商务英语试题与答案

1、WORD格式1 Match a word from A and B and complete sentences 1 10. Use each word from A twice.ABadvertising / consumer / market / product /Behavior / budget / campaign / forecast /saleslaunch / lifecycle / profile / research / segment/ targets1 The Product lifecycle is the length of time people continue

2、 to buy a particular product.2 Market research showed very good potential for marketing the magazine to executivesin the age range 25 35.3 A consumer profileis simply a description of a typical customer.4 Our company has established its brand name through a multi-million multi-mediaadvertising campa

3、ign5The introduction of a product to the market is called theproduct launch.6 Family and friends are a major factor in consumer behavior. They really influence what people buy, where and how.7 A market segment is a group of customers of similar age and income level.8 I don t think cutting our advert

4、ising budget by half is a good idea. Our campaigns are highly successful and always generate huge profits in the long term.9Our representatives are under a lot of pressure to meet theirsales targets.10 I m afraid I can only make a pessimistic sales forecastfor February and March. Language Review: Qu

5、estions2 Re-order the words to make questions.1 much advertising do how on spend you " How much do you spend on advertising"12does endorsement mean what " What does endorsement mean"13 strengths and are company s weaknesses what your " What are your companysstrengths and wea

6、knesses"14 range did extend product their they when "When did they extend their product range"15 is team leading sales who your " Who is leading your sales team"3 Complete each question with an appropriate word.16 _Did_ your market share increase last year"17 _What_ kin

7、d of products do footballers endorse"18 _Are_ they doing any market research at the moment"19 _Which_ of these two products is more successful"20 _Have_ you met our new manager"专业资料整理WORD格式21 _How_ often do you launch a new product"22 _Has_ Kaori phoned recently"4 Compl

8、ete this excerpt from a telephone conversation with the questions from the box.1.Would you like them to do the marketing" 2.Could you give me a few details" 3.Did you say 5%"4. Have you finished your report" 5.Why"6. How about our market share"7.How are things"8. W

9、hat do you think of Eureka!"A: Hi, Vladi. Raul here. (23) _7_B: Fine, thanks. Quite busy, in fact.A: (24) _4_B: Almost. But I can tell you the figures I have are looking extremely good.A: Excellent. (25) _2_B: Sure. Overall sales are up 15%. Our new soft drinks are up 12%, and our mineral water

10、 is doing just as well.A: That sounds good. (26) _6_B: Well, we ve increased it by 2.5%.A: Sorry, I didn t catch that. (27) _3_B: No. 2.5%. But I think it might go up by five over the next quarter.A: That would be great. By the way, there s something else I wanted to ask you. (28) _8_B: Oh, the new

11、advertising agency. I think they re really good.(29) _5_A: I was thinking about the new energy drink that we re launching next month.B: Right. (30) _1_A: Exactly. I want something less traditional for this new product.B: In that case I think it s a good idea to contact them. They ve got a very creat

12、ive team, with lots of imaginative ideas.Unit Test 6Answer all thirty questions. There is one mark per question.Vocabulary: Eating and drinking1 Complete sentences 1 5 with answers a, b or c.1 Lets ask the waiter if they have a _a_ in Spanish for our guests. a) menu b) recipe c) check专业资料整理WORD格式2 T

13、he Palace Restaurant is famous for its friendly and efficient _c_. a) starter b) prices c) service3 Its getting late. Shall we ask for the _b_"a) course b) billc) card4If you want to go to the Astoria, remember to _a_ a table in advance.a) bookb) check c) order5 In many countries, it is usual t

14、o leave a _c_ if you are satisfied with the service.a) pound b) notec) tip2 Complete the words with the missing vowels (a, e, i, o, u).6Its a rather exclusiverestaurant, so be prepared to spend a lot of money!7The Peking Inn is in a very convenient location just five minutes from the office.8 They s

15、ay it s got a cosy, welcoming atmosphere.9 Il Vesuvio is great, and they charge very reasonable prices.10 The food they serve at Frère Jacques is absolutely delicious. Language Review: Multi-word verbs3 Complete each conversation excerpt with a multi-word verb from the box.look after / look aro

16、und / look forward to / put off / set back / take out / take part in / take up / turn down / turn up11 A: Im sure our guests would love to look aroundthe old town before they leave.B: Yes. Lets ask Ben to show them some of the sights.12 C: So, why did you turn down their offer, then"D: Well, th

17、e schedule was absolutely horrible.13 E: I look forward toseeing the new head office.F: Me too. They say its in a superb location.14 A: Do you think we should take up their offer"B: Yes, weve got to accept. The conditions are really good.15 C: Who will look after our guests from Venezuela"

18、D: Karen, as usual. She loves taking care of visitors.16 E: Franz didnttake part in the discussion.F: No. I noticed that he didn t want to get involved.17 A: I think February is too early for our trade fair.专业资料整理WORD格式B: I agree. Why don t we put it off until May"18 C: Our visitors have nothin

19、g to do this evening.D: I think we should take them out.19E: We ll have problems because some people always arrive unexpectedly.F: How many extra participants do you think mightturn up, then"20 A: That was an expensive party, wasn t it"B: It certainly was. It set us back $5,000!Skills: Soc

20、ialisingMatch each phrase (21 24) to the correct response (a d). Write your answers here:21 _c_ 22 _d_ 23 _a_ 24 _b_21 Would you like me to show you round"22 Marco, have you met Max Reger"23 Can I get you a drink"24 How are things"a Yes, please. Ill have an orange juice.b Very go

21、od, thank you. It s really busy at the moment.c Oh yes, I ve never been here before.d No. Hello, Max. Nice to meet you.(Questions 2530)Put the lines of this conversation in the correct order (2 7)._1_ Hi, I m Joaquim.25 _6_ Absolutely! I ll get in touch when we can confirm the dates of the event, OK

22、"26 _4_ Yes, it is. Its very lively. Well, maybe you could come to our next trade fair there.It s in May.27 _7_ Thanks, that s great! I ll look forward to that.28 _2_ Hello, Joaquim. Pleased to meet you. I m Leila from the Cairo office.29 _5_ Mm, I d love to. And it would be great if we had a s

23、tand at the fair, don t you think"30 _3_ Oh, Cairo! Ive never been to Egypt, but I hear Cairo is a fascinating city.Unit Test 8Answer all thirty questions. There is one mark per question.Vocabulary: Ways to plan1 Match a word or phrase from A and B and complete sentences 1 10.专业资料整理WORD格式Acolle

24、ct / consider / do / estimate / forecast / keep within / meet / rearrangeBcosts / information / our budget / sales / some research / the options / the schedule / the deadline专业资料整理WORD格式1 The project was successful, except that we didn tkeep within our budget. We overspent by about 5%.2 Our visitors

25、 are arriving two hours later than planned, so let srearrange thescheduleimmediately.3 Our advertising campaign is producing good results, and we forecast salesof at least $150,000 in the next quarter.4 Its difficult to estimate costsaccurately when your suppliers increase their prices without warni

26、ng.5 First, let s consider the options that we have for the launch date: it could be late spring, or early autumn, or next year.6 What we need to do is to do some researchabout the buying habits of the people who live in that area.7 It will be impossible to meet the deadline of June 20 now that the

27、project manager is ill. Everything will have to be put off until next month.8 Jim wants to collect information into the factors that influence consumer behaviour.2 Match the two halves of the sentences. Write your answers here:9 _b_ 10_d_ 11_a_ 12 _c_9 Hes trying to arrange10 It was impossible to im

28、plement11 Jean is going to write12 The training schedule hasa the next quarterly sales report.b a meeting with BCA s sales manager.c to be prepared by April 5.d that plan with such a small budget. Language Review: Future plans3 Re-order the words to make sentences.13 Brazil expand hoping in they re

29、to Theyre hoping to expand in Brazil.14 not a bonus expecting get good is she to She is not expecting to get a good bonus.15 attract foreign we investment like more to would We would like to attract moreforeign investment.专业资料整理WORD格式16 a Bangalore in open planning subsidiary to we re Were planning

30、to open a subsidiaryin Bangalore.17 are going launch when model this to you " When are you going to launch this model"4 In each sentence, one word is missing. Re-write each sentence with the correct word in the right place.18 We going to visit our suppliers next week. We are going to visit

31、 our suppliers nextweek.19 I help you write the report if you like. I can help you write the report if you like.20 We look forward seeing you soon. We look forward to seeing you soon.21 Analysts say the economy will better next year. Analysts say the economy will getbetter next year.22 They want rel

32、aunch their video camera. They want to relaunch their video camera.Skills: Meetings5 Complete these phrases with a word from the ment / could / interrupt / like / mean / moment / on / what23_Could_ I say something"24Just a _moment_, please.25So _what_ youre saying is that we ve overspent

33、"26How do you _mean_ exactly"27Sorry, could I just _comment_ on that"28I d _like_ to finish, if I may.29Sorry to _interrupt_, but what are the options"30Hold _on_ a minute.Unit Test 9Answer all thirty questions. There is one mark per question.Vocabulary: Verbs and prepositions1 C

34、omplete each sentence with a verb from the box.believe / deal / delegate / invest / respond1We invest a lot in training courses for our employees. We know it s money well spent.2 Our new manager can deal with problems very effectively.3Dont try to do everything on your own. You should delegatetasks

35、to your assistantmore often.专业资料整理WORD格式4 Our previous manager didn t even try to respond to our concerns.5 When your employees feel that you believe in their abilities, they often start to perform better.2 Complete each sentence with a preposition from the box.for / on / to / with / to6 We need to

36、agree _on_ the date of the relaunch of our new series.7 Tom apologised _for_ making so many mistakes in his report.8 A good manager should listen _to_ suggestions from staff.9 It was my mistake, I know. I have already apologised _to_ the director.10 I couldn t agree _with_ the others that our suppli

37、ers were responsible.Language Review: Reported speech3 Re-order the words to make reported statements and questions.11 do him I it to told I told him to do it.12 were said they she wrong She said they were wrong.13 asked he members team the were who He asked who the team members were.14 invoice mana

38、ger me not pay the the to told The manager told me not to play theinvoice.15 asked finish meeting she the time what would She asked what time the meeting wouldfinish.4 Rewrite the sentences beginning in the way shown.16 The team leader is from Canada.He said the team leader was from Canada.17 Listen

39、 to all suggestions from staff. She told me to listen to all suggestions from staff.18 Why don t you talk to your manager more often" He asked mewhy I didnt talk to my manager more often.19 Do you find it difficult to delegate tasks" He asked meif (whether) I found it difficult to delegate

40、 tasks.20 Don t forget to call Max. She told menot to forget to call Max.Skills: Socialising专业资料整理WORD格式5 Each phrase contains a mistake. Write the phrase correctly.21 I ll be in the touch soon. Ill be in touch soon.22 Thanks you for showing me round the town. Thanks (Thank you) for showing me round

41、the town.23 I m really enjoyed the meal last night. I really enjoyed the meal last night.24 Bye! Have you a nice journey back!I really enjoyed the meal last night.6 Match phrases 25 30 to responses a f. Write your answers here:25 _c_ 26 _e_ 27 _a_ 28 _d_ 29 _f_ 30 _b_25 What do you usually do in the

42、 evenings"26 Would you like to come with us to the theatre tonight"27 Goodbye, Li. All the best.28 I m glad you enjoyed the tour.29 Can you tell me about any interesting places to visit"30 Thanks very much for your hospitality.a Bye, Lucas. And thanks again for everything.b You are ve

43、ry welcome. I hope you can come again soon.c I like to spend time with my children. Sometimes I watch TV.d I certainly did. It was wonderful. Thank you so much!e Its very kind of you, but another time perhaps. I m quite tired.f The old town is very pretty. And you must see Liberty Square.Unit Test 1

44、0Answer all thirty questions. There is one mark per question.Vocabulary: Word building1 Complete the second sentence in each pair with another form of the underlined word.1 During a negotiation, her face never shows any emotion. She seems completely unemotional.2 The previous manager had lied to his

45、 staff and was no longer credible. He had lost all his credibility.3 People criticised him because they found him weak. People criticised him for his weakness.4 A good manager should always have a lot of patience. A good manager should never be impatient.专业资料整理WORD格式5 They liked her because she was

46、always so calm. What they liked about her was her calmness.2 Complete these sentences about personal qualities with the missing word. The first letter is given.6 When someone tells you about their problems, try to show some sympathy, be kind and say something to make them feel better.7 The people in

47、 our team always come up with new ideas, new solutions. Their creativity seems endless.8 The participants didn t seem very enthusiastic about the new proposal. In fact, most of them didn t show any interest whatsoever.9 Our supervisor is very inconsistent. One day he tells you to do things this way,

48、 and the next day he says you should do things another way.10 Many people believe that informal meetings, where participants feel comfortable and relaxed, are often the most productive ones.3 Underline the correct form in italics.11 If he listens / listened to all sides first, he would find it easie

49、r to resolve conflicts.12 He is / will be / would be more popular if he treated people with respect.13 Would you get involved if you saw / would see two colleagues having an argument"14If she wins / will win / would winthis contract, sheromotllbedp.15 Do you think he will / would resign if he d

50、oesn t get a pay increase"4 Complete these sentences using the words in brackets. For example:_ to the conference even if you invited him. (he / not /come)He wouldn t come to the conference even if you invited him.16 Would you move to our Taiwan office if you could" (you / can)17 If you we

51、re in my position, how would you deal with this crisis" (you / deal)18 They wouldn t do business with us if they did not find our terms favourable. (not / find)19 If you look at our catalogue, you will see how much we have expanded our product range. (see)20You d be more popular if you were not

52、 so nervous all the time. (you / not / be)Skills: Negotiating5 Complete these phrases with a word from the box.专业资料整理WORD格式deal / covers / way / points / see / view21 I can see your point of _view_.22 Lets go over the main _points_ again.23 Right. I think that _covers_ everything.24 Fine. We ve got

53、a _deal_, then.25 Lets _see_ what we ve got so far.26 Lets look at this another _way_.6 Match the two halves of the phrases.27A compromise could bec28I understandd29Why don t web30You don t have to worryaa about transport costs.b come back to that later"c to pay half the sum in dollars.d what y

54、ou re saying. Unit Test 11Answer all thirty questions. There is one mark per question. Vocabulary: Economic terms1 Complete these sentences with the words from the box.bureaucracy / exchange / inflation / interest / investment / labour / domestic / trade / unemployment / incentives1 The fall in interest rate