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1、“Without effective delivery, a speech of the highest mental capacity can be held in no esteem.With effective delivery,even one with moderate abilities maysurpass those of the highest talent.CiceroDelivery SkillsCan be learnedl- Albert Einsteinl Dont overdo it!Jack Kennedy was a friend of mine. Senat

2、or, youre no Jack Kennedy.“l Nod, smile, use facial expressionl Experience, knowledge, attitudeTell them what youre going to saySay itTell them what you saidKey point“How was the talk?Remember in 3 monthsWhats in it for you?Right youAudience benefitAudience feelingGood phrases to use3-step salesmanO

3、peningJokeRelevantQuoteAnalogyData dumpbrainstormingConnect to main themesClustersResearch backgroundTransitionsRepeat KPIssue / ActionProblem / SolutionFeature BenefitChronologicalFlowForm / FunctionOpportunity / LeverageEverything a good ideamain themesEndingl Say thank youOpening Key PointClosing

4、 Key PointFlow Main ThemesTheme 1Theme 1Issue Issue ActionActionTheme 2Theme 2Issue Issue ActionAction Data Dump Main ThemesBody (Repeat Key Point)Tell them what youre going to saySay itTell them what you saidbullet is to convey idea, headline, and server as a reminder (or cue) for you to describe and amplify.l Parallel wording means the bullets are roughly parallel, and contain similar grammatical constructs. This can save the user a lot of time trying to “understand what you said.RevenueRevenueesNot just “presentation, but “persuasionInfluence a friend, colleague,

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