实用商务英语知到章节答案智慧树2023年嘉兴学院

实用文档实用商务英语知到章节测试答案智慧树2023年最新嘉兴学院第一章测试

Wholesalersbuygoodsfrommanufacturersorimportersandthensellthemtotheendcustomersinsmallquantities.()

参考答案:

错

Yourinterest,expertiseandexperienceareallveryimportantwhenstartingbusiness.()

参考答案:

对

Ifyoustartabusinesssellingservices,youmayormaynotneedastorefrontofsomekind.Inchinese,"storefront"is（）

参考答案:

店面，店铺

Notbeingcompleteindependentisoneoftheadvantagesofthefranchise.()

参考答案:

错

Whichofthefollowingcanbeincludedintothebodypartofajobapplicationletter?()

参考答案:

Thepurposeofwritingtheletter.

;Appreciationforbeingconsideredforthejob.

;Personalinformation(gender,workexperience,educationalbackground,etc.)

第二章测试

Inproductionprocess,leanmanufaturingtrainingisadoptedtohelpmanufacturerstoimprovegreatermarkup.()

参考答案:

对

Thedutiesoftheoperationsdepartmentaretofindoutwhattheconsumerswantthroughmarketingresearch.()

参考答案:

错

Thecommonaspectsthatneedtobeconsideredinoperationsmanagementareasfollows_________?()

参考答案:

productionprocess

;inventorymanagement

;supplychain

Whichofthefollowingconceptiscommonlyadoptedtomanagetheinventoryofacompany?()

参考答案:

Just-in-time(JIT)

Theelementsthatneedtobeincludedinminuteswritingare__________.()

参考答案:

afollow-upmeetingschedule

;topicsdiscussedandresolutionsmadeatthemeeting

;attendeesandabsenteesofthemeeting

;timeandplaceofthemeeting

第三章测试

Mortgagingisacommonwayofstartupfundraising.()

参考答案:

对

It’seasyforstartupcompaniestogetbankloansnowadays.()

参考答案:

错

Whichofthefollowingsourcescanprovidenewcompaniesaheftysumofcapital?()

参考答案:

Venturecapitalcompanies

Inwhatwaysdoangelinvestorsmakeinvestmentsinastartup?()

参考答案:

Investthroughangelinvestornetworks

;Investthroughangelinvestorfunds

;Investthroughcrowdfundingplatforms

;Investtheirmoneydirectlyintoanewcompany

Whichpartcanbeomitted(去除)inmemowriting?()

参考答案:

signature(签名/落款)

;salutation(问候语)

;letterhead(信件抬头)

第四章测试

Acustomer'sknowledgeaboutbrandfactorsincludes___________.()

参考答案:

reputation

;features

;values

;specifications

Brandawarenessiscrucialinpersuading,informingandremindingbothpotentialandexistingcustomerstowardsmakingabranddecision.()

参考答案:

对

Brandrecallreferstohowwellpeopleconnectabrandwithproducts,ideas,taglines,andotherattributes.()

参考答案:

错

Extendingyourbrandineveryaspectofcorporatelifeisthestrategyof___________.（）

参考答案:

integratingyourbrand

Inwritingabusinessproposal,itisimportanttoremembernottoturntheopeningintoanintroductiontooroverviewofyourcompany.()

参考答案:

对

第五章测试

HigherEngagementisoneofthebenefitsofdigitaladvertising.()

参考答案:

对

Theadvanceofhigh-speedmobilenetworksandthepenetrationofmobiledevices

contributestothethegrowthofonlineadvertising.（）

参考答案:

对

Behavioraldataproviderscanrelyon_______tocollectacustomer'sinformation.(）

参考答案:

onlinesearches

;purchasinghistory

;internetbrowsinghabits

_______aregenerallyusedine-commercelikeeBayandAmazon.()

参考答案:

Promotedlistings

Thelanguageofnoticeandannouncementshouldbestraightforward,concise,simple,accurateandformal.()

参考答案:

对

第六章测试

Cross-bordere-commerceinvolvesthesaleorpurchaseofproductsviaonlineshopsacrossnationalborders.()

参考答案:

对

ThemaintargetmarketsofChina'scross-bordere-commerceareRussiaandBrazil.()

参考答案:

错

Whichofthefollowingmakesitconvenienttodeliverlargegoodsfromonecountrytoanother?()

参考答案:

overseaswarehouses

User-generatedcontent(UGC)isaneffectivewaytoimprovecustomerexperience,whichisdeliveredandsharedininteractivewayslike?()

参考答案:

VR/AR

;livestreaming

;posts

;shortvideos

Whichofthefollowingstatementsaboutemailwritingisnottrue?()

参考答案:

Youcanusethesameclosingsentencesinformalandinformalemails.

第七章测试

Byhandlingpotentialundesirablesituations,businesstravelerscandeveloptheir_________.()

参考答案:

problem-solvingskills

Ifyoutravelbyair,youarelikelytobecontributingtoenvironmentalpollution.()

参考答案:

对

Itemssuchasspraypaintandfireworksarenotprohibitedatsecuritycheck.()

参考答案:

错

Thereisnoneedtoputapoweradapterinyoursuitcasebeforeyoutraveltoothercountriesbecauseitisuniversalinmostcountries.()

参考答案:

错

Inwritingaformalbusinessletter,writersshouldaddacommaaftercomplimentaryclose.()

参考答案:

对

第八章测试

Thankstothetechnologicaladvances,automatedself-servicesystemscanreplacehumansinhandlingcustomercareissues.()

参考答案:

错

Providingqualitycustomerserviceisawin-winstrategyforbothbusinessesandcustomers.()

参考答案:

对

Anonlinebusinesscanbuildcustomertrustifitcan（）.

参考答案:

addaphysicaladdress

Anonlinecustomercommunitycanbeintheformof().

参考答案:

wechatsubscriptions

;weibogroup

;messageboard

;webinar

Repliestoclaimsshouldalwaysbecourteous,eveniftheclaimisunfounded.()

参考答案:

对

第九章测试

Therearevariousetiquettesintheworld,likechurchetiquette,drinkingetiquette,concertetiquette,andsoon.（）

参考答案:

对

Mobiletechnologyhasledtotheinstantgratificationgenerationandpatienceisnolongeravirtue.（）

参考答案:

对

Tobeefficient,youcancheckyoure-mailmessagesanywhere,evenintheelevator.（）

参考答案:

错

BusinessformalisappropriatefortheprofessionsEXCEPT()

参考答案:

techcompanies

Theelementsthatshouldbeincludedinbusinessinvitationwritingare()

参考答案:

date,time,andvenueofthebusinessevent

;represe