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1、孙子兵法管理篇(The management of Sun Tzus art of war)Sun Tzu said: the 1 soldiers, the country event of the death, the survival of the road, can not be ignored. 2., as a result of the five things, the school by seven count, and call their feelings.3, one said: two days, three days, four days, five days. Th
2、ose who are on the way agree that they can die with them, and that they can live with them without fear of danger. Day, yin and Yang, cold and heat, when the system is. Who, though, far and near, danger and narrow, and also. The will, the wisdom, the faith, the benevolence, the courage and the stric
3、tness. Method, system, and the main Song Guan Dao also. By five, will all hear, know who wins, I do not know who you.4., the school of seven count, and call their feelings. Saying: who is the Lord? Who will be able to? Heaven and earth? What is a statute? How many soldiers are there? What soldiers?
4、Rewards and punishment is prescribed? I know the outcome.5., will listen to my plan, use it to win, leave it; will not listen to my plan, use it will fail, go to it. Take advantage of listening to, as the potential, with its own. Our potential, and also the right.6, when change is. Therefore, it is
5、possible to show that it can not be used, but instead of using it, it is near and far. But the lure of chaos, and take the preparation of solid, strong without fear, anger and scratch, humble and proud, lost working, pro and away from the Gongqiwubei, by surprise. This military victory, can not pass
6、 it first.7., before doing battle winner, may also be more; before doing battle is not a winner, very little. A number of wins, less is extremely, moreover no calculation at all! I see this, the outcome is seen.Competition is the most important thing of an enterprise. It is directly related to the r
7、ise and fall and survival of an enterprise, and it can not be carefully observed and analyzed. Therefore, we must analyze the seven aspects of both sides of the five aspects of the situation and get the details to predict the possibility of the rise and fall of enterprises.Because there is no compet
8、ition there is no innovation, no innovation, no industry, but the competition will be a loss to the opponent, then die industry. Success and failure must be carefully planned, and must have won, not lost, is the survival of enterprises.An enterprise, if the people scattered, the pace is not uniform,
9、 the enterprise no perspective, if the staff and leadership heart to seek benefits, and has benefits, to make this. Weather, location, people and enterprises are the root of enterprise development. However, the soul of enterprise is the management mechanism and the way of doing business. Wise men ma
10、ke great men. Believe in sb. The benevolent, unity, be brave, Lu guang. Will be strict, enterprises naturally youdao. What determines the future development of the company? It is a perfect organization and management system. So what is the basis for future development? Of course, is the leadership o
11、f the strategic approach, is the so-called weak, no Yong soldiers, clumsy will show the wise enemy.The enemy, victorious. When a person know itself when the deposit on the alert, he has been compared, which can predict the advantage of competitors. The leadership of the resourcefulness of far-reachi
12、ng, enterprise timeterrain, shrewd leadership, enterprise strength, equipment is excellent, technology is exquisite, strict management system whether this is a fundamental condition of enterprise competition, through the comparison, just know who competition.If the business is prosperous, leadership
13、, subordinate toe, on the other hand, must win the appointment, dismissal. Employing people is the most important thing in leading a job. To help enterprises long sustainable development strategy, but also a trick, a strategy, seize the opportunity to get into the side, has capsule, side homeopathic
14、 push boat will push the arms of adverse business competitors, a competitor for weakness, ones own advantage disguised as a soft rib exposure to the opponent. When the attack, straight into the opponents heart, and then use their powerful arm to hold the opponent launched the power, is the strategy
15、also. But first of all, is to grasp the initiative in accordance with their own advantages, according to the specific circumstances to take corresponding measures, different to change with the emergency, let the ability more flexible, enterprises can quickly respond to changes in the market, create
16、a competitive advantage, it is the essence of competition.Fight no battle unprepared, that is when you are not sure to win this battle, far view, not rashly attack, avoid the opponent down, hit the second combat situationCombat second1. Sun Tzu said: in war, thousands of vehicles leather horse, thou
17、sands of chariots, with a one hundred thousand, thousands of miles to send provisions, is inside and outside of the fee, guests, paint materials, a car to be on the cost of gold, then the one hundred thousand division for men.2., the use of war also wins, for a long time blunt soldiers, sharp, siege
18、, force bend, long violent division, then the country with insufficient. When weapons are blunted sharp bend force, Satan goods, then take advantage of princes, although the wise cannot be good later. It is not see clever long fight and win battles of quick decision, too. Husband soldiers for a long
19、 time, while the state benefits, not there are also. It is not known as war victims, cannot make known in the interest of.ThreeUse of it, no longer existing membership, not food for three years, and for China, because of grain on the enemy, the army will have food enough. The country is poor in thei
20、r distance, distance is poor people; nearly teacher guimai, you sell the property after the people, wealth exhaustion is eager to Qiu service. The strength property of Satan, deficiency in the family, the people of the fee, ten to seven; the governments expenses, not strike horses, armor bows and ar
21、rows, spears and shields the spear of oars, oxen carts, ten to six.4. so intellectual will foraging on the enemy, the enemy of a food clock, when my twenty bell rod; bogey stone, when I was twenty stone.5. kill the enemy, but also anger; the enemy of profit taking, goods. The war was above ten by ca
22、r, reward the first to, and even more flags. When the chariots are mixed, the passengers are good, but the good ones are better than the strong ones.6., therefore, your superior wont be expensive for a long time. Old soldiers will, peoples fate. The master of national security, too.The competition a
23、mong enterprises is nothing more than financial competition, and there must be enough circulating funds, including pre planning and non pre planning expenses, so as to form a complete accounting system. Continuous and orderly operation of the enterprise. In addition, it is essential to have advanced
24、 equipment, professional technicians and reliable sources of information. Allow enterprises to form a complete supply chain, you can gallop shopping malls.Therefore, the market competition requires quick, the enterprise will drag for a long time is debilitating, long-term war, inevitable financial r
25、esources are hurting, your spirit setbacks. If the material depletion, enterprise strength exhausted, other competitors will loot. Thus, even the resourceful leader is no good at saving the enterprise. Therefore, in the actual competition, only the leaders had no way to defeat the vertical city, but
26、 not seen in protracted warfare command a. Persistent competition is also conducive to the development of enterprises, there is no situation.Competition among enterprises tends to fluctuate and prices in the whole city rise. For example, product competition is mostly price war and quality war. Short
27、 term, although the price war enterprises will dominate. But in the long run, regardless of any product, only quality, in order to long-term occupation of the market. Then, high quality is bound to be high cost, and high cost is bound to high prices, so high freight, high taxes and fees naturally le
28、ad to high prices in surrounding cities.Therefore, the wise leader must understand the sales channels in the cross city competition, so as to solve the problem of material sources and save transportation costs and taxes and fees.Therefore, both sides of the competition between the size of the enterp
29、rise is great disparity, must be calm and calm. Must first irritate the other party, make it lose market inspection ability, seize each others trance, touch the other side soft rib, hit its weakness. Because the opportunity is often only one night, so in the enterprise competition, seize the day is
30、also crucial. If the other party is losing, should be timely to recruit talent, especially the core characters of competitors, the core technology is the core business or enterprise key. This is the way to overcome your opponent and make you strong.Business leaders need to grasp the detailed staff s
31、trengths, weaknesses, let the right screw buckle proper nut, this is not no official. More need to grasp the supply and demand of customer groups, grasp the needs of the masses in order to dominate the market. In two, the competition between enterprises, the most important is quick, not to fight a p
32、rotracted war. And victory is back, this is a good idea that alert.Seek attack thirdseek to attack third1. Sun Tzu said: husband in war, the country is broken, in the army; for, not the whole brigade; for, breaking trip; whole soldier was broken, followed by death; for all Wu, Wu had broken. Is it n
33、ot victorious, the good; without war, the best is good also.2. therefore, the soldiers cut down, followed by the cutting, followed by the soldiers, and their siege. The law of siege is forbidden. Repair at Ben temperature, with equipment, and in March and March; and then have distance. Would the ang
34、er and the ants attached, killing 1/3 soldiers, while the city does not pull out, the attack of disasters. The skillful camp, pulling the city and also destroy peoples attack, rather than a long time, fighting in the whole world, so soldier meal and profit, this method also seek to attack.3. in the
35、conduct of war, ten Wai, five attack, times of war, the enemy can be divided, less able to escape, not if you can avoid it. Therefore, the small enemys firm, the enemys grasp also.4., the husband will, the countrys auxiliary also. The auxiliary Zeguo week will be strong, auxiliary gap state will be
36、weak. So you are suffering from Yu Jun three: I do not know that then army can not enter, do not know the army can not retreat and called back, that is not what the armed forces in the tie; and with the armed forces of the government, or officers of the armed forces and the right to know it; with th
37、e armed forces, officers suspected. The armed forces are perplexed and doubtful, and the princes are difficult to carry on. It is called army lead by chaos.5. - Five: old knowledge can not war and will be victorious, general Zhonggua with wins,In unison wins, with Yu to Yu wins, and you will be able
38、 to win the charioteer. These five are the ways of knowing and winning.The 6. reason: friends, baizhanbudai; I dont know he and friend, one of a negative; I do not know who is not confidant, be defeated in every battle.Enterprise competition is changing rapidly, but the same principle is: no matter
39、how many organs are used, the key is to make the opponent surrender, to win the policy, to deal with the opponent in the paralysis, there is no room for maneuver, then the opponent can surrender. It is the best policy to give up an opponent, but the second to defeat. Often battle Yum is not smart; n
40、ot through the war, relying on scientific prediction and comprehensive planning to make opponents surrender, Gui Shuncai is smart. So, with the development of the industry strategy to defeat the opponents behavior intention or operation enterprise competition was the first, followed by the talent wa
41、r, once again the information war, advertising war, the worst is the financial pressure out of opponents, to exit the business circle. Forcing it to retreat is a must, and there is no way.The product price competition, financial competition between enterprises, take some time to ease the strength of
42、 the enterprise; the source of information and advertising effect also needs some time before visible effect in shopping malls, beneficial to display their talents can be made while the fame, awesome momentum, but requires a certain risk, because people need to choose time view, use of people, with
43、good people, people are indispensable. Therefore, it is wise leadership to make good use of the leadership of a stratagem. The financial resources can make the opponent surrender, not by human being makes the opponent, but without the need to destroy the opponent in the field for a long time, but go
44、od. To prepare the perfect plan and advanced strategy, you can use the shopping mall, so as not to make yourself suffer no disaster, and can completely surrender the opponent, this is the way to seek attack.So, need to master in the actual competition strength: I ten times on the enemy, the implemen
45、tation of annex, five times the enemy is monopolistic, two times to try to kill the enemy opponent, the enemy situation is similar, it managed to disperse the strength, repelled. If the strength of the opponent, then avoid entering the war, if powerful shot, will become a powerful enterprise bait.Th
46、e general enterprise leadership, plan implementation strategy of cloth good, competent, then the business will prosper. If the strategy is neglected, then the enterprise will inevitably become weak. Therefore, leaders often result in the failure of the enterprise principle: do not understand the ent
47、erprises lack of competition and to participate in the competition, do not understand the teams strong withdrew from the competition circle, called the bound development; do not understand the strength of the enterprise, business and mastermind of charity, no team in the right direction; do not unde
48、rstand the teams strategy and interference towards the intervention team leading command, the staff will be suspicious. The team will be at a loss. This is the angle of the self disorder array. It is easy to let the opponent take advantage of.The enterprise sustainable development has five aspects:
49、can accurately determine the timing of the war, victory; according to the two sides of the human and financial resources to plan strategy, Sheng; enterprise under, from the leadership to the staff wish, unified, unified, ready to attack, Sheng; Sheng; good at seeking leadership at all levels and in
50、politics, leadership is not intervening, wins. So say: enterprise competition, deviate from the principle that the enemy, every time there will be no loss; do not know only about yourself, the ten and five defeat; neither understand the opponent and do not understand their own, no victory in every b
51、attle.army shape fourthSun Tzu said:In the beginning, can not win first, then wait for the enemy. Then in himself, defeating the enemy. So skilled persons can not win, not defeating the enemy. I know: not to win. You cannot win, nor do you defend;The winner is the one who attacks. Lack of rules and
52、excessive attack. A good keeper hides under nine lands, and a good attacker moves on the nine day, so he can defend himself and win all. To see victory only when knowledge, non friendly friendliness; over the world is good, good good also. It is not hard for mscrm, see the sun and moon is no vision,
53、 smell not hearing the thunder. The ancient saying he is easy to defeat. Because he also wins, no wisdom, courage, the defeat is not too. Not so, the measures of confidence and wins, wins. So skilled persons in an invincible position, without losing the enemy. Is it wins the soldiers to win then go
54、to war, troops war first and then win. Use of it, cultivate and preserve the law, so it can govern victory and defeat.Art of War: one day, the two, the three, the four, and the five. The degree of birth, the quantity of life, the number of lives, the number of students are called Sheng Sheng, and Sh
55、eng Sheng is called Sheng sheng. If it wins the soldiers get the upper hand, if the absolute disadvantage iosers. The battle of the people said, if the resolution of the river water in Chihiro, shape.The grandson said, those who fought before, must first make conditions that will not be defeated by
56、the enemy, and wait for the opportunity to defeat the enemy.Business competition is even more so: the premise of defeating opponents is not to be defeated by opponents. Conceal ones weak links, search for the opponents unfavourable situation, and wait for the right moment. The undefeated right is in
57、 your hand,And defeat the opponent, but whether the opponent has a hidden end show. So good at competition, if not to be able to do better than competitors, at least not defeated opponents. So victory can be foreseen, but not forced. The winner must take offense, but that requires the enterprise to
58、have a great advantage for the opponent before it can attack. Not only that, it is necessary to have a subjective strategy and a favorable opportunity for attacking enterprises, and the leadership team should give full play to its own command power, and can act in various business circles. For the undefeated, defensive potential, due to competition disadvantage, in terms of capital or reserves, take strength is equal to or lower than the opponent opponent of potential way to shade the enterprise in the competition in these negative aspects, if not win, not failure.If we can
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