冀教版八年级英语下册 （How to Push a Product）Buying and Selling 教学课件

HowtoPushaProduct

Unit5BuyingandSellingbattlecreateadcustomeralreadysimilarn.战斗，战役v.创作，创造n.广告n.顾客，主顾，客户adv.已经adj.相像的，相仿的，类似的WordsandexpressionssampleoffershinequalitysurelysucceedWordsandexpressionsn.样品，样本v.提供，供给v.发光，反射n.质量，品质adv.当然，确信无疑v.成功，做成Thinkaboutit!1.Whatisimportantforpushingaproduct?2.Ifyouhadyourownproducttosell,howwouldyoupushit?Whatdoes“push”meaninthephrase“pushaproduct”?Topushaproductmeanstrytosellaproduct.Enjoythevideosofadvertisement.Ifyouhadyourownproducttosell,howwouldyoupushit?Let’scometothelesson.

Readthelessonandwritetrue(T)orfalse(F).1.Makingyourproductisjusthalfthebattle.2.Thereareonlythreewaystopushaproduct.3.Customerslearntheadvantagesofaproductbyusingit.4.Onlyexcellentadvertisingcanhelpyousucceed.Completethepassagewiththecorrectformsofthewordsorphrasesinthebox.customersimilarofferexcellentstandoutcatchone’seyeIt’snoteasytomakeyourproductsucceed.Becausetherearealways______productsonthemarket,youhavetoputinmoreeffort.similarYoushouldchoosespecific_________,thencreateaperfectadto_____________.Whentheybuyyourproduct,____themgoodservice.Remember,_______advertisingwillalwaysmakeyourproduct_________.customerscatchtheireyeofferexcellentstandoutLanguagePoints1.Remember,youneedtomakeyourproductstandout.

记住，要使你的产品引人注目。

standout意思是“引人注目；显眼”。例如：

Theywereallpretty,butshestoodoutamongthem.Heisatall,distinguishedlookingmanwhostandsoutinanycrowd.Redflagsstandoutbrightly,setagainstthebluesky.2.Findwaystocatchtheireye.想办法吸引大家的目光。catchone’seye意思是“引人注目；吸引某人注意；吸引……的目光”，同义词组为：drawone’sattention(to)…例如：Canyoucatchthatgirl’seye?Thatpostcard,apresentfrommygrandfather,caughteveryone’seye.3.Peoplecomingtotradeshowsalreadyhaveaninterestinsimilarproducts.来贸易展览的人们已经对类似的产品有了兴趣。haveaninterestin意思是“对……感兴趣”。例如：Weallhaveaninterestinplayingchess.Thechildhasnointerestindrawing.4.Pushyourproductusingsamplesandgooddeals.提供样品和优惠的条件来推广你的产品。pushone’sproduct意思是“推广某人的产品”。例如：It’llcostusalottopushyourproduct.It’sdifficulttopushtheirproductinthisarea.usingsamplesandgooddeals是现在分词短语，在句中作方式状语，表示“以样品和提供优惠条件的方式”。例如：Wecanreachtheapplesonthetreeusingthisladder.5.Offeringsamplesanddealswillgetyoumorecustomers.提供样品和优惠条件会使你获得更多的顾客。offer此处是动词，意思是“提供”。例如：Heofferedmeaglassofwine.offer还可以表示“愿意；试图(做某事)”。例如：Theyofferedtohelpme.Heofferedtolendmesomebooks.6.Withagoodqualityproductandexcellentadvertising,youwillsurelysucceed.拥有优质的产品和完美的广告，你肯定会获得成功。succeed为不及物动词，意思是“成功”，常用结构：succeed(in)doingsth.成功做成某事；succeedwithsth.在某方面获得成功。例如：Aftersomanyyearsofhardwork,hesucceed(in)beingafamousscientist.Hesucceededwiththatdifficultproblem.Youwon’tsucceedwiththeworkifyoudon’tputyourmindtoit.根据汉语意思完成句子。1.和其他那些人比起来，她的才能很突出。

Hertalents________incomparisonwiththeothers.2.那个广告吸引了我的注意。

Theadvertisement_____________.3.他们对于创造利润有着共同的兴趣。

They_________________________makingaprofit.standoutcaughtmyeyeshaveacommoninterestin4.我们正在设法推出一款新的产品。

Wearetryingto_________________.5.我们有些重要的东西可以提供。

Wehavesomethingimportantto____.6.唯有这样做，试验才能成功。

Onlyinthiswaycantheexperiment________.

pushanewproductoffersucceedTimeforReflection推销产品出色，杰出，更为重要吸引某人的目光在……方面有兴趣pushaproductstandoutcatchone’seyehaveanint