创业管理作业(英文).docx

The enterprise operation strategy refers to the overall framework of enterprise management strategy, decided to achieve the organizations overall business objectives and how to operate through activities. According to the analysis of all kinds of resources in enterprises, and the external environment, analysis and judgment of the basic problems related to the operation management and operation system, to determine the general guiding ideology as well as a series of decision principle. Secondly, production operation activities is one of the most basic activities of enterprises. Production and operation activities in order to achieve the business objective, resource must be their own factor reasonably organized, and guarantee a reasonable and efficient operation of the system to transform a series of processes, in order to put some resources, or under certain conditions, the output can reach the maximum or as large as possible. More specifically, the operational activities should ensure that can in time of need, at the right price to provide customers meet their quality requirements of the products. Therefore, the necessity of making operation enterprise operation strategy for the performance of:(1), the operation strategy of enterprises can be a clear development target. Operation strategy for the enterprise also should clearly realize the goal of enterprise in the future. Clear, achievable goals is to enhance the enterprise staff confidence, morale staff encouraging enterprises, an important tool to stimulate the enterprises of all staff enthusiasm. Ambitious but achievable goals is to promote the cause of the development of business accelerator.(2), points out that the method of enterprise operation strategy to achieve the goal of. Operation strategy for the enterprise not only indicate the direction and goal, operation strategy will also tell the correct method to achieve the goal of enterprise. The correct method including strategy, ideas, measures, high speed, high efficiency is the important guarantee of realizing the goal of enterprise. Operation strategy as a way of thinking and way of thinking, can greatly broaden the horizons of managers, improve enterprise assume overall responsibility, the ability to hold the future.(3), operation strategy to enable enterprises to more coordinated various departments. Operation strategy not only tell a company specific business development plan, more important is, through the development and implementation of operation strategy, enterprise all staff also is a deep understanding of the business as a whole, each department and each employee must work closely around to the companys operation strategy, all staff, must be implementation of strategic objectives and service operation. Therefore, the operation strategy can make the enterprise staff to understand: the enterprise is a complete system, to better and faster to achieve the goal, the enterprise each department and each employee must earnestly perform their duties, cooperate closely with the other members of the enterprise, coordination.(4), operation strategy can help enterprises better combination of resources, the formation of internal force more powerful. Operation strategy can help enterprises better combination and utilization of resources. Because of the operation of a clear strategic direction of enterprise development longer periods, sort out the business structure of the enterprise, the enterprise should set a longer period of time to achieve goals, so as to facilitate the enterprise strategy according to the operation needs, forward-looking organization and allocation of limited resources so that resources used and the most appropriate place to need most, and ultimately enable play a greater role as many resources, of great help to enhance the competitive ability of the enterprise.(5), operation strategy can help enterprises more effectively to avoid the risks. In addition, operation strategy can help enterprises more effectively to avoid the risks. Complete operational strategy of the enterprise in the present and existed in the development of the enterprise future business management risk to the foresight, and the enterprise should put forward the plan how to guard against risks, enterprise and therefore can be the implementation of risk management and crisis management of their own, in business, in public relations, in the capital operation, in the economic situation. Can prepare early, active. Operation strategy to remind the enterprises give full attention to the various possible crisis.(6), operation strategy to enable enterprises to better to win the market competition. Operation strategy can help enterprises better get victory in market competition. Because the operation strategy of the overall and forward-looking, more due to the development of operation strategy will give full consideration to the competition status of the industry and competitors in the industry, in the operation strategy plan and formulate competitive strategic measures for operation of the opponent, thus is advantageous to the enterprise to obtain the competitive advantage in the market competition with rivals.In short, the development of enterprises operating strategy is not just a dream, or a mere scrap of paper, complete and scientific operation strategic scheme for the promotion of enterprises to improve management, business performance, great effect has the inestimable. If an enterprise has no its own development operation strategy design, the organization does not have the soul, can not be polymerized and forge an efficient westernized division, there can be no future. T