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SCN 14610299 Name Liu Luchuan 第 1 页 共 6 页 1 Introduction My report detailed explain what goals objective and policies Combined with the illustrates the relations between three and the effect to the enterprise With combination of case illustrates the contribution and the differences between formal and informal organization and explains the open system theory and application in Shangri La Hotel put forward a kind of control strategy for Shangri La and prove its practicability 2 1 Organizational goals objectives and policies 2 1 1 Goals Goals is a person or a system design to achieve a plan and commitment to the ideal results a person or organization the desired end on some kind of hypothesis development Many efforts within the limited time achieve the goal set a deadline In the case of Shangri La Hotel business when the goal is to be able to survive and get Samsung s reputation Secondary goals for local businessmen have good relations The medium term goal hotel is sustainable development striving to become the five Stars Hotel In the period of economic recession the goal is to back to their original performance and the goal is for consumers to improve the quality of services to meet the needs of the guests and expectations They provide high quality equipment and facilities to the guests to the hotel product operation goal The goal is to reach the standards of food the maintenance of corporate image they are using green organic food Service goal to provide customers with high standard and unexpected service 2 1 2 Objectives more specific than goals and identify the specific path to be taken in order to achieve goals the objectives should be SMART Specific Measurable attainable Realistic and Time bound In company management objectives is to unite the enthusiasm of the staff proactive tools Goals help companies solve the development direction objectives to help the company achieve short term tasks in other words formulation of objectives is to achieve goals must therefore be objectives and goals of maintaining the direction of inconsistent can deviate for example in the case 2016 the Shangri La Hotel can get two multinational companies before the mission and in the first quarter of 2016 SCN 14610299 Name Liu Luchuan 第 2 页 共 6 页 business guests growth 30 2015 in December the kitchen staff to complete the training 2 1 3 Policies A general rules or guideline for managers and staff to make decisions such as through their pricing policies recruitment policy environmental policy compensation policy to guide their behavior In the case all food must be through the end of the Craig to sign Guests seated within 5 minutes to get service Only Craig and Saskia can sign up for the goods Although the policy is used to reduce the uncertainty but it has a negative image such as restrictions on employees level of creativity and innovation so efficiency will be reduced When the external environment changes due to the policy of the rigid the efficiency that is brought to the hotel will also reduce the thus affecting the hotel development 2 1 4 Relationship Only enterprises to establish goals objectives and policies help in the effective management and delivery provides a desired results At the same time for through clear what to do to guide behavior the enterprise objectives and policies cannot violate goals if you violate so the hotel will lose the direction into chaos Therefore objectives and policies must and goals are consistent in other words goals need to implement the support objectives need for support and powerful have practical significance can ensure the realization of the goals and objectives otherwise if policies are contrary to the goals Then he would adjust or cancel 2 2 The formal and informal organization 2 2 1 Formal Organization Definition Formal organization is a fixed set of rules of intra organization procedures and structures Informal organization is the people in the common work process in the formation of the natural feelings preferences and other emotions based on the loose there is no formal provisions of the group Purpose Formal organization in order to achieve organizational goals and consciously established Informal organization in order to enhance the cohesion Formal organization is the result of planning rather than spontaneous formation Characteristics of its organization reflects a certain degree of management thinking and beliefs The informal organization can form spontaneously as hobbies etc SCN 14610299 Name Liu Luchuan 第 3 页 共 6 页 2 3 The Open system theory Definition An open system is a system that has external interactions Such interactions can take the form of information energy or material transfers into or out of the system boundary depending on the discipline which defines the concept SCN 14610299 Name Liu Luchuan 第 4 页 共 6 页 External Macro environment Political Bank to provide him with support to help her identify the problem so she did not bankrupt External environment People s economic level increases the income increases the Shangri La Hotel has a better reputation 2 4 Different stakeholders Shareholder She has some discretion to determine the profitability of the company of her earnings Employees such as waiters Their management company or pay the labor If the high profitability of the company which they will easily long wages or dividends Bank loans to the Shangri La Hotel from one aspect give the hotel provides the development of the power to promote the development of the hotel the banking industry can get a lot of benefits Suppliers Dominican Republic and lvory Coast For the production of raw materials production company what to buy what suppliers Government The government s reasonable tax revenue helped reduce the burden of the hotel and the policy to help the hotel in a relatively relaxed environment 2 5 The effective control strategy Establish reward and punishment system Allow employees to be more active to participate in the work there is a higher efficiency Entered into a strict management system to regulate employee behavior Between employees and between employees and leaders need to communicate frequently consulted on the development of the company s employees Personal centralized control It takes centralized decisions It emphasis direct supervision and personal leadership f ounded upon ownership charisma or technical expertise It uses reward andpunishme nt to reintorce conformity to personal authority Bureaucratic control Bureaucratic control is the use of rules policies hierarchy of authority written docum entation reward systems and other formal mechanisms to influence employee behavi or and assess performance Bureaucratic control can be used when behavior can be co ntrolled with market or price mechanisms Output control According to the target performance evaluation management the process empowering employees only by examining the results in the process of operation He give employees the freedom and judgment improve operational efficiency to ensure the service quality those complete the within the specified time SCN 14610299 Name Liu Luchuan 第 5 页 共 6 页 for the high quality of employees will be rewarded so use this control mode the enthusiasm and creativity of the staff was inspired by This hotel is using this model she believes A when he was on a business license to A to manage the front desk of the high standard of service management performance has won the satisfaction of customers and the five star award Cultural control Culture is a common value a common belief and trust in each other Asia hard to establish a mutual trust and respect of the corporate culture she will put the rights to Anthony and believe she has the experience and ability can be competent In addition C and Anthony are in efforts to use this style to control employees a month to arrange staff dinner to establish common value concept I believe to establish good working relationship to encourage them to work ha

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