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1、第三辑Test 1Topic A: WHAT IS IMPORTANT WHEN ?Trying to attract new staff Competitive wages Company reputation【思路点拨】主题要点原因Trying to attract new staff已给要点:Competitive wages竞争力的价格Determ in atio n 决定因素Company reputation 公司声誉Belief信念补充要点Career opport unity职业发展前景Self-development 个人发展Working environment 工作环境S

2、timulus 诱因【词汇&短语】招聘recruitment合作精神,团队精神team spirit根据.调整 tailor to灵活福利 flexible ben efits受聘后的福利待遇employment packages 求职者 job seeker目标群 target group职位空缺 job vacancies准雇员 potential employee【句型点击】表示提出建议Let s Why not ?I suggest that we My advice would be 对观点不予评价I don t know what to say.I can t say I have

3、 any views onIt s not something I have considered a lot, I afraid. m要求重复Pardo n?What did you say just now?Do you mind say it aga in?【参考范例】When it comes to attack ing new staff for your orga ni zatio n, effective recruitme nt strategies and tech niq ues con tribute tosuccessful appointment. Employmen

4、t packages should be tailored to draw attention of the potential employees. Offering an attractive competitive wages with flexible ben efits would be a determ ining factor in hunting new tale nts.A company s reputation is among its most important and valuable assets, which is essential to attracting

5、 and retaining employees. It is often the cause that a good image of a company gains people s trust and affinity and greatlydecisi ons in con sideri ng job vaca ncies.What s more, better opport unity for promoti on is ano ther con siderati on for those that are some way along their careerpath. Any c

6、areer opport un ities to grow with in the orga ni zati on will be a highlight to be preferred in the target groups.In additi on, nothing will impress the applica nt more tha n knowing he or she will be an in tegral part of a successful team.Creati on of a positive and stimulat ing work ing environme

7、nt prompts the team spirit and buoya nt resp onse from the job seekers.Topic B: WHAT IS IMPORTANT WHEN ?Preparing to go away on a business tripInforming colleagues and clientsDelegating essential tasks【思路点拨】主题要点原因Prepari ng to go away on a bus in ess trip已给 要点In formi ng colleagues and clie nts 通知同事

8、和客户Involvement 参与Delegating essential tasks 分派必要的任务Efficiency 效率补充Setting goals设定工作目标Productivity 生产力要点Creati ng checklist for pack ing 歹U出行李清单Equipment 设备完成 accomplish目的地 destination时间管理 time man ageme nt 清单 check list麦克风 microph one【词汇&短语】同事 colleague旅程、行程 it inerary预约 booking预订 reservation投影仪 pro

9、jector【句型点击】要求解释What does mean?Could you expla in it please?When you say .What do you mean? Would you mi nd telli ng me the meaning of Do you mean .by saying?【参考范例】Prepari ng to go away on a bus in ess trip in volves a lot of things to be pla nned well in adva nee, first of all, inform colleagues tr

10、aveli ng with you and clie nts you will visit of the bus in ess iti nerary. Doing this gives you an opport unity to share resp on sibility and make sure that your bus in ess trip runs as smoothly as possible.If possible, pass on the travel arran geme nts to people in volved whe n you don t have eno

11、ugh time andEveryth ing from flight book ings to hotel reservati on, eve n to tech ni cal support such as projectors and microph ones can be delegated as esse ntial tasks.Furthermore, it is importa nt for you to set your goals before leavi ng for your bus in ess trip, what you would like to accompli

12、sh whe n you arrive at your dest in ati on. Time man ageme nt may help your trip to be as productive as possible with in such a short time to meet your goals.And it is a good idea to create a checklist in your schedule to list the item that n eed to be packed for your bus in ess trip, packing your l

13、uggage with essential items makes the trip much easier.Topic C: WHAT IS IMPORTANT WHEN?Planning corporate hospitalityGuest listType of event【思路点拨】【词汇&短语】商务社交 corporate hospitality 交往 socialize有益的 beneficial出席者attendee演示、展示 dem on strati on士气 morale容易到达的 accessible职场 workplace主题要点原因Pla nning corporat

14、e hospitality已给要点Guest list客人清单Atte ndance 出席Type of eve nt活动的种类Diversity多样性补充要点Locati on 地点Accessibility 可行性Sign ifica nee 好处Benefits 益处受控环境 con trolled environment 研讨会 seminar 发布launch【句型点击】 询问他人意见Any comment on .?What do you say about .?Do you have any idea about .?【参考范例】专注的 dedicated 联系,关系网 n et

15、worki ng 人际的 in terpers onalHow do you th ink of ?What s your attitude to.?Several comp onents come into play concerning corporate hospitality that allows opport un ities for colleague and clie nts to socialize, relax, and work toward valuable professi onal and bus in ess conn ecti ons in a positive

16、 and ben eficial way. When planning corporate hospitality events of all sorts, create a guest list first to ensure the attendees and accommodation.Corporate hospitality provides a con trolled en viro nment for sem in ars, meet in gs, conven ti ons conferen ces, and even product la un ches or dem on

17、strati ons. Types of event are ren dered in the forms of a sport ing event, concert, outdoor gatheri ng or other team buildi ng event, which add fun and enhance morale.Locati on is ano ther importa nt con siderati on in terms of corporate hospitality, which can be a warm and memorable venue to ensur

18、e maximum success and exceed all expectations. And you better select a location easily accessible by your event atte ndees.The significance of socializing with colleagues and clients outside of the workplace is dedicated to driving sales, building your company s image, keeping ahead of your competit

19、ors idient hospitality and achieving specific marketing objectives, as well as motivati ng n etwork ing and promot ing in terpers onal skill developme nt.第三辑Test 2Topic A: WHAT IS IMPORTANT WHEN ?Writing a newspaper advertisement for a job vacancy Description of the work Experience needed by applica

20、nts【思路点拨】主题要点原因Writi ng a n ewspaper advertiseme nt for a job vaca ncy已给 要点Description of the work 工作性质描述Atte ntion 关注Experie nce n eeded by applica nts应试者的工作经验Releva nce参照条件补充 要点Salary range and ben efits工资幅度及福利待遇Attraction有吸引力Resp onse and con tact details 回复与联系方式Instruction 介绍【词汇&短语】求职者 job seeke

21、r空位 vacant position联系方式 contact details工资幅度 salary range确切地阐述 formulate福利,津贴 benefit纟田节specific职业前景 Career path申请求职者 can didate包含 in corporate需要 entail目标对象 target audience【句型点击】句子语义关系,表示转折But / Yet / While / Whereas, .然而However / Nevertheless, .然而. Rahter than .而不是.Instead of .而不是. On the other hand

22、,.另一方面,【参考范例】A good and effective job n ewspaper advertiseme nt should be clear and in formative eno ugh to produce efficie nt readi ng for job seekers .In formulati ng the advert content, several specifics are expected of the can didate. The first on the list is a detailed description of the work,

23、mainly including an overview of the responsibilities, tasks and general scope of work entailed in the vaca nt positi on, which calls for atte nti on from pote ntial applica nts.Next, indicate the qualifications you require such as work experienee, education, computer skills, organization skill and c

24、om muni cati ons skills n eeded by applica nts, which serves as attracti on of releva nt in terest.As a rule, most employers or corporations do not advertise pay information. However, if you list a salary range, you will get a greater resp on se. If any ben efits, training and career path are availa

25、ble, do in corporate in the advertiseme nt; for they can create desire to pursue what looks like a great opport un ity among the target audie nee.Lastly, be sure to in clude a clear in struct ion for the resp on se a nd applicatio n with the con tact details such as address, email, fax or pho ne on

26、the bottom of your ads.Topic B: WHAT IS IMPORTANT WHEN?Delegating work to othersClear instructionsChoice of person for the task【思路点拨】主题要点原因Delegating work to others已给要点Clear instructions清楚的任务指示Direction 方向Choice of person for the task 承担任务人的选择Quality 质量补充要点Han ds-on assista nee 身体力行Motivation 动机Moni

27、tor and feedback 监控与反馈Assessme nt 可行性【词汇&短语】亲身动手的han ds-o n激发 motivate分派 allocate反馈 feedback暗示、含义implicati on企业职阶 corporate ladder 合同工 contract worker 详述的、明确的 explicit 保证guara ntee最大值 maximum【句型点击】句子语义关系:表示原因Because of Due/owi ng toSi nee The reason for.Is Given the fact that.,we【参考范例】Anyone on the

28、corporate ladder probably has some opport un ities to delegate work to the team staff or to con tract workers, which is one way to man age work time more effectively. Clear and explicit in struct ions should be give in the first place to decide and expla in the targets, resp on sibilities and limits

29、 of the work that you delegate, for sufficie nt in formati on guara ntees the work to be done with a maximum of direct ion.Then choose the people who have the n ecessary ability or pote ntial to work on the task and can be relied on to perform the task satisfactorily and responsibly. Choice of perso

30、n for the task also depends on the development needs of the people in volved.Additi on ally, advice, support and training such as providi ng in formati on , possible soluti ons and givi ng han ds-on assista nee in a way motivates progress and in spires en courageme nt, commitme nt, en thusiasm and c

31、reative thinking in the people concern ed.And allocating and monitoring the progress and quality of work are in delegate s area of responsibilitshould be checked regularly whether agreed targets are met with the feedback to ide ntify the implicati on of n ecessary revisi onsto targets. Achieveme nts

32、 of targets are assessed to en sure whether some one is perform ing well, and credit and praise for the successful completi on of the task should be give n.Topic C: WHAT IS IMPORTANT WHEN ?Designing a company website Type of information to include Different language versions 【思路点拨】主题要点原因Desig ning a

33、 compa ny website已给要点Type of in formation to in clude 包罗的信息类型Knowledge 知识Different Ianguage versions 不同的语言版本Interaction 交流补充要点Ready-made website template现成的网站设计模版Economy 经济Effective navigatio n有效的导航系统Accessibility 可行性流量 traffic常惠顾客 exist ing customers 布局,设计 layout 现成的 ready-made 电子商务 e-commerce 模板 t

34、emplate 导航 navigation 菜单 menu【词汇&短语】 定制、定做 customize搜索弓丨擎 search engine潜在顾客 pote ntial/prospective customer 营业范围 line of bus in ess强有力的potent信息源 information source 使用多语言的 multi-li ngual 目标用户 target user【句型点击】句子语义关系,表示结果As a result,Accord ingly/consequentlyIn a con seque nee.Therefore/ thus,hence 因此【

35、参考范例】Type of in formati on to con clude in website desig ning is customized for your n eeds to attract search engin es, in crease traffic and provide useful in formatio n to existi ng and pote ntial customers. Well-writte n content in your website in forms your prospective customers what is the line

36、 of bus in ess you are in, what you sta nd for, how you operate, the services and products you offer and the ben efits in relatio n to competiti on.As a potent information sources, your website serves as a global “onlinemarketplace ”hich is enhanced with multi-li ngual website content. Different Ian

37、 guage vers ions are desig ned to help people from home and abroad to read on li ne and facilitate the in teract ions betwee n the target users and the site.Another important thing is the layout of the website. Your online presence is very crucial, which should be strategically desig ned to com muni

38、 cate the unique character of your bus in ess or orga ni zati on. Ready-made e-commerce website templates are recomme nded, for the templates cut down desig n and product ion time and have a full package of fun cti ons.Effective web n avigati on makes sure that your customers and clie nts can easily

39、 and quickly find what they are look ing for under different categorizes. To make clear and consistent navigation, it s better to use navigation menus to organize ylinks according to the order of importance.第三辑Test 3Topic A: WHAT IS IMPORTANT WHEN?Meeting foreign clients for the first time Foreign l

40、anguage skills Knowledge of cultural differences【思路点拨】主题要点原因Meeti ng foreig n clie nts for the first time已给要点Foreign Ianguage skils 精通外语Flue nt com muni cati on 交流Kno wledge of cultural differe nces 了解文化差异Appropriate response 合适的举止补充要点Busin ess etiquette 商务礼仪Good impression 良好的印象Participati on in co

41、m muni cati on 积极参与交流Great rapport 禾口谐一致多文化的 multicultural 澄清、净化clarificati on敏感、敏感度sen sitivity双赢 win-win关系,一致,和谐 rapport【词汇&短语】记住 bear in mind本族语、母语 n ative ton gue过失、出丑 gaffe攻读、熟读 read up谦恭有礼 courtesy名片 bus in ess card【句型点击】如何询问对方意见Do you mi nd?Would you like ?Could you .,please?I was won deri ng

42、 if you could?【参考范例】There are certain points to bear in mind when interacting with foreign clients for the first time. First, since many intern ati onal clie nts prefer to deal in their n ative ton gue, to grasp some foreig n Ian guage skills can be greatly helpful sometimes we n eed to make a con s

43、cious effort to slow dow n to produce a flue nt com mun icati on.And in com muni cati on, gaffes arise due to differe nces in cultures. For an exte nsive discussi on with a foreig n clie nt, you d better take the effort to read up about their country and know com mon thi ngs about their culture. It

44、usually takes quite some time to comprehe nd the kno wledge of cultural differe nces and resp ond appropriately.What more, you n eed to en sure that you make the best impressi on on pote ntial foreig n clie nts and fine bus in ess etiquette helps in a good impressi on. Simple courtesies such as shak

45、 ing hands firmly and excha nging bus in ess card can make multicultural clie nts feel comfortable.Additi on ally, ask ing questio ns and seek ing clarificati ons will help you un dersta nd the goals, concerns and overall n eeds of the foreig n clie nts participati on in com muni cati on and cultura

46、l sen sitivity is all takes to create a wi n-win situati on and build a great rapport with your foreig n clie nt.Topic B: WHAT IS IMPORTANT WHEN ?Deciding whether to buy or rent office equipment CostSpeed of technological change【思路点拨】主题要点原因Deciding whether to buy or rent office equipme nt已给 要点Cost价格

47、First priority 首要因素Speed of tech no logical cha nge 技术变化的速度Improve efficie ncy and boost productivity 提咼效率和产出补充 要点Tax课税Fully tax deductible and a tax write-off 免税Useful life使用寿命Save you a lot of time and money 省时经济【词汇&短语】货币因素 mon etary factor 最优先权 first priority 提升,更新 upgrade 可扣除的 deductible纳税优惠 tax

48、 benefit加速折旧 accelerated depreciati on 税金控除 tax write-off如何澄清观点Don t gteme wrong.My attitude toWhat exactly I I m afraid you【参考范例】不要误会我.is m trying to say isve mis un derstood me.【句型点击】Gen erally speak ing, whe n gett ing office equipme nt, either to buy or to rent have its merits. However, mon etar

49、y factor isgiven first priority. Cost should be considered to make sure that you can afford it. Even though either choice would be acceptable for you, it s necessary to weigh whether or not the cash advantages of buying is greater to the service beneffits oren ti ng.With the high speed of tech no lo

50、gical cha nge, some office equipme nts are easy to become outdated and itupgrade those equipme nts every couple of years to improve efficie ncy and boost productivity in this respect, buying new office equipme nts can be a better soluti on.Ano ther way to decide to buy or rent comes from the tax. Th

51、e ren ti ng of office equipme nts can be fully tax deductible ifyou use the ren ted asset i n your bus in ess. But with a rent, you may have a risk of los ing tax ben efits for accelerated depreciati on. While buying equipments is better as a tax write-off, but both renting and buying can be used on

52、 your taxes beneficially.Last but not least one is useful life. Getting the right equipment for your office not only involves whether it can keep you comfortable, orga ni zed and productive, but takes into acco unt the useful life of office equipme nt , prese nted as a fun dame ntal financial questi

53、on which can save you a lot of time and money.Topic C: WHAT IS IMPORTANT WHEN ?Aiming to increase staff productivity Offering bonusesCreating a pleasant environment【思路点拨】主题要点原因Aiming to in crease staff productivity已给要点Offering bonuses 提供奖金Enhance the performa nee of employees 提高员工表现Creati ng a pleas

54、a nt environment 创造愉快的工作环境More en ergy, less mistakes, and better decisi ons 精力充沛,少犯错误,更好的做决定补充要点Career adva nceme nt事业发展前景In crease employee job satisfact ion and productivity 提高员工对工作的满意度Staff training 员工培训Cultivate loyalty, maintain workplace productivity and give a strong competitive edge 培养忠诚感【词

55、汇&短语】决策层 executive suite竞争优势 competitive edge举止优雅的,改良的,精致的 refined 【句型点击】中途打断对方.Sorry, butJust a mome nt, but Sorry to in terrupt, butExcuse me, may I in terrupt?【参考范例】There are some tips about how to motivate staff and boost employee productivity. First of all, offering bonuses is a com monly-used

56、way of praise, recog niti on and reward for achieveme nts and successes, which will enhance the performa nee of employee greatly. Money satisfies needs and it can stimulate people to work harder.A pleasant working environment is created to allow employees to take the initiative to get things done th

57、eir way, while still working together as a team for the overall good of the company. Working happily and freely is equipped with more energy, less mistakes and better decisi ons.Another way to motivate employees is to ensure the employees feel that they have an important role in the overall outcome of a company s

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