麦当劳市场经理英文简历模板

1、麦当劳市场经理英文简历模板personal data:name: date of birth: july 1, 1964sex: malelanguages: english, mandarin and shanghainesetraining:mcdonalds worldwide hamburger marketing university class xxix at mcdonalds global at oak brook, chicago, u.s.a-marketing strategicplanning training session1-month working &; tra

2、ining experience at reebok china hq in hong kong2-month working &; training experience at lion nathan global in sydney, australia2-month working &; training experience at perfetti global in milan, italyresearch training from gallup in chinaadvertising &; media planning training from o &; m and mind

3、share in chinapresentation skills training in chinainternational trade &; finance training in china .e-mail: mobile: *educational background:1986-1990: department of sociology, peking universitybachelor of law in sociologyprofessional experience:XX- present: senior marketing manager, mcdonalds ( chi

4、na ) co., ltd.position purposeleads the process of developing of the marketing/business plan that profitably builds sales, transactions, and market share for mcdonalds brand. leads additional areas of responsibility with impact outside of discipline. key customers include top management, division/ho

5、me office staff, agencies, key suppliers, staff and restaurant managementprincipal accountabilities1 leadershipmaintains and strengthens the mcdonalds brand position in the market as of responsibilityactively participates with agencies, and top management in establishing and municating business goal

6、sleads the strategic and tactical development, execution, evaluation and continuous improvement of all national / local, promotion and public relations activity to achieve annual business goalsidentifies and utilizes available resources outside of the market to aid in the development and execution o

7、f the business/marketing plan2 process managementmaintains and strengthens the mcdonalds brand position in the market and other areas of responsibilityleads the process for development, execution and evaluation of media plansleads the process for development and execution of local creative ( tv, rad

8、io, outdoor, print, and restaurant merchandising, etc. ) in accordance with national creative standardsleads the process for development and execution of ethnic and other key targeted marketing plans in order to reach important customer segmentsleads the process for developing relationships with str

9、ategic business partners ( outside suppliers, rmhc, distribution center, etc. )leads the process for managing media relations and crisis managementserves as the department head for the administration of the marketing department ( staff responsibilities, cross-functional teams, budget management, etc

10、. )leads the process to promote local store marketing as a resourcesensures the proper use of the mcdonalds trademarks, logo, producers licenses, and make sure all advertising materials have legal and creative approval3 peopleselects, develops and coaches marketing staff to create and effective mark

11、eting team and develop them for future opportunities within the systembuilds strong relationships and fosters teamwork among agencies, suppliers and staff to achieve maximum performance4 analysisgathers, analyzes, and provides accurate, relevant, and timely information so that agencies make the best

12、 remendationsinterprets and evaluates information related to sales, p &; l, promotional evaluation, petition, general economic trends, and qualitative/quantitative researchoffers advise and counsel to ensure that pany financial resources are used effectivelyXX-XX: marketing manager, reebok internati

13、onal trading ( shanghai ) co., ltd., swire resources groupjob summary &; objectivessupervise a sales team to deliver the budgeted sales turnover and gross profit , for reebok and non-reeboks business in eastern china.to be responsible for entire marketing &; operation of panys brands with panys busi

14、ness objectives and marketing strategiesmain duties1. sales &; distributionformulate, implement and evaluate sales plan to achieve sales and gross profit targetsensure optimum distribution coverage to acplish both sales and brands objectivesmaintain close working relationship with all accounts, especially key accounts to gain maximum supports for merchandise mix, product clearance and paymentmonitor and control consistent