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《国际人才英语教程高级》教师手册ReferenceanswersUnit4InformthepublishersofthenewplanTakinginReadingReferenceanswers1ThefollowinganswersarefortheT’sreference.LocationandAccessibility:Thevenueshouldbeinaneasily-accessiblelocation.TechnicalFeatures:Thevenueshouldhaveanadequateinternetconnectionandmediacenter.Cost:Thevenue’scostshouldbereasonableandwithinbudget.Staff:Thenumberandqualityofstaffavailablearetobeconsideredwhenchoosingaconferencecenter.Accommodation:Thecentershouldhavehotelsonsiteorintheneighborhood.31)45,0002)theairportbusinessdistrict3)onlya30-minutedrive4)thespongecity5)moderntechnology6)creativeindustry7)VR/ARstudioservices8)basementparkingspace9)eventgraphicdesign4ThefollowinganswersarefortheT’sreference.IamleaningtowardschoosingCIC.WhileCCCandBNCalsohavetheirrespectiveadvantages,CIC'slargeexhibitionspace,lowerrentalfees,andsuperiorlocationmakeitthemostsuitablechoiceforourinternationalbookfair.ListeningReferenceanswers1ThefollowinganswersarefortheT’sreference.Fromafinancialperspective,thefirstthingtodoistoretrievethedepositforthepreviousvenue.Ifthevenuecompanypromisesareplacement,itisstillnecessarytomakesureyourcompanydoesnotshoulderanyextracosts.Onceyoureacharefundorreplacementagreementwiththevenuecompany,it’shightimeyouexaminedthereplacementvenue,includingitscapacity,location,facilities,expenditureandanycontingentproblems.Next,youareexpectedtoinformeveryoneaboutthechange.Letallparticipantsknowthesituation,andmakesuretocompensatethemfromthebudgetforanyadditionalexpensesincurred.Finally,youshouldalsomakesureyouremployeesandbossagreewithyourplan.Last-minutechangeisanannoyanceforeveryone.Ifpeoplearoundyouareagainstit,theeventwillsurelybeintrouble.21)betterresponse2)technologicalinnovation3)flexibility4)Proceedwithoutdisruption.5)theadditionalcostoftransport6)advertisingcosts7)agiftScriptsLiuYang:HiMonica,couldyouspareaminute?I’dliketoupdateyouontheresultofthetalkwiththeconventioncenterandmyideaaboutthereplacementcenter.Monica:Absolutely.Didtheyofferasuitablealternative?Ihopetheydidn’tmakethingstoodifficultforyou.LiuYang:Well…twistsandturnswouldbeanoverstatement.Thenegotiationwas,byandlarge,asuccess.Finally,theyofferedusthreeoptions.Monica:Allright,whatisyourideaaboutthenewvenue?LiuYang:Ianalyzedthethreeoptionsimmediately.Eachofthesecentershasitsownmerits.BNCisthemostexperiencedconventioncenter,whichensuresbetterresponsetoanyemergencyandthoughtfulserviceforourclients.Monica:Soundsgood.Goon,please.LiuYang:CCCisnotedforgreenthinkingandtechnologicalinnovation,whichwillprobablyimpressourclients.CICtrumpstheotherswithitswonderfulenvironmentandflexibilityinhostingexhibitionsofdifferentscales.Monica:Well,itseemsweholdtheupperhandnow!Forme,allthreelocationssoundgreat.Butourprincipleis“Proceedwithoutdisruption.”Sincewearechangingourvenueatthelastminute,theremaybemanyemergencies.BNC’swealthofexperiencecouldbettercontributetothefinalsuccessofourexpo.LiuYang:Thatmakesperfectsense.BNCappearstobeasafebet.Iwouldvoteforit,too.Monica:Good,we’reinbroadagreement.LiuYang:OK,IwillcontactBNClater.Well,Istillneedtodiscusswithyouhowtocompensatethosepublishers.Monica:Doyouhaveanyideas?LiuYang:Actually,Ihavetwopreliminaryideas.First,Ithinkweshouldcovertheadditionalcostoftransportincurredbythechangeofvenuesincemanypublishershavealreadydeliveredtheirbookstotheconventioncenter.Second,weshouldmakeupthedifferenceinadvertisingcostsaswellbecausesomepublishershavetosubstituteanewversionofpostersfortheoldone.Monica:Iagreewithyouaboutboththings.AndIsuggestthatwesendeachofthoseparticipatingpublishersagifttoshowourapology.Whatdoyouthink?LiuYang:Thatwouldbereallynice!Monica:OK.Whenyouinformthepublishinghousesaboutthechange,makesurethemessageconveysourapologiesinaprofessionalmanner.LiuYang:Gotit.Iwillsendeveryparticipantanemailassoonaspossible.Athousandthanks,Monica.BuildingupPreparingforthestructureStructureofanapologyemail1ThefollowinganswerisfortheT’sreference.Anapologyisoneofthemostpowerfultoolsthatpeoplecanuseatworkandathome.Privateorpublic,themostimportantthingwhenapologizingistotrytobesincereandhonest.Publicapologiesmaydifferfromprivateonesinanumberofways.First,privateapologiesareoftenclearlydedicatedtosomeoneyoucareabout.Publicapologiesontheotherhand,areeasytomakesoundtoogeneralandunfocused.Therefore,itisnecessarytonamethespecificpersonsthathavebeenhurtoraffected.Second,whenmakingaprivateapology,itismorereasonabletogiveexplanationsforwhatyoudid,sotheotherunderstandsyourtruemotivations.Thisisviablebecauseoftheclosenessoftherelationship.However,defendingyourmistakeisalosingstrategyinapublicapology.Finally,apologizingprivately,onewilloftenaimtoinspireempathyandsympathy,whilepublicapologiesshouldultimatelyofferasolution,anexplanation,orevenacompensationplan.21)C2)D3)A4)BSharpeningtheskillsExpressinganapologysincerelyandclearly1ThefollowinganswerisfortheT’sreference.Werecognizethatourerrorcausedyourcompanytobearthebruntofcriticismsfromvisitorsregardingtheinconsistencyofinformation.Thismayhavehinderedyourpotentialformarketgrowth.Wedeeplyregrettheconfusiongeneratedbyouroversightandsincerelyapologizeforanystressitmayhavecausedforyourcompany.Wedeeplyregretthatwefailedtomeetthestandardonthisoccasion,andforthat,wehumblyaskforyourforgiveness.2ThefollowinganswerisfortheT’sreference.Mistakes:WhileIknowthatImissedanimportantdeadline,it’sreallynotmyfault(apologiesshouldbeginwithtakingresponsibility,butnottryingtodebate).IwasworkingwithPaul(agoodapologyshouldarouseempathy.Blamingotherswillreduceempathy.)onthisproject,andhewastedtoomuchofmytime(focusontheimpact,ratherthantheintention,ofthemistake)byaskingmeabunchofunrelatedquestions.MycomputerwasalsofreezingupthroughouttheweekandtheITstaffwasn’tabletolookatit.Sothisisn’tallmyfault(anapologyshouldpolitelyaskforforgiveness.Andastatementaboutimprovementorcorrectionshouldbeincluded).Revision:Iamterriblysorryformissingtheimportantdeadline(sayclearlywhatyouareapologizingfor).PaulandIwereworkingontheproject,anditwasmyresponsibilitytoallocatetimeproperly,andusethecomputerproperly(takeresponsibilityfortheproblem).Weunderstandthedelaywillcauseconsiderablefinanciallosstothecompany(focusontheimpactofthemistake).Iwillorganizeaspecialteamtofinishtheprojectwithin2days(proposeasolution).Again,Ifeelverybadaboutthepostponement.Ihopethecompanycangiveustheopportunitytomakeupforit(askforforgiveness).3ThefollowinganswerisfortheT’sreference.Situation1Example:Itakefullresponsibilityforthemalfunctioning.Iwillreplacethetoolsassoonaspossible.Note:Insituation1,themistakeisactuallyduetoyourmistake.Aftertakingtheresponsibility,trynottogiveinblindlyjusttopacifythesituation.Situation2Example:Withaheavyheart,Isincerelyapologizeforthedelay.Fortheremainderofthemonth,Iwillworkaroundtheclocktomakesuretheconstructioncanbecompletedontime.Note:Asthegeneralmanager,theprogressisyourprimarytask.So,themostimportantthingistoproposeaspecificsolution.Situation3Example:Onbehalfofourcompany,Iwouldliketoextendourdeepestregretforthelatedelivery.Wecanoffera10%discountforthebatchofgoods.Wehavealsocontactedallourfellowcolleaguesinothercountriestosendyoureplacementmaterialsifthatisconvenientforyou.Note:Similartosituation1,thisisactuallyaforcemajeure,andyoucannotbeblamed.However,tomaintainthelong-termrelationship,asolutionisstillthebestapology.Situation4Example:Dearcustomer:weareterriblysorryourproductcausedyouunnecessarytrouble.Wecansendanupdatedversionofthedishwasherforreplacement.Alternatively,wecanoffera50-dollarcouponforafuturepurchase.Note:Anangrycustomercanturnasmallproblemintoamajorpubliccrisis.Respondpromptlyandkeepthecustomerhappysoastofacilitateloyaltyatminimumcost.DevelopingthestrategiesMakingaconciseapology1ThefollowinganswerisfortheT’sreference.Atediousapologycanhavethefollowthreenegativeeffects.Firstly,ifpeoplerepeatedlycommunicatetoanaudiencehowwrongtheybeen,itcancreateanimpressionofhavinglowself-confidence.Second,alengthyapologywillprobablyfocusonthemistakeormisconductofanindividualororganization,causingtheaudienceandthepublictorefreshtheirmemoriesofpain,troubleorinconvenience.Third,theaudienceexpectresponsibilitytobetakenpromptly,andasolutiontobeprovided.Ifthespeakerkeepsapologizingwithoutreachingasolution,theaudiencemaysuspectthatheorsheistryingtofindwaystoevaderesponsibility.2ThefollowinganswerisfortheT’sreference.Theapologyissincerebutlengthy.Thereceiveralreadyknowswhathappened.Theapologyshouldbemoreconciseandfocused.Revision:DearMr.Jason,OnbehalfoftheANGteam,Imustexpressourdeepestapologiesforwhathappenedyesterday.Wedecidedtoimmediatelyincreaseourgeneralstandardsofservice,toensurethatsuchathingwillnothappenagain.Ifyouhaveanyquestions,Iwouldbemorethanhappytoaddressthempersonally.Yourssincerely,MaryBrownCarryingout(略)Lookingbeyond1ThefollowinganswerisfortheT’sreference.Lastsummer,IparticipatedinaculturalexchangeprograminRussiafortwomonths.Itwassuchaneye-openingexperience!IhadtheopportunitytolearnaboutRussiancustoms,traditions,andlanguage.Istayedwithalocalhostfamily,whichallowedmetoimmersemyselfintheculturemoredeeply.Asidefromculturallearning,theexchangeprogramalsoaimedtofosteraglobalmindsetandinterculturalawarenessamongparticipants.ItgreatlybroadenedmyhorizonsandIsurelyrecommendparticipatinginculturalexchangeprogramstoeveryone.21)globalcitizens2)two-wayprocess3)differentbackground4)empathyScriptsAbraham(ElSalvador):Whenyoucometothiscountry,youhavetheideathatyourstudentstravelaroundtheworld.Butletmetellyou,that’snottrue.Youareteachingthemanotherlanguage,butatthesametime,youaresomehowteachingtheculture.Roxanne(Jamaica):Weareglobalcitizens,andIbelievethatweshouldbeexposedtodifferentcultures.AndIthinkthisisoneoftheveryfirststepsbyhaving(tohave)thestudentsexposedtoteachersfromdifferentplacesAimee(Philippines):Inthelongrun,notjustweteachersbutalsostudentswillrealizehowimportantitistorespectotherculturesaswell.Roxanne(Jamaica):It’sagoodexchangeprogramforprofessionalgrowthanddevelopment.WhatI’mexposedto,IwouldwanteveryteacherinJamaicatobeexposedtothesamething.Notjustbein
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