用Lesson_4_Advertisements

1、Lesson 4 Advertisements广告广告Objectives 目标a. To read four advertisements.b. Learn to distinguish区分区分 facts from opinions.c. To learn the usage用法用法 of adjectives in advertisements.d. To promote推销推销 a productelectric toothbrushesLaptop computerMobile phoneMP3 e-dictionary What do you think of What do yo

2、u think of these products? these products? Cheap Expensive Useful Useless Practical Reliable Convenient Easy to use Example:I think electric toothbrushes are not very practical. Its a little expensiveRead to learnTask 1: Scanning Please read the advertisements as quickly as possible. Then find out t

3、he price or name of the products.(1)(2)(3)(4)name of the productprice of the productmini cameraspecial earringsfeline floor cleaners199.9980. 4519.505.99remote headphonesTask 2Task 2 Read the text again. List the Read the text again. List the advantages of each product advantages of each product acc

4、ording to the according to the advertisements.advertisements.Remote Headphones (1) have no _ (2) can listen to _/TV up to _meters away; (3) signals _ _ glass, doors and walls (4) _ _sound; (5) value.wiresradio60go throughtop qualityexcellentMini Camera (1) no _ than a credit card; (2) Its _ and _ (3

5、) _ to use (4) has an _ focus and flash (5) made from an _ and _ material (6) not _bigger convenientreliable easyautomaticattractivestrongexpensiveSpecial earrings (1) _ (2) _ in many noisy situationattractiveusefulFeline Floor Cleaners (1) made from _ _ material (2) _ and easy to _ (3) _good qualit

6、ypracticalwashcheapTask 3 How to distinguish区分区分 facts fromopinions ?Look at the reading strategies on page 15ProductFactsOpinionsRemote Headphonesfantastic,fantastic,exciting,exciting,new,new,Excellent,Excellent,1. have no wires 1. have no wires 2. signals go through 2. signals go through glass or

7、doors and glass or doors and walls walls Mini CameraAmazing,Amazing, new,new,convenient,convenient,reliable,reliable,attractive,attractive,strongstrong1. no bigger than a 1. no bigger than a credit cardcredit card2. has an automatic 2. has an automatic focus and flashfocus and flashProductFactsOpini

8、onsFeline Floor Cleanersperfect,practical,easy,cheap1. made from good quality material2. complete set for only 5.99Special Earringsattractive,useful,1. gold earrings2. used in many different situationsGroup work Suppose you are a salesman/salesgirl, do you know how to promote your product? Please wo

9、rk in groups. Choose one object that you are most familiar with and write an advertisement for your product. Then choose one representative代代表表 to show your product to the whole class.Necessary information Name of your product The usage of your product The advantages of your product The price of you

10、r product Try to use attractive words to make your product more attractive.shape:design:function:price:quality:the way to use:convenient easy to useround squaretoo biglongspecial common beautifulattractivepopularuseful uselesspracticalexpensive cheap dear reasonable.reliable goodbad excellentmodern我就喜欢。Im loving it.只管去做。Just do it.advertising sloganLet enjoy some advertising slogans.广告口号广告口号让我们做得更好。（飞利浦） Lets make things better. (Phili