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Unit
TwoThe
Format
and
StyleofBusiness
Letters1.China
National
Cereals,
Oils
and
Foodstuffs
Imp
&
Exp
Corp.8
Jianguomen
Nei
Dajie,
Beijing
10005,
China
Telephone:
86-10-6526-8888Fax:86-10-6527-6028E-mail:
.cn2.Our
Ref.
IM/136
Your
Ref.
EX/2383.
Date:
15th
November,
20—MessrsH.Ronald&Co.
556
Eastcheap
London,
E.C.
3,England
Attention:
ImportDept.Dear
Sirs,
Aquatic
Products 8.We
thank
you
for
your
enquiry
of
5
November. In
compliance
with
your
request,
we
are
sending
you
herewith
a
copy
of
our
illustrated
catalogue
and
a
quotation
sheet
foryour
reference. All
prices
are
subject
to
our
confirmation
for
ouraquatic
productshave
been
selling
well
this
season.
Therefore,
we
would
suggest
that
youadvise
us
by
a
faxin
case
of
interest. We
await
yourearly
favorable
reply.Yours
truly, ChinaNational
Cereals,
Oils
andFoodstuffs
Imp&Exp
Corp.Sig.(Manager)QS/ANEnclosures信函组成部分示例Parts
of
the
business
letter1.
The
Letterhead信头2.The
Date
Line日期3.
The
Inside
Name
andAddress封内地址4.The
salutation称呼5.
The
Body
of
the
Letter正文6.
The
ComplimentaryClose结尾敬语7.
The
Signature签名Basic
parts
of
a
•business
letter:Optional
parts
of
a
business
letter:1.
The
Reference
Line信件编号2.
The
Attention
Line主办人或经办人3.
The
Subject
Heading事由行4.
The
Identification Marks备忘署名5.
The
Enclosure
Notation附件6.The
C.C.Line抄送7.
The
P.S.
Notation附言Format
of
letters(信函格式)5Block
Style齐头式Example:
Full
Block
StyleHERR-VOSS
CORPORATIONCALLERY,
PENNSYLVANIA
16024,
USATEL: 0,
FAX:May
10,
2011Congratulations!
I
have
just
learned
that
your
recent
promotion
to
theposition
of
CEO
after
you
improved
your
communication
skills.
Youmust
be
very
excited
about
the
prospects
inherent
in
your
challengingnew
assignment.I
plan
to
visit
Beijing
in
early
December.
It
will
be
a
good
chancetomeet
you
again
and
show
you
our
new
designs.Please
let
me
know
when
you
are
available
for
a
meeting
during
mystay
in
Beijing.Best
regards,(Leave
3~5
lines
for
signature)Peter
BenCC:
Mr.
M.
ZhangThis
is
letter
head.
If
there
isno
letter
head,
the
sender’saddress
shall
start
at
the
leftmargin.Inside
addressDate
lineMr.
Steven
Liu,
CEOSUPER
FINE
LTD.Rm.
1818,
CITIC
BuildingNo.11
Jianguomenwai
St.Beijing
100004,
ChinaDear
Steven:
Salutation
lineSubject:
CongratulationsSubject
lineThe
signatory’s
name
shall
beclearly
typed
or
printed.The
Block
Style(平头式,齐头式)Month,
day,
yearAddresseeStreet
AddressCity,
State
or
ProvinceZIPcode,CountryDearStudentsSubject:
TheBlockLetter
StyleThis
letter
style
is
very
modern.
It
is
popular
in
the
United
States
and
isnow
being
increasingly
adopted
in
many
other
countries.Its
mainfeature
is
that
all
lines
begin
at
the
left
margin,
as
shown
here.
Thereshould
bea
double
line
space
between
two
paragraphs
to
make
thereading
easy.This
letter
also
illustrates
the
open
style
of
punctuation,which
means
that
punctuation
is
omitted
after
thesalutation
and
complimentary
closing,
except
the
full
stopsto
mark
abbreviations.This
style
has
a
neat
appearance.
It
eliminates
many
extrakeyboarding
strokes
and
motions
and,
therefore,
helps
toincrease
proficiency
in
letter
writing.SincerelyHelen
SharpHelen
SharpProfessor
of
EnglishEncl. Sample
letterModified
Block
Style
(改良平头式)Month,
day,
yearAddresseeStreet
AddressCity,
State
or
ProvinceZIPcode,CountryDearStudents:Subject:
TheModified-Block
StyleThe
modified-block
style
is
the
most
frequently
used
letter
style
inbusiness
today.
This
style
has
the
date
line,
complimentary
closing,andthe
writer’s
signature
beginning
at
the
center.
All
other
linesbeginat
the
left
margin.This
style
usually
uses
standard
punctuation.
This
meansthat
colon
is
typed
after
the
salutation
and
a
comma
afterthe
complimentary
closing,
as
shown
in
this
letter.The
advantage
of
this
style
is
that
it
has
a
more
balancedappearance
than
the
block
style
and
that
it
is
faster
tokeyboard
than
those
styles
with
indented
paragraphs.Sincerely
yours,Helen
SharpHelen
SharpProfessor
of
EnglishEncl. Sample
letterBlock
style
with
Indented
ParagraphsMonth,
day,
yearAddresseeStreet
AddressCity,
State
or
ProvinceZIPcode,CountryDearStudents:Subject:
Block
Style
with
Indented
Paragraphs
This
is
actually
a
modified
form
of
the
indented
style
which
is
atraditional
British
practice.
Although
the
first
two
letter
styles
aremore
widely
used,
this
style
is
also
popular,
probably
because
itsparagraphs
are
indented
in
the
same
way
as
those
in
books,newspapers,
andmagazines.
The
only
difference
between
this
style
and
themodified-block
style
is
that
all
the
paragraphs
should
beindented.
It
has
the
advantage
of
cramming
moreparagraphs
into
the
same
page
because
we
can
eliminatethe
blank
lines
between
paragraphs
o
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