《英语听力教程4》答案及原文_第1页
《英语听力教程4》答案及原文_第2页
《英语听力教程4》答案及原文_第3页
已阅读5页,还剩28页未读 继续免费阅读

下载本文档

版权说明:本文档由用户提供并上传,收益归属内容提供方,若内容存在侵权,请进行举报或认领

文档简介

1、Unit 1 Shopping and Banking OlinePart I Getting readyB. Keys:1: drop 2: shopping 3: mouse 4: feet 5: retailing 6: street 7: get 8: down 9: third-party 10: online 11:30% 12: malls 13: Britain 14: gift-buying 15:50% 16: net 17: peroidC. Keys:1 : the site2 : merchant, addresses/phone numbers/call up 3

2、: strict safety measuresPart II Net shopping under fireA. Keys:1 : delivery, delivery 2 : delivery charges3 : personal information, 87% 4 : returning goods, 47%5 : order, 35%, dispatch, 87%6 : money back, twoB. Keys:1 : convenience 2 : choice 3 : obstacles 4 : complete trust 5 : build consummers'

3、; trust 6 : mature7 : payment 8 : servicePart III Banking at homeA. Keys:1 : limited opening hours 2 : Online banking services3 : getting current information on products 4 : e-mailing questions to the bank 5 : competing for customers 6 : having no computers at homeB. Keys:1 : It is banking through t

4、he Internet. 2 : 'Online banking' offers convenience which appeals to the kind of customer banks want to keep. 3 : Banks most want to keep people who are young, well-educated, and have good incomes.Part IV More about the topic: Secret of Good Customer ServiceB. Keys:English Good Customer Ser

5、vice(Harrods)1 : in a pleasant environment 2 : Second to none 3 : different customers, take a look at everything, alternatives, come to sales assistants 4 : first contact with the customer American Good Customer Service(Saks)1 : human side, family, occasions in life, a partnership 2 : repeat busines

6、s, salesPart V Do you know ?Keys:1 : c 2 : a、b、c 3 : a、b、c 4 : c 5 : c 6 : bTape scriptPart I Getting readyC.Consumers who want to shop online are suggested to bear the following things in mind:Evaluate the site. Always buy goods from well-known and trustworthy companies. Deal with companies which o

7、ffer customer service, a complaints procedure and have a refund policy.Talk to merchant. E-mail and wait for reponses. Take down the addresses and phone numbers of those companies and make sure they are real by calling them up before buying any products and services.Ensure secure connection. Since b

8、uyers must submit personal information like number and expiry date of the card there are fears over security. Deal with sites that apply strict safety measures that require shoppers to give specific data known only to card holders before making the transaction.Be extra careful at a cybercafe or othe

9、r public connection.Part II Net shopping under fireThere is an urgent need for e-commerce rules to boost confidence in buying online. Consumers International, a federation of 245 consumer organizations including the UK's Consumers Association said its survey showed that there were still obatacle

10、s to shopping online with complete trust.The study, funded by the European Union, involved buying more than 150 items from 17 countries. Each consumer organization taking part tried to find one site in its own country and one abroad to buy a selection of items. These included a dictionary, a doll, j

11、eans, a hairdryer, computer software and hardware, chocolates and champagne.The key findings were:Eight of the items ordered took more than a month to reach their destination and at least 11 (eight percent) never arrived.Many sites did not give clear information about delivery charges.Only 13% of th

12、e sites promised that they would not sell customers' personal information on to a third party.Only 53% of the companies had a policy on returning goods.Only 65% of the sites provided confirmation of the order and only 13% told customers when their goods had been dispatched.In two cases,customers

13、 are still waiting for their money back more than four months after returning their goods.Louis Sylvan, vice-president of Consumers International, said, "This study shows that, although buying items over the Internet can benefit the consumer by offering convenience and choice, there are still m

14、any obstacles that need to be overcome before consumers can shop in cyberspace with complete trust."Chris Philips, Marketing Manager at a London based e-commerce security company commented, "This study confirms the difficulties of establishing consumers' trust in the Internet as a shop

15、ping experience. With statistics like these and Visa claiming 47% of disputes and fraud cases were Internet-related, it is little wonder that Internet commerce is not producing the profits predicted two or three years ago. Trust takes time to build, and the Internet will not mature as a retail chann

16、el until trusted brands, like the banks for example, start to offer ways of supporting trust relationships with guarantees payment and service."In September, the Organization for Economic Cooperation and Development will hold a meeting to discuss a set of international guidelines for electronic

17、 commerce.Part III Banking at homeMany people dislike walking to the bank, standing in long lines, and running out of checks. They are dissatisfied with their bank's limited hours, too. They want to do some banking at night, and on weekends. For such people, their problems may soon be over. Befo

18、re long, they may be able to do their banking from the comfort of their own home, any hour of the day, any day of the week.Many banks are preparing "online branches," or Internet offices, which means that people will be able to take care of much of their banking business through their home

19、 computers. This process is called interactive banking. At these online branches, customers will be able to view all their accounts, move money between their accounts, apply for a loan, and get current information on products such as credit cards. Customers will also be able to pay their bills elect

20、ronically, and even e-mail questions to the bank.Banks are creating online services for several reasons. One reason is that banks must compete for customers, who will switch to another bank if they are dissatisfied with the service they receive. The convenience of online banking appeals to the kind

21、of customer banks most want to keep people who are young, well-educated, and have good incomes. Banks also want to take advantage of modern technology as they move into the twenty-first century.Online banking may not be appropriate for everyone. For instance, many people do not have computers at hom

22、e. Other people prefer to go to the bank and handle their accounts the traditional way. Even though online banking may never completely replace a walk-in bank, it is a service that many customers are going to want to use.Part IV More about the topic: Secret of Good Customer ServiceIn Britain they as

23、k you, "Are you being served?" Whilst in America they tell you to "Have a nice day." But what is the secret of good customer service? From Harrods in London and Saks New York, we're going to find out the dos and don'ts of selling protocol.The reason that Harrods has been

24、so successful over a hundred and fifty years is two fold. First of all they've offered their customers the products they want to buy in a pleasant environment. But secondly and more importantly, the level of customer service that they've given their customers, before sale, during sale and af

25、ter sale, has been second to none. I think it's fair to say that if you compare the British with our cousins elsewhere in the world that we are actually quite a reserved lot. To a certain extent there are a lot of shrinking violets in this country who would rather just do their own thing. They&#

26、39;d rather wander around and browse and if they do need any help eventually, ask for it. So I think the way that we approach our own U.K. based customers is actually slightly different to the way we know we need to approach. For example, an American customer, or indeed a Japanese customer, or a Mid

27、dle Eastern customer, who all have different ways of doing things. Well in serving different, I guess, nationalities, you do take very different approaches. With Europeans, for example, you do kind of let them take a look at everything. See what's being on offer and then ask them if they need an

28、y help. I think they'd probably much more prefer to come to you, rather than you so much to go to them. The American customer very much expects you to go to them, approach them, show them alternatives. Well I think maybe the more European or British customer can be almost turned off by that if s

29、omeone is seen to be too aggressive, maybe too anxious to make a sale.It's most important that the first contact, the first initial meeting with the customer is a good and successful one because on that basis, the customer will make up their mind what they want to do next.I quite like the Englis

30、h sales assistants because they definitely have better thing to do than talk to you, which I like. It's very terrifying when you go to America. "Can I help you?" they're like licking you. You're just like, "No, I'm fine. I just want to look." That puts me off. I l

31、ove the English sales assistant.So where have you experienced the very best in customer service?Umm, probably America. In terms of best as in, they give you so much attention it's almost embarrassing. They treat you, you know, the "have a nice day" thing. They' want to help you. Th

32、ey want you to buy, 'cause they often work on a commission basis. That's if you like best. But I prefer the . like, being ignored.Tamara:I think England's still way behind in terms of, like America for example. I can call in America from London and they'll track the item down. It'

33、;s not like, "Sorry madam we don't have that in your size." I just got the Gucci boots, which mine had actually broken. And in England they said, "Sorry" you know, that's it. So this woman in Los Angeles tracked them down and, in fact got them for me. That's because t

34、hey work on commission. And the sooner we learn that, the better the service will get.So what do the Americans have to say? They may speak with a different accent. But is the sales pitch a foreign language to the rest of the world?I think part of the reason Americans are known as experts is that we

35、tend to focus a lot more in the human side of selling, not the mechanical side, which is the register and knowing about the product. We really want to know about your lifestyle. We want to know about your family. We want to know about your income. We want to know about your occasions in your life. A

36、nd that's very different outside of the United States. Our consumer actually is comfortable with forming a partnership with a sales associate and giving up that information, very personal information, very personal information. I think that best part about Saks sales associate training that we a

37、ctually develop customers, five different types of customers and we videotape them and put them up in front of every new sales associate and say, "This is our customers." They're very different. Each one of them is a top customer at Saks but they shop in a very different way. A lot of

38、stores in this industry really measure selling effectiveness by sales and quite frankly that's not what Saks is about. I think the way you measure good quality staff is by repeat business. Obviously if you have someone on your selling floor that has a clientele, that is the measure of a good sal

39、es associate.Part V Do you know ?"Everybody loves a bargain, "this is a common American saying. A bargain is something you buy for less than its true vale. It is something you might not buy if it costs more.One person's useless ugly object can be another person's bargain. So many A

40、mericans put it outside with a "for sale" sign on it and they have a yard sale.Just about anything can be sold at a yard sale: clothing, cooking equipment, old toys, tools, books and chairs, even objects you think are extremely ugly or useless. You may have an electric light shaped like a

41、fish. You may greatly dislike its looks, but it may be beautiful to someone else. Usually the seller puts a price on each object. But the price can almost always be negotiated. The price of a table, for example, might be marked $10. But the seller may accept 8. If the table has not been sold by the

42、end of the day, the seller probably will take much less.Some people go to yard sales because it is part of their job. They earn their livings by buying old things at low prices then selling them at higher prices. Many others, however, go to yard sales just to have fun. They say it is like going on a

43、 treasure hunt. Sometimes they really do find the treasure.Ned Jaudere did. The Boston Globe newspaper says Mr. Jaudere has been collecting native American Indian objects since he was a young man. Last year, he stopped at a yard sale in the northeastern city of Worcester, Massachusertts. He paid $12

44、5 for what everyone thought was an old wooden club. Mr. Jaudere thought it was something else. Two days later, he confirmed that the club had been used by the Wampanoag Indian leader known as King Philip. King Philip used it during his war with the white settlers at eastern Massachusetts in 1675. Th

45、e historic weapon had been stolen from a museum in 1970 and had been missing ever since. Mr. Jardere learnt the war club was valued at about $150 000 but he did not sell it or keep it. Mr. Jaudere returned the club to the museum near Boston Massachusetts from which it was stolen.Questions:1. Which o

46、f the following is a common American saying?2. What can be sold at a yard sale?3. Why do people go to a yard sale?4. When was the old wooden club stolen?5. What was the real value of the club?6. Why was the club at a great value?Unit 2 Hotel or B&BPart I Getting readyB. Keys:1 : 35%, 60% 2 : 45%

47、, 20% 3 : 60%, 80%4 : 30%, 15% 5 : 50%, 70% 6 : 30%, 20%C. Keys:(1) 1 : £ 30/single; £ 60/double, children under 12 2 : £ 29/full board3 : £ 28/double+bath, excluded(2) 1 : hot food, fried egg 2 : coffee, tea, jam, cooked 3 : dinner, bed and breakfast 4 : the room plus all meals

48、5 : Value Added TaxPart II A touch of homeOutline I : bed and breakfast, 15 000, advantages over big hotels II : meeting different people III : features, 1883, guests IV : B&Bs not suitable for some peoplePart III Renting a carA. Keys: 1 : three 2 : Mon. July 10th 3 : station wagon 4 : $79.95 5

49、: $59.95 6 : 4 p.m. 7 : 10 a.m. 8 : ' free 9 : 12 cents 10 : $10 11 : 8% 12 : '$100B. Keys: a compact car/a station wagon/ automatic transmission/ current models/ pick up/returnthe car/special weekend rate/regular rate/ unlimited mileage/ insurance/ sales tax/ a full tank of gas/ deposit/ lo

50、west rates.Part IV More about the topic: What Type of Room Do You Want?A. Keys: 1: 5 2: 2 3: 6 4: 4 5: 3 6: 1B. Keys: 1 : £ 40, all grades 2 : £ 55, Sales 3 : £ 150, Managerial, entertaining private guest, the lake 4: £ 220, privacy, country-side, kitchenPart V Do you know ?A. Ke

51、ys: (France)Italy, (2)3, (3)2, (4)8 (Loudon,UK)Paris,France, (8)4 B. Keys:1 : F 2 : T 3 :F 4 : F 5 : TTape scriptPart I Getting readyB.A: Good morning. I'd like some information about tourist figures, please. First, about accommodation. What proportion of tourists stay in hotels? B: Well, in an

52、average year 60% of tourists stay in hotels, but this year 35% are staying in hotels.A: What proportionoftourists stay in holiday camps? B: Well, in an average year 20% of tourists stay in holiday camps, but this year 45% are staying in holiday camps. A: Now, about places visited. What proportion of

53、 tourists visit Europe?B: Well, in an average year 80% of tourists visitEurope, but this year 60% are visiting Europe.A: And what proportion of tourists visit theU.S.A.? B: Well, in an average year 15% of tourists visit the U.S.A., but this year 30% .A: Now, about methods of transport. What proporti

54、on of tourists go by plane? B: Well,in an average year about 70% of tourists go by plane, but this year about 50% are going by plane. A: What proportion of tourists take their own car? B: Well, in an average year about 20% of tourists take their own car, but this year about 30% are taking their own

55、car. A: Thank you very much for your help.C.C: so here's a brochure with the hotels in Midford. It gives you all the ratesT:I'm sorry, my English isn't so good. Can you explain this to me?C:Yes, of course. First of all we have the Castle Inn here it's the cheapest. It will cost you o

56、nly £ 12 for a single room and £ 15 for a double. The price includes continental breakfast. If you want a full English breakfast you'll have to pay extra T:What is this "English breakfast"?C:Oh, you know, hot food: fried egg, fried bacon , porridge whereas the continental bre

57、akfast is coffee, tea, rolls, jam and honey nothing cooked, you see.T:I think I would prefer the continental breakfast.C:Well, yes, that's included. And then we have the Dalton Hotel, more expensive, but very nice, a bathroom attached to every room. The Dalton charges £ 30 for a single room

58、 and £ 60 for a double. But there is no charge for children under 12 who stay in the same room as their parents.T:I won't have my children with me. But maybe my husba nd will come a little laterC:Well, the Park Hotel is very reasonably priced. £16 per person. Every room has a bath. The

59、re's a special rate of £ 25 which includes dinner, bed and breakfast what we call half board. Or you can have full board, that's the room plus all meals for £ 29 per person per night.T:We would only want breakfast.C:I see. Mm you could try the fourth hotel here, the Phoenix. It wil

60、l cost you £ 28 for a double room with bath. Breakfast is £ 5 per person.T:Yes. But what about the extra money, what do you call it in English, the service.C:All these rates include a service charge of 10%. They also include VAT - that's Value Added Tax.T:If we come later in the year will it be cheaper?C:Yes. These are the rates for June to September. You would pay less at other times of the year.T:I'll talk about it with my husband. Thank you for explaining everything to me.C:You're very welcom

温馨提示

  • 1. 本站所有资源如无特殊说明,都需要本地电脑安装OFFICE2007和PDF阅读器。图纸软件为CAD,CAXA,PROE,UG,SolidWorks等.压缩文件请下载最新的WinRAR软件解压。
  • 2. 本站的文档不包含任何第三方提供的附件图纸等,如果需要附件,请联系上传者。文件的所有权益归上传用户所有。
  • 3. 本站RAR压缩包中若带图纸,网页内容里面会有图纸预览,若没有图纸预览就没有图纸。
  • 4. 未经权益所有人同意不得将文件中的内容挪作商业或盈利用途。
  • 5. 人人文库网仅提供信息存储空间,仅对用户上传内容的表现方式做保护处理,对用户上传分享的文档内容本身不做任何修改或编辑,并不能对任何下载内容负责。
  • 6. 下载文件中如有侵权或不适当内容,请与我们联系,我们立即纠正。
  • 7. 本站不保证下载资源的准确性、安全性和完整性, 同时也不承担用户因使用这些下载资源对自己和他人造成任何形式的伤害或损失。

评论

0/150

提交评论