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综合商务英语教程第三册
Unit5OrganizationalStructure
Time3*90’
Outline:
Focus
I.lead-in
II.VocabularyBuilding
III.Reading
IV.LanguageFocus
V.Speaking
VI.Writing
Focus
Learningsomebasicknowledgefororganizationalstructure
I.Lead-inWorkinpairsanddiscussthefollowingquestions.IfyouaretheCEOofaninternationaltradecompany,whatdepartmentswillyouset?Youcandrawadiagramlikethefollowingone:
II.VocabularyBuildingA.Matchthewordsorphraseswiththeirmeanings.1.organizationstructure2.department3.supervisor4.manager5.communication6.office7.confusion8.divisional9.matrix10.advantagea.oneofthegroupsofpeoplewhoworktogetherinaparticularpartofalargeorganization.b.abuildingthatbelongstoacompanyororganization,withroomswherepeoplecanworkatdesks.c.someonewhosupervisesapersonoractivity.d.whenyoudonotunderstandwhatishappeningorwhatsomethingmeansbecauseitisnotclear.e.arectangulararrayofelements(orentries)setoutbyrowsandcolumns.f.theprocessbywhichpeopleexchangeinformationorexpresstheirthoughtsandfeelingsg.someonewhosejobistomanagepartorallofacompanyorotherorganization.h.agoodorusefulqualityorconditionthatsomethinghas.i.thewayinwhichthepartsofanorganizationareconnectedwitheachotherandformawhole.j.relatingtooneofthepartsintowhichalargeorganization,groupetcisdivided.
II.VocabularyBuildingB.Readthefollowingdictionarydefinitionsandthenunscramblethewordsatthestartofeachtomakesixtermsconnectedwithadvertisingstrategy.Writethecorrectwordnexttoeachdefinition.1._________ripmyar--mostimportant2._________fuhertr--tohelpsomethingprogressorbesuccessful.3._________ruceed--tomakesomethingsmallerorlessinsize,amount,orprice.4._________csetoni--oneofthepartsthatsomethingsuchasanobjectorplaceisdividedinto.5._________tnealt--anaturalabilitytodosomethingwell6._________ssbo--thepersonwhoemploysyouorwhoisinchargeofyouatwork.7.________oeeaprt--keepabusinessrunning8.________pjeroct--acarefullyplannedpieceofworktogetinformationaboutsomething,tobuildsomething,toimprovesomethingetc.9.________effiicent--workwellwithoutwastingtime,money,orenergy10.________aeccss--therighttoenteraplace,usesomething,seesomeoneetc.
III.ReadingA.Readthearticleaboutorganizationalstructure.Skimthepassagequicklyandfillintheblanks.
AdvantagesDisadvantagesSuitableTypeofCompanyFunctionalStructure
DivisionalStructure
MatrixStructure
III.ReadingC.Telltheorganizationstructureofthefollowingdiagrambasedonthetext.
III.ReadingC.Telltheorganizationstructureofthefollowingdiagrambasedonthetext.
III.ReadingDiscussionFactorsaffectingorganizationaldesignarevarious,suchassizeofcompany.Accordingtothetext,discussingroup:ifyouarechoosinganorganizationalstructureforyourowncompany,whatfactorswillyoutakeintoconsideration?
IV.LanguageFocusDegreesofadjectivesQuestion:Inwhatsituationshouldthecomparativeformofadjectivesbeused?a....than...b.Be+adj+ofthetwo...c.______________________________________________________________d.______________________________________________________________e.______________________________________________________________Inwhatsituationshouldthesuperlativeformofadjectivesbeused?________________________________________________________________
V.SpeakingIfyouhavetheopportunitytoworkinacompany,whichdepartmentwouldyouliketochoose?Why?Youcananswerlikethis:Iwouldliketoworkinthesalesdepartment.BecauseIamgoodatpersuadingothersandcananalyzethecustomer’spsychologyaccurately.
V.SpeakingB.Workingroupofthree.YouaretheCEOofacompanyandaredesigningyourcompany’sorganizationstructure.First,youneedtodecidethecompany’snameandwhatkindofbusinessyourcompanywilldo.Thendesignthedepartmentsyouneedandorganizetheminproperstructure.Thelasttaskistodeterminewhichdepartmentthegroupmemberswillresponsiblefor.ThentheCEOintroducesthewholeplaninfrontoftheclass.CEOcanstatelikethis:OurcompanyiscalledSPLENDIcompany.Wemainlyproducefastfood.WesetCEO,salesdepartment,HRdepartment...IamtheCEO,Aisthesalesmanager,BistheHRmanager...
VI.WritingWritingExerciseYouarethesalesdirectorofyourco
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