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INDUSTRIES
&
MARKETSFoodtrendsinSpainCHAPTER
01OverviewAttitudestowardsfoodinSpainasofMarch2024AttitudestowardsfoodinSpain2024Shareofrespondents0%10%20%30%40%50%60%70%66%IactivelytrytoeathealthyIavoidartificialflavorsandpreservativesItrytoavoidplasticpackagingwhenbuyingfoodItrytoeatlessmeat41%33%31%Foodmustbeconvenientandfast22%Idonotenjoycooking17%IhaveoneormorefoodintolerancesIamopentoeatingmeatthatwasgrowninalab(culturedmeat)Ican'taffordtoeathealthily13%12%7%5%Noneoftheabove3Description:Whenaskedabout"Attitudestowardsfood",mostSpanishrespondentspick"Iactivelytrytoeathealthy"asananswer.66percentdidsoinouronlinesurveyin2024.ReadmoreNote(s):Spain;April2023toMarch2024;2027respondents;18-64yearsSource(s):ConsumerInsightsRegularlyconsumedgroceriesinSpainasofMarch2024RegularlyconsumedgroceriesinSpain2024Shareofrespondents0%10%20%30%40%50%60%70%80%90%100%EggsFruitandvegetablesPasta82%81%76%76%74%RicePotatoesDairyproducts(milk,yogurt,cheese,etc.)MeatandsausagesFishandseafood68%64%62%61%BreadandbakeryproductsCandyandchocolateSnacksandpotatochipsBreakfastcereals41%40%35%Icecream32%4Description:"Eggs"and"Fruitandvegetables"arethetoptwoanswersamongSpanishconsumersinoursurveyonthesubjectof"Regularlyconsumedgroceries".ReadmoreNote(s):Spain;April2023toMarch2024;2027respondents;18-64yearsSource(s):ConsumerInsightsPurchasecriteriaforfoodinSpainasofMarch2024PurchasecriteriaforfoodinSpain2024Shareofrespondents0%10%20%30%40%50%60%70%Fresh65%Goodtaste/flavor58%Highquality50%Lowprice46%Naturalingredients43%Availableinthenormalsupermarket40%40%SeasonalproductsRegionalproducts28%EasytoprepareEnvironmentallyfriendlypackaging(i.e.,recyclable,avoidstheuseofplastic)Longstoragetimeanddurability25%23%22%22%20%LowincaloriesAnimalwelfare5Description:"Fresh"and"Goodtaste/flavor"arethetoptwoanswersamongSpanishconsumersinoursurveyonthesubjectof"Purchasecriteriaforfood".ReadmoreNote(s):Spain;April2023toMarch2024;2027respondents;18-64yearsSource(s):ConsumerInsightsAnnualexpenditureinfoodinhouseholdsSpainfrom2009to2022(inmillioneuros)AnnualfoodspendinginSpanishhouseholds2009-202281,00079,00077,00075,00073,00079,348.2574,543.673,893.471,00069,503.1368,875.75201368,655.3568,538.08201869,00067,00065,00067,634.38201267,519.86201167,490.78201767,085.46201067,043.6
67,095.5166,443.46201420092015201620192020202120226Description:ThistimelinedepictstheannualfoodexpenditureinSpainfrom2009to2022.Duringtheperiodoftimeunderconsideration,thefoodexpenditureexperiencedasteadyincreaseanditarrivedatthehighestpointoftheentireperiodanalyzedin2020,withaspendingof79.4billioneuros,morethantenbillioneuroscomparedtothepreviousyear.In2022,foodexpendituredecreasedroughly74billioneuros.
ReadmoreNote(s):Spain;2009to2022Source(s):EuropaPress;MinistryofAgriculture,FoodandEnvironmentDietsandnutritioninSpainasofMarch2024DietsandnutritioninSpain2024Shareofrespondents0%10%20%16%16%30%40%50%Low-carb/nocarbFlexitarian(mostlyplant-basedfoodswhileoccasionallyallowingmeatandfish)Lactose-free(i.e.,dairyproductsthatdonotcontainlactose)Gluten-free(i.e.,nowheatproducts)11%7%Pescetarian(eatingfish,butnoteatingmeatorpoultry)3%3%Vegetarian(noteatinganimalproducts,e.g.,meat,poultry,fish,buteatinganimal-derivedproducts,e.g.,eggs,dairyproducts)Vegan(noteatinganimalproductsoranimal-derivedproducts,e.g.,meat,poultry,2%fish,eggs,ordairyproducts)Idon'tfollowanynutritionrulesOther52%6%7Description:16percentofSpanishrespondentsansweroursurveyon"Dietsandnutrition"with"Low-carb/nocarb".Thesurveywasconductedin2024,among2,027consumers.
ReadmoreNote(s):Spain;April2023toMarch2024;2027respondents;18-64yearsSource(s):ConsumerInsightsCHAPTER
02OrganicfoodsNumberoforganicproducersintheagriculturalsectorinSpainfrom2010to2022OrganicagriculturemanufacturersinSpain2010-202265,00060,00055,00050,00045,00040,00060,62158,48550,04747,10844,28241,87139,74437,87033,704201333,539201435,00030,00025,00020,00032,837201132,724201227,7672010201520162017201820192020202120229Description:ThenumberoforganicproducersintheSpanishagriculturalsectorpeakedatover60thousandproducersin2022,overtwothousandmoreproducersthanthepreviousyear.Asaresult,Spainisoneoftheleadingcountriesinorganicfarmingworldwide,althoughtheconsumptionofthistypeofproductisnotashighastheproduction.ReadmoreNote(s):Spain;2010to2022Source(s):MinistryofAgriculture,FoodandEnvironmentDistributionofarablelandfororganicfarminginSpainin2022,bytypeofcropArablelandshareinorganicfarminginSpain2022,bycroptypeIndustrialcrops4.68%Tubersandroots0.24%Freshvegetablesandstrawberries5.00%Pulsesandoleaginousplantsforgrainproduction6.35%Greenplantsharvestedforanimalconsumption9.32%Cerealforgrainproduction42.28%Fallow32.35%10Description:ThisstatisticreflectsthedistributionofthedifferenttypesofarablecroplandinorganicagricultureinSpainin2022.Thegreatmajorityoforganicarablecroplandwasdevotedtocerealsforgrainproduction,takingupashareofover42percentofthetotalfarmingareas.Fallowlandrankedsecond,holdingover32percentofthetotal.ReadmoreNote(s):Spain;2022Source(s):MinistryofAgriculture,FoodandEnvironmentTurnoveroftheleadingSpanishcompaniesintheorganicfoodindustryin2022(inmillioneuros)TurnoveroftheleadingorganicfoodcompaniesinSpainin2022Salesvalueinmillioneuros100050150200250300275.14LácteosIndustrialesAgrupadosS.A.*LiquatsVegetals,S.A.*FríasNutrición,S.A.*HerbexIberia,S.L.*85.138262.1360AlmendrasdeAndalucía,S.L.*Frunet,S.L.*4040MartínezNieto,S.A.*SoriaNatural,S.A.*33LaboratoriosAlmond,S.L.*Nutriops,S.L.*271511Description:ThisstatisticdisplaystheturnoveroftheleadingSpanishcompaniesintheorganicfoodindustryin2022,inmillioneuros.ThecompanyLácteosIndustrialesAgrupadosrankedhighestwithsalesamountingtoover275millioneuros,followedbyLiquatsVegetals,S.A.withfiguresreachingapproximately85millioneuros.ReadmoreNote(s):Spain;2022;*Dataforthesecompaniesincludedlinesofbusinessinothersectors.ReadmoreSource(s):AlimarketRetailsalesvalueoforganicfoodinSpainfrom2012-2022(inmillioneuros)OrganicfoodretailrevenueinSpain2012-20223,0002,5002,0001,5002,5282,5322,5082,3632,1801,9601,6701,5101,2051,02020139951,0005000201220142015201620172018201920202021202212Description:Theretailsalesoforganicfoodhasbeenconsistentlyincreasingsince2012,andamountedforthefirsttimetoovertwobillioneurosin2018.Since2020,retailsalesoforganicfoodhaveremainedabove2.5millioneuros.Thegrowth,however,isslowincomparisontootherEuropeancountries.ReadmoreNote(s):Spain;2012to2022Source(s):MinistryofAgriculture,FoodandEnvironmentAnnualexpenditurepercapitaonorganicfoodproductsinSpainfrom2012to2022(ineuros)PercapitaexpenditureonorganicfoodinSpain2012-202260504054.754.2453.4150.3446.4542.1135.9632.51302010025.9121.83201321.25201220142015201620172018201920202021202213Description:Spanishpeoplehavebeenspendingincreasinglymoremoneyonorganicfoodinrecentyears.Indeed,between2012and2022,theaverageSpanishperson'sannualexpenditureonorganicfoodhasbeenmultipliedbyover2.5,goingfrom21.25eurosinitiallytoover54eurosin2022.ReadmoreNote(s):Spain;2012to2022Source(s):MinistryofAgriculture,FoodandEnvironmentCHAPTER
03Plant-basedfoodsSalesvalueoftheplant-basedfoodsectorinSpainfrom2020to2022(inmillioneuros)Plant-basedfoodsalesvalueinSpain2020-2022500450447.4431.7410.940035030025020015010050020202021202215/statistics/1238938/plant-based-food-sales-value-spainInSpain,theplant-basedfoodsectorinSpainheldasalesvalueofroughly411millioneurosin2020andhasbeengrowingannullysince.Amongthe,over350millioneurosofsalescamefromplant-basedbeverages,thehighestsegmentinthemarket.ReadmoreNote(s):Spain;2020to2022Source(s):NielsenIQ;TheGoodFoodInstituteMarketvalueofplant-basedfoodinSpainin2022,bytypeofproduct(inmillioneuros)Plant-basedfoodsectormarketvalueinSpain2022,byproductMarketvalueinmillioneuros200
250050100150300350352.8400450500MilkMeat84.7CheeseCreamSeafoodTotal6.221.7447.416/statistics/1238813/plant-based-food-market-value-spainTheplant-basedfoodsectormarketvalueamountedtoapproximately450millioneurosin2022.Morethan350millioneurosofthatmarketvaluecamefromplant-basedmilks.Plant-basedmeatwasthesecondhighest-grossingcategoryonthemarket.ReadmoreNote(s):Spain;2022Source(s):NielsenIQ;TheGoodFoodInstituteSalesvalueofplant-basedmilkinSpainfrom2020to2022(inmillioneuros)Plant-basedmilksalesvalueinSpain2020-2022400352.8338.2337.235030025020015010050020202021202217Description:Thetotalsalesvalueofplant-basedmilkinSpainreportedanincreasefrom338.2millioneurosin2020to352.8millioneurosin2022.Theplant-basedmilkwastheplant-basedfoodmarketvaluewiththehighestfigureinSpain.
ReadmoreNote(s):Spain;2020to2022Source(s):NielsenIQ;TheGoodFoodInstitutePercapitaconsumptionofplant-basedbeveragesinSpainfrom2017to2022(inliters)Consumptionofplant-basedbeveragesperpersonSpain2017-202265.495.265.294.964.974.9654321020172018201920202021202218Description:Thisstatisticdepictsthepercapitaconsumptionofplant-basedbeveragesinSpainfrom2017to2022.TheSpanishpercapitaconsumptionofthistypeofmilkalternativeamountedtoalmostfivelitersandfinallyexceededthatmarkin2020.
ReadmoreNote(s):Spain;2017to2022Source(s):MinistryofAgriculture,FoodandEnvironmentCHAPTER
04Gluten-freefoodsNumberoffoodstoreswithgluten-freeoptionsinSpainin2024,byautonomouscommunityFoodstoreswithgluten-freeoptionsbyautonomouscommunityinSpain2024Numberofstores80
1000204060120140160180200RegionofValenciaCatalonia17464CastileandLeonAndalusia5829Aragon2020Castile-LaManchaCommunityofMadridGalicia161312CanaryIslandsBasqueCountryBalearicIslandsLaRioja987Murcia520Description:Thisstatisticpresentsthevolumeoffoodstores*withgluten-freeoptionsinSpainin2024,brokendownbyautonomouscommunity.Accordingtothesource"ViajarSinG",theregionofValencialedthelistwith174registeredfoodstoreswithoptionsforpeoplewithceliacdisease,followedbyCataloniaandCastilleandLeon.ReadmoreNote(s):Spain;2024;*Includesherbalists,pharmacies,medicinalplants,foodsupplements,meals,itemsandgluten-freefoods.ReadmoreSource(s):ViajarSinGlutenNumberofrestaurantswithgluten-freeoptionsintheSpanishautonomouscommunitiesin2024Restaurantswithgluten-freeoptionsbyregioninSpain2024Numberofrestaurants200
3000100400500600CommunityofMadridCatalonia567453457AndalusiaRegionofValenciaCastileandLeonAragon347209178Galicia156BasqueCountryCanaryIslandsCastile-LaManchaAsturias1251279790BalearicIslandsNavarre896821Description:Thisstatisticpresentsthevolumeofrestaurants*withgluten-freeoptionsbyautonomouscommunityinSpainin2024.Accordingtothesource"ViajarSinG",theCommunityofMadridledthelistwithmorethan565registeredrestaurantswithoptionsforpeoplewithceliacdisease,followedbyCataloniaandAndalusia.ReadmoreNote(s):Spain;2024;*Includespizzerias,grills,tortillaproducts,ricedishes,vegetarianfoodestablishments,traditionalcuisine,hamburgers,Italianfoodandgluten-freefoodservices.ReadmoreSource(s):ViajarSinGlutenEstimatedpriceof100gramsofwheatproductscomparedtogluten-freeproductsinSpainin2023(ineuros)Wheatandgluten-freeproductspricecomparisonSpain2023Expenditureineurosper100gramsGluten-free1.0Wheat0.00.51.52.02.50.72CerealCerealbarsCookies0.511.811.671.630.950.960.42ChocolatecookiesMuffins1.191.190.37Breadflour0.170.220.29BakingflourIcecreamwafersPasta/noodlesCroquettes1.982.020.390.251.140.981.01PizzabasePuffpastry0.780.840.7722Description:Formedicalreasons,suchasceliacdiseaseorglutenintolerance,manyconsumershavenochoicebuttospendmuchmoreonequivalentproductsthatcontainwheat.InSpain,thisdifferencewasmostnoticeableinbakedgoodsandpastries;consumerswithceliacdiseaseandglutenintolerancepaid1.19eurosfor100gramsofgluten-freemuffins,while100gramsofregularmuffinscost0.96euros.Thesepricesresultedinanannualexpenditureofcloseto1,000eurosextraon[...]
ReadmoreNote(s):Spain;2023;BreadnotincludedSource(s):FederationofCeliacAssociationsEstimatedexpenditureonwheatproductscomparedtogluten-freeproductsinSpainin2023(ineuros)EstimatedexpenditureonproductswithandwithoutglutenSpain2023WheatGluten-free1,8001,536.831,6001,4001,2001,000800997.85600400200128.0783.1532.0220.790WeeklyMonthlyAnnual23Description:Thisstatisticpresentstheestimatedweekly,monthlyandannualexpenditureonglutenproductscomparedtogluten-freeproductsinSpainin2023.Duringthatyear,theestimatedannualexpenditureongluten-freeproductswasapproximately540eurosmoreexpensivethantheannualexpenditureofthesametypeofproductswithgluten.ReadmoreNote(s):Spain;2023;expenditureonthesametypeofproductswithandwithoutglutenfora2,000-2,200kcal/daydietSource(s):FederationofCeliacAssociationsPercentageofconsumptionvolumeofgluten-freeproductsinSpainin2022,bytypeGluten-freefoodconsumptionvolumeshareinSpain2022,bytypeShareofconsumptionvolume10%0%5%15%20%25%Ready-to-eatmealsDairyproductsMeat21.1%20%15.8%Softdrinks10%JuiceandnectarSauces6.4%3.2%3.1%BreadFruitandvegetablesFlourandsemolinaChocolateandcocoaSoups1.9%1%0.8%0.3%Otherproductswithoutgluten16.4%24Description:Precookedmealswerethemostconsumedgluten-freeproductinSpaininhouseholdsin2022,withaconsumptionvolumeof21percentofthetotalconsumptionofgluten-freefood,closelyfollowedbydairyproductsandmeat.Theannualexpenditureingluten-freeproductsinSpainwasmorethanthreetimesthesamespendingonwheatfoodin2022.ReadmoreNote(s):Spain;2022;ItdoesnotincludeinformationaboutCanaryIslands,CeutaandMelillaSource(s):MinistryofAgriculture,FoodandEnvironmentCHAPTER
05Lactose-freefoodsAverageretailpriceoflactose-freemilkinSpainfrom2017to2022(ineuros)Lactose-freemilkaveragepriceinSpain2017-20221.00.90.920.830.820.820.810.80.80.70.60.50.40.30.20.10.020172018201920202021202226Description:Theaveragepriceoflactose-freemilkperkilograminSpainamountedto0.9eurosin2022,thehighestoftheperiodanalyzed.Thelactose-freemilkconsumptioninSpainreachedavolumeofover386millionkilogramsinthatsameyear.
ReadmoreNote(s):Spain;2017to2022Source(s):MinistryofAgriculture,FoodandEnvironmentExpenditureoflactose-freemilkinSpainfrom2017to2022(inmillioneuros)Lactose-freemilkexpenditureinSpain2017-2022400350356.67344.71337.32318.93316.0530025020015010050284.36020172018201920202021202227/statistics/1241034/lactose-free-milk-expenditure-spainThelactose-freemilkexpenditurevalueamountedtoover356millioneurosinSpainin2022.Milkistheleadinglactose-freeproductoverotherdairyfoodsuchasyogurorcheese,whoseconsumptionreachedfivemillionkilogramsinthatyear.
ReadmoreNote(s):Spain;2017to2022Source(s):MinistryofAgriculture,FoodandEnvironmentConsumptionvolumeoflactosefreemilkinSpainfrom2017to2022(inmillionkilograms)Lactose-freemilkconsumption
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