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1、会计学1物流管理英文物流管理英文第1页/共52页第2页/共52页What needs to be done in order to make a sale?第3页/共52页第4页/共52页第5页/共52页第6页/共52页WingJapanBodyItalianUndercarriageFranceRudderChinaWingJapan第7页/共52页Memphis第8页/共52页Louisville第9页/共52页广广州州第10页/共52页第11页/共52页第12页/共52页WarehousingWarehousingTransportationTransportationVendors/p

2、lants/portsTransportationFactoryTransportationCustomersInformationflowsThe Immediate Supply Chain for an Individual FirmCR (2004) Prentice Hall, Inc.1-2第13页/共52页ProductionFormMarketing*PossessionLogisticsTime and Place* Engineering and Finance may also be involved. 第14页/共52页第15页/共52页第16页/共52页Evoluti

3、on of Supply Chain ManagementCR (2004) Prentice Hall, Inc.第17页/共52页第18页/共52页“ Logistics also proved a problem in this idyllic but remote location. The day before the festival, a plane skidded off the runway, closing Lijiang airport for the day. Music fans, media and performers found themselves groun

4、ded. Many had to take overnight bus rides from Kunming to Lijiang.But getting to Lijiang was just the beginning. The festival site itself was a 45-minute drive out of town, in the shadow of Snow Mountain. Transport problems plagued the weekend, a situation made more unbearable by the weather.”Turned

5、 on, turned in and washed out, SCMP, Aug. 24, 2002第19页/共52页“As a combat arms officer, I learned early on that its the logisticians that get you to the battle and sustain you in the battle.”General Colin PowellFormer Chairman, Joint Chiefs of Staff“An army marches on its stomach!”第20页/共52页“Dr. Amy ,

6、the medical director of American Red Cross (ARC)s regional blood center for the northern Ohio region located in Cleveland, was in low spirits. Following March, in which severe outdating of blood products had taken place, she was facing an extreme shortage of blood in April. The substantial outdating

7、 of blood products in March and their severe shortage in April had proved very costly. She reflected upon the ARCs stated mission “of providing the highest quality blood components at the lowest possible cost.” She wondered if some changes in its blood inventory management program would reduce opera

8、ting costs for ARC and also increase the availability of blood to the hospitals that it supplies. ”Business Logistics Management, Ronald H. Ballou第21页/共52页“In two years National Semiconductor reduced distribution costs by 2.5 percent, decreased delivery time by 47 percent, and increased sales by 34

9、percent by closing six warehouses around the globe and air-freighting microchips to customers from a new centralized distribution center in Singapore.”Henkoff, R. Delivering the goods, Fortune, Nov. 28, 1994第22页/共52页第23页/共52页nSourcing 第24页/共52页 quality detailed production scheduling equipment maint.

10、 capacity customer service standards pricing packaging retail location promotion market research product mix sales force management product scheduling plant location purchasing transport inventory order processing material handlingProduction/OperationsLogisticsMarketing第25页/共52页第26页/共52页第27页/共52页第28

11、页/共52页第29页/共52页Customer ServiceTransportationInventoryLocation第30页/共52页第31页/共52页Plant:HoustonMarket: ChicagoProduction cost: $8Price at Market: $15Transportation and storage cost (per cwt): $5Weight per shirt: 1 pound第32页/共52页Raw materials:HoustonPlant:ChinaMarket:ChicagoImport duty: $0.5Production

12、cost: $4 Transportation and storage costs (per cwt.): $6Weight of raw material: 1 poundShipping cost (per cwt.): $2第33页/共52页第34页/共52页第35页/共52页Decision area StrategicTacticalOperationalTransportation Mode selectionSeasonal equip-ment leasingDispatchingInventoriesLocation, Control policiesSafety stock

13、 levels Order fillingOrderprocessingOrder entry, transmittal,and processing systemdesignProcessingorders, Fillingback ordersPurchasingDevelopment of supplier-buyer relationsContracting,Forward buyingExpeditingWarehousingHandling equipmentselection, Layout designSpace utilizationOrder pickingand rest

14、ockingFacilitylocationNumber, size, andlocation of warehousesStrategic, Tactical, and Operational Planning第36页/共52页第37页/共52页RailTruckAirCostCost of transportationInventory costInventory and transportation costs trade-off第38页/共52页CostCost of transportation, order processing and inventoryLost sales co

15、stCost vs. customer service levelImproved customer service第39页/共52页CostInventory costRevenueTransportation costRevenueIncreasing number of stocking pointsSetting number of stocking points第40页/共52页CostInventory holding costLost sales costSetting inventory levelAverage inventory level第41页/共52页CostInventory holding costTransportationcostSetting the frequency of deliveryDelivery interval第42页/共52页A item: gasolineB item: tires, batteries, oil, grease and transmission fluidC item: valve stems, windshield wiper blades, radiator caps, hoses, fan belts, car wax第43页/共52页Central warehouseLocal wa

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