要术语要求课前背诵重要术语 IV. 经典句式经典句式Typical Sentences (omitted) 要求首先思考如何翻译?有多少不同的路要求首先思考如何翻译?有
11、多少不同的路径?变换词性、主语、从句会产生什么不径?变换词性、主语、从句会产生什么不同的效果?同的效果?V. 段落写译段落写译 Paragraph Writing and Translating 1. 对此延误我方深表歉意,主要是由于最近几个月里我们一直非常忙的处理来自欧洲和北美的大量订单,而这些订单是严格按先后顺序处理的,以致装运延误。 1. 对此延误我方深表歉意,主要是由于最近几个月里我们一直非常忙的处理来自欧洲和北美的大量订单,而这些订单是严格按先后顺序处理的,以致装运延误。 We must apologize most sincerely for this delay. As we h
12、ave been extremely busy over the last few months dealing with a large number of orders from Europe and North American, and all of these dealt with in strict rotation, causing the delayed shipment. 2. 如果决定接受道歉,你就可以告诉他说你原谅他并且相信这样的事不会再发生了。然后在脑海里忘掉这事,专注于你们关系的积极面。 2. 如果决定接受道歉,你就可以告诉他说你原谅他并且相信这样的事不会再发生了。然
13、后在脑海里忘掉这事,专注于你们关系的积极面。 If you decide to accept an apology, you can tell the person you forgive him and trust the incident will never happen again. Then put it out of your mind completely and focus on the positive aspects of your relationship. 3. 很遗憾不能接受任命担任贵方代理。目前正为另一家电脑公司担任独家代理,根据合同条款,不得经销其它电脑公司的产品
14、。 3. 很遗憾不能接受任命担任贵方代理。目前正为另一家电脑公司担任独家代理,根据合同条款,不得经销其它电脑公司的产品。 I regret to say that we cannot agree to your request for an appointment. We currently have the sole agency for another computer company. Under the terms of the contract, we are barred from selling any other companys products. 4. 要是有人反复冒犯而又
15、重复道歉,那你切莫接受这人的道歉。不管他说什么都是一文不值的。 4. 要是有人反复冒犯而又重复道歉,那你切莫接受这人的道歉。不管他说什么都是一文不值的。 Do not accept an apology from a person that repeats the same offense over and over. No matter what they tell you it holds no weight. 5. 得知错运货物,本公司感到抱歉。你方所订货物已安排空运,应于一周内运抵。相关单证随函寄上。 5. 得知错运货物,本公司感到抱歉。你方所订货物已安排空运,应于一周内运抵。相关单证
16、随函寄上。 We are sorry to learn that there was a mix-up in your order. We are now sending the consignment you ordered by airfreight. It should be with you within a week. Relevant documents are enclosed.VI. 讨论评估讨论评估 Discussion and Assessment首先讨论道歉信和表示同情与慰问的书信写法,然后通过一个汉英翻译的实例,具体分析在商务英语写作时如何通告调整语序做到首尾相应?1)
17、讨论: 道歉信在日常生活和商务活动中都经常用到。对于有过错的一方而言,要及时采取补足措施,道歉信写得好可以有效地防止事态扩大、改进关系。要做到写信及时、不要拖延。信的内容应简明扼要,强调自己将采取何种纠正措施而不要一味地盯住自己造成的损失或破坏。态度要诚恳,语气要真挚,责任要承担甚至约定时间当面道歉。 以商业活动中用到的道歉信为例,可以在新的开头把问题摆出来,说 Please accept my apology for being unable to give you a definitive answer at this time. . . 或者 We apologize for whate
18、ver inconvenience this may cause you, but. . . 然后,解释为什么会发生这样的事, Our committee has not yet completed its investigation into. . .或者 In order to err on the side of caution, this machine has been recalled by the manufacturer. . . 要集中讨论如何解决问题,如 We are happy to offer you a full refund. . . 或者 We will be h
19、appy to notify you as soon as we receive the information you requested. . .最后,按商务书信设置格式,长度最好不超过一页,用质地良好的纸张打印并签名。 表示同情和慰问的信函也要采用商务书信的格式。当然,有时候用语言也不足于宽慰那些悲伤的人,但收信人在伤心的事情过后还会心存感激的。这类信函不宜过长,比如表示哀悼的信,首先是称呼和问候,接着指出,I am sorry to learn about the loss of your mother. 要让对方感受到你的真诚的关怀和帮助,If there is anything I
20、 can do for you, let me know. I am always here for you. 最后,表达自己的祝愿,如 Youre in my thoughts and prayers. 和 Yours Truly, 等。2)例析: 贵方所需货物,目前无法供应,我方深感遗憾。现正另寻货源,一旦得以补充,欣然重议此事。这是卖方无现货可供时对买家所作的解释和承诺。原文采用工整的六字结构,体现了中文思维的一个从原因到结果的渐进的过程。以原文前三个小句为例,如果译成we can not supply the goods you demand so we feel sorry则显得平淡
21、无奇。从英语思维的角度看,不外乎是卖方的两个主要意思表示,一是感到遗憾,二是还要行动。写作时就应该通过调整语序突出以写信人为主语的情况陈述,之所以有必要调整语序,是因为只有借助语义和句法,完整的句子框架才得以形成。没有句子成份就没有文本语法,没有紧凑和协调的语序,就难于实现源语(ST)的目的和功能。德国功能学派的代表人物Christiane Nord (2006)也强调,“首先要通过分析句子的长度和类型、其他能够代替句子的成份、主句和从句的分布以及句子之间的关联,得到一个源语文本的典型句式的初步印象,在此基础上译者才能发现原文信息是如何构建的,从而进一步实现句子功能的阐述。” 笔者试译: We
22、 regret to inform you that we are not in a position to provide you with the goods you asked for and we are now trying to look for such commodities through other channels. Once our supplies are replenished, we shall be only too pleased to revert to this matter.VII. 应用写作应用写作 Applied Writing A. Write a
23、 letter of apology to your clients for your delayed delivery a) make an apology; b) explain reasons; c) offer suggestions; d) say you cherish your friendly relations.B. Sample writing Notice of Delayed Shipment Notice of Delayed ShipmentDate: September 9, 2008Name, Company and Address HaroldRoad 375
24、89, Street, District, City, State, Zip Code, 356078Dear Harold, Due to the huge response we received from our sales exhibition, we are experiencing a delay in filling some of the orders. Item No. 258 should be sent to you within this month from this date. Please accept our apologies for this delay.
25、Very truly yours, Tony Montana 至于上个月我方为您安装因特网高速服务器不当所带来的不便,我们特发此电子邮件以表示真诚的歉意。为此,我们已经指示我们的安装小组在本周周末之前和您联系一个对您来说较为方便的时间帮您安装好路由器,并调试好您的软件。 至于上个月我方为您安装因特网高速服务器不当所带来的不便,我们特发此电子邮件以表示真诚的歉意。为此,我们已经指示我们的安装小组在本周周末之前和您联系一个对您来说较为方便的时间帮您安装好路由器,并调试好您的软件。 The purpose of this E-mail is to convey to you my sincere a
26、pologies for any inconvenience you may have experienced last month with respect to the improper installation of your Internet high speed service. Consequently, we have directed our Installation Group to contact you by the end of this week to set up a time convenient to you when they could go to your
27、 house and install your new router and make the necessary adjustments to your software. 1 What is a letter of apology? 2 What is a letter of sympathy? 3 How to write a letter of sympathy when we hear of others misfortune? 4 How to write a condolence? 1 A letter of apology can often resolve issues no
28、t only between friends but can also be used in a business setting. For example it may be to apologize to a customer for bad service or for faulty or damaged goods. Whatever the nature of the apology, a letter sent soon after the unfortunate event can heal wounds, repair damaged relationships, mainta
29、in good business relationships and stop what might be a small issue escalating into a much bigger problem which might become irreparable. If you are honest and sincere about any mistakes you have made, an apology letter will often be received in the manner in which you intended it to be and you will
30、 usually find that most people will be understanding and willing to forgive your misdemeanor. Depending on the specific situation, if the recipient has suffered some kind of financial loss as a result of your actions, then offering to rectify that is considered the most appropriate way of showing yo
31、ur remorse. Its also important to indicate that you value your relationship with the recipient, be that a friendship for a personal matter or as a customer if the apology relates to a business issue. Handwritten apologies are usually better if the matters personal but a typed letter is more appropri
32、ate if it relates to a business matter.2 How to Write an Apology Letter? An apology letter is important to learn how to write for the following reasons: it tells how you feel, it gets a point across, and it helps you practice good writing techniques. Writing an apology letter takes a lot of hard thi
33、nking about your and others feelings. When you go to apologize to someone you want to make sure that you say/write the right words to satisfy that persons emotions. Sometimes it is hard for us to accept an apology from others; thats why when writing this type of letter, it is very important that you
34、 prove to this person that every word you say comes from your heart and is really meant to be accepted. (In other words, you really mean what you say.) Another important step is to let the reader know your point in the letter or the reason for deciding to write them this letter. (For example: The re
35、ason I write this letter to you Bill is because.) This tells the reader that you are about to make a strong point. In this step you want to make sure that the reader understands what the point is, and/or what it is that you are striving for. (For example: I want you to understand that this is to sav
36、e our friendship.) The next thing that needs to be acknowledged is not only what the problem is but how to solve it. Let the reader know that you were wrong and that you are sorry. What can you do to make it up to that individual? Then you wait for a strong reply. At this point you should be able to
37、 tell whether or not you have made the right decision. (Do you feel you have done the right thing?) An apology letter can have a positive effect on your writing techniques. Expressing you opinion and creating you own style of writing is the best way to learn good writing techniques. An apology lette
38、r does not have any particular rules on how to write them; therefore, the simplest way to understand is to tell how you feel. Just do it!Five Step Formula For a Really Good Apology 1. Describe your offense.2. Describe what you think is the effect on your partner.3. Describe why you did what you did.
39、 4. Describe why youre interested in changing the offensive behavior. 5. Describe a self imposed penalty for not changing. 2 How to Write a Letter of sympathy? Acknowledge the loss and name of the deceased. This sets the purpose and tone of the letter. Let the bereaved know how you learned of the de
40、ath and how you felt upon hearing the news. Using the name of the deceased is a tribute that comforts most mourners. sympathy Express your sympathy. Let the bereaved know your sadness. Use words of sympathy that share your own sorrow. This will remind the bereaved that they are not alone in their su
41、ffering. Note special qualities of the deceased. Acknowledge those characteristics that you cherished most about the person who has died. These might be qualities of personality (leadership, sensitivity), or attributes (funny, good at sports), or ways the person related to the world (religious, devo
42、ted to community welfare). You might write of the special relationship you noted between the deceased and the bereaved. Recall a memory about the deceased. Tell a brief story or anecdote that features the deceased. Try to capture what it was about the person in the story that you admired, appreciate
43、d or respected. Talk about how the deceased touched your life. Use humor-the funny stories are often the most appreciated by the bereaved. Strike a careful balance between the formal tone of a sympathy letter and its deeply personal nature. Remember that a mourner is emotionally drained, so keep you
44、r sympathy letter short-under one page in length.If you can do so sincerely, offer to help in some way and include contact information such as your cell phone number and your email address 上周五您遭到了本店员工的不恰当对待,对此我个人向您道歉。他的行为完全是不恰当的。 I wish to personally apologize for your unfortunate treatment by one o
45、f our employees last Friday. His actions toward you were totally inappropriate. 上周五您遭到了本店员工的不恰当对待,对此我个人向您道歉。他的行为完全是不恰当的。 Please excuse my delay in answering your letter of February 13, but this has been one of those busy, hectic periods beset with all kinds of deadlines. I am truly sorry if anyone i
46、n our organization has been giving you less service than you deserve, wince you have been one of our most loyal customers for many yeas. If this is the case, I offer my personal apology and trust you will give us another chance. After looking forward for six weeks to meeting you and discussing your latest research results of the Matson project over lunch. I feel bed about forgetting to even notify you of my absence. A corrected statement of your account is enclosed. We ar
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