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1、牛津英语S2A电子教案(Unit 4 )课次101课时1执行日期班级12A2周次11课型new日期课题Unit 4: Big business:Reading: The hamburger business ( Leading-in section 1)教学目标1.To get a general idea of the text about McDonalds history. 2. To get familiar with fast food and fast food restaurant教学难点Learn to talk about fast food.教学重点I. Learn to

2、talk about fast food.II. General idea of the text教学方法TBLTeaching ProcedureFeatureI. GreetingII. Daily Talk (Useful expression learning)III. Leading-in1. A: Have Ss talk about the fast food they usually eat and how they like it.Answers varied2. Then lead to A: What do you know about?3. Have Ss discus

3、s the questions and then present.(They may follow the ways below)Fast food & fast-food restaurantsThe taste & nutritionThe popularity & service.B: Choose some Ss to present their ideas on the topic.IV. Presentation1. Have Ss look at the three pictures and discuss the four questions.2. Di

4、scuss the mottosQuality, Service, Cleanliness and Value (Q.S.C. & V.)We do one thing and we do it well. Have it your wayCome alive, youre in the Pepsi generationALWAYS COCA-COLAIV. AssignmentPreview the textTo get Ss to search some information about McDonalds To get Ss to try to find the new wor

5、ds in the text.Please name some of the products perhaps you have eaten them. ( PPT )教学后记牛津英语S2A电子教案(Unit 4 )课次102课时1执行日期班级12A2周次11课型new日期课题Unit 4: Big business:Reading: The hamburger business ( Leading-in section 1)教学目标To get a general idea of the text about McDonalds history. 教学难点To understand the

6、text and answer the questions教学重点Skimming and scanning教学方法TBLTeaching ProcedureFeature1. Have Ss read with the tape.2. SkimmingAsk Ss to read the passage silently and then finish exercise on P483. ScanningHave s read the Reading passage carefully and finish E1 Ask Ss to show their answers with suppo

7、rting reasons in the text.Have Ss finish E2 and then check their answers.SummaryTo summarize the history of McDonalds (E2).V. Assignment1. Read and retell the passage according to E22. To review the new vocabulary and finish Ex.D.To get Ss to search some information about McDonalds To get Ss to try

8、to find the new words in the text.Please name some of the products perhaps you have eaten them. ( PPT )教学后记牛津英语S2A电子教案(Unit4 )课次103课时1执行日期班级12A2周次11课型new日期课题Unit 4: Reading: The hamburger business (key words and phrasesI)教学目标I: To get further understanding of the text.II: Word Study.教学难点Further unde

9、rstanding of the text.教学重点Word Study教学方法TBLTeaching ProcedureFeatureI: Greeting II: Daily oral English teaching III: Revision:IV: Word Study1. notbut e.g. Not what you say but what you do matters. = It is not what you say but what you do that matters.2. business: n. 商业, 买卖, 交易, 生意, 事情, 事物, 营业, 商行1)

10、Business has been bad this year. (买卖;交易) 今年生意很糟糕。2) He has a business in the town. (营业;商店) 他在城里有一家商店。3) It's a teacher's business to make children learn. (职责;本分)使学生学习是老师的责任。4) a strange business (事务;事情) 一件怪事Mind your own business.词组或句型:1)on business因公, 有事; 有明确的目的2)in business 在做买卖3)Business

11、before pleasure. 正事要紧。4)Business is business. 公事公办。5) That's no business of yours / mine. 不关你我的事。 6) get down to business: 开始干某事,言归正传 7)Mind your own business. 少管闲事。 3. staff: 全体职员;全体工作人员 1) be on the staff 在职, 在编人员 2) the hotel staff 旅馆的全体工作人员 the teaching staff 全体教员 3)The staff in this shop ar

12、e very helpful. 这家店里的店员很热心。 4. impress: 1) have a favourable effect on sb给予某人深刻印象; 打动The sights of the city never fail to impress foreign tourists. 外国游客无一不对该市留有深刻印象。 be impressed by at, with 被深深打动感动 We are deeply impressed by the beauty of the water of the Lijiang River.2) impress sth on / upon sb:

13、使某人铭记某事物;使某人深深意识到某事物My father impressed on me the value of hard work. 我父亲让我铭记艰苦劳动的价值。 n. 1) His first speech as president made a strong impression on his audience. 对留下深刻的印象 2) ( of sth / doing sth / that ): 的想法 / 感觉 / 看法My first impression of the new principal is not very good. He gives the impressi

14、on of being a hard worker. = He gives the impression that he works hard. 5. read: have a certain wording 有某字样 The sign reads “ Keep left ”. 路标上写者“靠左行驶”。 The items read as follows: 项目如下. 6. own: possess 1) for one's (very) own作为己有;自己所有的2) on one's own 独自;靠自己She lives on her own. 她一个人过。 3) She

15、 has a car of her own. 7. suggest: 建议 1) He suggested going out for a walk.2) I suggested that it should be quicker to travel by train.我建议说坐火车旅行要快一些。My suggestion that we should go for an outing this weekend isaccepted.It is suggested that we should go for an outing.3) 表明,暗示着That girl's look on

16、her face suggests that she is very excited now . 8. expand: ( cause sth to ) become larger 扩大; 膨胀e.g. The writer expanded his short novel into a long one.那位作者把他的短篇小说扩展为长篇。The business has expanded from having one office to having twelve.这个公司已从一个分公司发展到拥有12个分公司了。Metals expand with heat.金属遇热膨胀。 9. many

17、 more + 可数名词的复数 much more +不可数名词 much more + 形容词或副词的比较级e.g. 10. annual: a. 每年的; 年度的; 一年一度的; 例年的e.g. annual report 年度报告annual ring【植】年轮n. 年刊, 年报, 年鉴, 年金, 年税 11. be introduced into: 被引进到.e.g. Bungee is a kind of extreme sport that was introduced into China several years ago. 蹦极是几年前被引入到中国的一种极限运动。 12. b

18、e accepted as:被接纳为 e.g. School uniforms have been accepted as part of school life. 13. be adopted by :被采纳,被采用;被收养,被领养 e.g. A new set of English textbooks were adopted by most of the schools in our district last year. The poor little girl was adopted by an old couple. And then she led a happy life. H

19、e is the adopted daughter of the old man. 14. pay ( great ) attention to sth: (非常)注意 e.g. Mr Potts paid great attention to his way of speaking to his colleagues after the practical joke. 在那次恶作剧之后,Mr Potts非常注意他对同事讲话的方式。 15. establish: vt.建立, 设立; 使人民接受, 确定 e.g. His second film, 'Ideal Husband'

20、, established his fame as a film director."他的第二部影片理想的丈夫确立了他当电影导演的声誉。The company was established in 1860.这家公司创办于一八六零年。 16. import: bring ( goods, ideas, etc ) from a foreign country into ones own country 进口;引进(思想) Cf: export: 出口;传播(思想文化) e.g. The country has to import most of its raw materials f

21、rom its neighboring countries.The vegetables are imported into the city from surrounding farms. 17. as well as sb / sth: in addition to e.g. He grows flowers as well as vegetables. She is a musician as well as being a photographer. 她不但是个摄影师还是个音乐家。 18. look into ath: investigate or examine sth:调查或观察某

22、事物 e.g. A working party has been set up to look into the problem. 已成立工作组来调查这个问题。 19. include: have ( sb/sth ) as part of a whole 包括,包含 e.g. The conference delegates ed representatives from abroad. 会议代表中有来自海外的代表。 The tour ed a visit to the Science Museum. 旅游项目中包括参观科学博物馆。 Cf: contain e.g. The atlas s

23、forty maps. What does that box contain ? The book contains 12 articles, including 3 essays. Notes: The band played many songs, including some of my favorites. = The band played many songs, some of my favorites included. 20. doubt: e.g. There is no doubt that you will succeed. I doubt whether he will

24、 come. I have no doubt that he will come. = I dont doubt that he will come. 词组: 1) no doubt: very probably无疑地,很可能 No doubt ( that ) he means to help, but in fact he just gets in the way. 他确实是想帮忙, 然而事实上却只是帮倒忙。 2) without doubt: certainly 无疑地,确实地 He is without doubt the cleverest student Ive ever taug

25、ht. 3) in doubt: uncertain不肯定的,不确定的 Their acceptance of the contract is still in doubt. 他们是否接受那合同还说不准。Step 4. Homework: Remember the language pointsRead after the tape.VI. SummaryV. HomeworkTo copy the new wordsMore details in word study教学后记牛津英语S2A电子教案(Unit4 )课次104课时1执行日期班级12A2周次11课型new日期课题Unit 4: R

26、eading: The hamburger business (key words and phrasesII)教学目标I: To get further understanding of the text.II: Word Study.教学难点Further understanding of the text.教学重点Word Study教学方法TBLTeaching ProcedureFeatureI Review II. Word study11. be introduced into: 被引进到.e.g. Bungee is a kind of extreme sport that w

27、as introduced into China several years ago. 蹦极是几年前被引入到中国的一种极限运动。 12. be accepted as:被接纳为 e.g. School uniforms have been accepted as part of school life. 13. be adopted by :被采纳,被采用;被收养,被领养 e.g. A new set of English textbooks were adopted by most of the schools in our district last year. The poor litt

28、le girl was adopted by an old couple. And then she led a happy life. He is the adopted daughter of the old man. 14. pay ( great ) attention to sth: (非常)注意 e.g. Mr Potts paid great attention to his way of speaking to his colleagues after the practical joke. 在那次恶作剧之后,Mr Potts非常注意他对同事讲话的方式。 15. establi

29、sh: vt.建立, 设立; 使人民接受, 确定 e.g. His second film, 'Ideal Husband', established his fame as a film director."他的第二部影片理想的丈夫确立了他当电影导演的声誉。The company was established in 1860.这家公司创办于一八六零年。 16. import: bring ( goods, ideas, etc ) from a foreign country into ones own country 进口;引进(思想) Cf: export:

30、出口;传播(思想文化) e.g. The country has to import most of its raw materials from its neighboring countries.The vegetables are imported into the city from surrounding farms. 17. as well as sb / sth: in addition to e.g. He grows flowers as well as vegetables. She is a musician as well as being a photographer

31、. 她不但是个摄影师还是个音乐家。 18. look into ath: investigate or examine sth:调查或观察某事物 e.g. A working party has been set up to look into the problem. 已成立工作组来调查这个问题。 19. include: have ( sb/sth ) as part of a whole 包括,包含 e.g. The conference delegates ed representatives from abroad. 会议代表中有来自海外的代表。 The tour ed a visi

32、t to the Science Museum. 旅游项目中包括参观科学博物馆。 Cf: contain e.g. The atlas s forty maps. What does that box contain ? The book contains 12 articles, including 3 essays. Notes: The band played many songs, including some of my favorites. = The band played many songs, some of my favorites included. 20. doubt:

33、 e.g. There is no doubt that you will succeed. I doubt whether he will come. I have no doubt that he will come. = I dont doubt that he will come. 词组: 1) no doubt: very probably无疑地,很可能 No doubt ( that ) he means to help, but in fact he just gets in the way. 他确实是想帮忙, 然而事实上却只是帮倒忙。 2) without doubt: cer

34、tainly 无疑地,确实地 He is without doubt the cleverest student Ive ever taught. 3) in doubt: uncertain不肯定的,不确定的 Their acceptance of the contract is still in doubt. 他们是否接受那合同还说不准。III. SummaryIV. Homework:Remember the language pointsTo check Ex.C together.Read after the tape.More details in word study安排学生讨论

35、:What do these fast food restaurants have in common? What made these fast food restaurants so successful?教学后记牛津英语S2A电子教案(Unit )课次105课时1执行日期班级12A2周次11课型new日期课题Unit 4: Reading: The hamburger business (text structreI)教学目标: I: To explore the process of McDonalds development.II: To explore the secrets of

36、 its success.教学难点To explore the secrets of its success教学重点I: To get familiar with the process of its development.II: To explore the secrets of its success.教学方法TBLTeaching ProcedureFeatureI: GreetingII: Daily oral English teachingIII: Revison of words and phrases 1. Dictation2. To do words exercises

37、on P50 D Key wordsText1. To read the text and then answer the questions.1). What surprised Ray Kroc?2). What impressed Ray Kroc by the hamburger stand he visited?3). When and where did Kroc open his first McDonalds?4). When and where was McDonalds first introduced into China?5). Whats the motto of M

38、cDonalds?6). What do the letters stand for?7). How does the Moscow McDonalds make sure the good quality of its chips?8). Whats the secret of McDonalds good service?9). How will McDonalds probably develop and change in the future?教学后记牛津英语S2A电子教案(Unit )课次106课时1执行日期班级12A2周次11课型new日期课题Unit 4: Reading: T

39、he hamburger business (text structreII)教学目标: I: To explore the process of McDonalds development.II: To explore the secrets of its success.教学难点To explore the secrets of its success教学重点I: To get familiar with the process of its development.II: To explore the secrets of its success.教学方法TBLTeaching Proc

40、edureFeatureI. Ask Ss to read the text and check how Ss are familiar with McDonalds development.Presentation:1. To divide the passage into several parts and give a synopsis by oral.2. Have Ss match the synopsis with the related paragraphs.a. Ray Kroc sees the original McDonalds restaurant (Para 1-2)

41、b. He sets up his own outlets, and then buys the company (Para 3-5)c. Some reasons for the success of McDonalds (Para6-8)d. The present and the future of McDonalds (Para 9)3. Help Ss to explore why McDonalds has been successful. Have them focus on paragraph 6,7,8.Possible answers from Ss:It adopted

42、the motto Quality, Service, Cleanliness and Value.It pays attention to detail.Its potatoes were imported to Russia and farmers were trained how to farm them properly.It has seven Hamburger Universities around the world.4. Have Ss (listen to the recording of) the passage and take notes about what hap

43、pened during the following years or which year it happened.When What happened1948 McDonalds was a small business California, the USA1954 Ray Kroc visited McDonalds1955 Kroc opened his first McDonalds near Chicago1956 McDonalds adopted its motto Q.S.C.V1959 The 100th McDonalds was opened1961 Kroc too

44、k over the complete owner ship1972 A new McDonalds was being opened everyday1974 There were over 3,000 restaurants1975 McDonalds came to Hongkong1990 McDonalds was introduced into Shenzhen, and established its largest ever restaurant in Moscow.1992 The first McDonalds in Beijing was opened.2005 McDo

45、nalds had over 30,000 outlets round the world.5. To read after the tape.II. SummaryIII. Assignment1. To read and retell the development and reason for success of McDonalds.2. Preview new vocabulary and do Ex.C.To get SS to have a whole understanding of the text. P1-3: Ray Kroc sees the original McDo

46、nalds restaurant. P4-7: He starts to set up more restaurants, buys the rights and the business Expands very fast. P8-9: McDonalds expands into Hong Kong. P10-12: Some reasons for the success of McDonalds. P13: The present and future.教学后记牛津英语S2A电子教案(Unit 4)课次107课时1执行日期班级12A2周次11课型new日期课题Unit 4: Gramm

47、ar: Past participle phrases used as adverbials (I)教学目标Learn to use adverbials to express reason , condition , time.To know the difference between present and past participles.教学难点To understand Past participle phrases used as adverbials.教学重点Past participle phrases used as adverbials.教学方法Communicative

48、 ApproachTeaching ProcedureFeatureI: GreetingII: Daily oral English teachingIII: Revision:1. To review the words and phrases2. To check the exercises in the exercise bookIV: Presentation:1. Lead in Grammar : Past participle phrases used as adverbials.1). Write on the board the sentences with partici

49、ple phrases as adverbials in the reading passage. (T may assign Ss to find out the past participle phrases in the text)a. Present participle phrasesArriving before the hamburger stand opened, Kroc sat in his car and watched.(时间状语) = When he arrivedA team of young people in uniforms appeared and star

50、ted cleaning the stand and its car , making everything neat and tidy.(目的状语) = so that they could make everything neat and tidy.b. Past participle phrases.Surprised at this, Kroc decided to go and visit it. (原因状语)When opened for business, the hamburger stand was immediately filled with customers. (时间状语)Impressed by the cleanliness, service and food, Kroc looked up at the name over the hamburger stand.Although started six years earlier, in 1948, McDonalds was still a small business owned by two

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