鄢嫣m4u1welcome 完整版课件

1、Unit 1 Advertising Ask for more渴望无限 Enjoy some advertisements The taste is great. 味道好极了。Anything is possible一切皆有可能Just do it. 只管去做。Talk about the picturesQ 1: What is an advertisement? (definition)advertisementa good way to sell products/ servicesa good way to make people aware of social issuescomme

2、rcial adspublic service ads Observe the 4 pictures on Page 1. Try to divide them into two kinds.public service ads Earth DaySay No to drugsOxlin AirlinesSoft shine shampoocommercial adsThis poster is a advertisement. It offers the Airline service. It uses “I love to fly with Oxlin Airlines. Taking a

3、irlines is a fast way to get to another place. can much of time be saved.Poster 1commercialIn this wayThis poster strikes us a lot. It is trying to show us that the birds have else to build their nets. They have to build their nets in the sky all the trees cut down. It sends us a serious warning and

4、 tells us that we should protect the environment from now on. Poster 2nowherebecausehave been is harmful to the people who take drugs and their family. If someone takes drugs, he will become seriously ill. This poster is to educate people about health and problems in society and calls on people to c

5、arry out an anti-drugs campaign and it also tell us to ignore the problem around us.Poster 3 Taking drugsbothmeantnotThis poster is targeting young people especially girls, because they pay more attention to their appearance. It uses persuasive words “Shine that lasts for days” successfully to young

6、 people to buy this shampoo.Poster 4persuadeEnjoy more Ads! 1.Take TOSHIBA, take the world. (Toshiba Electronics)拥有东芝，拥有世界。3.Good to the last drop. (Maxwell)滴滴香浓，意犹未尽。 2.Lets make things better.(Philip Electronics)让我们做的更好。4.Mosquito, bye bye bye.(Radar)蚊子,杀杀杀。A diamond lasts forever.Start Ahead. (Rejoice)Good to the last drop.滴滴香浓，意犹未尽成功之路，从头开始（飘柔）钻石恒久远,